Social media and Creative strategy

I’m currently leading the social media and creative strategy for a car rental startup developing a storytelling framework that blends brand authenticity, emotional engagement, and cinematic content.
My role focuses on building the brand’s digital voice across platforms like TikTok, Instagram, and LinkedIn — through content strategy, audience segmentation, and creative direction.
I’m also integrating founder-led storytelling, sustainability messaging, and community-focused campaigns to help position the company as a modern, purpose-driven mobility brand.