I'm a visual designer and art director with a knack for brand identity, UX/UI, and engaging web experiences. I work across branding, social media, and illustration to create cohesive visuals that help brands tell their story. Outside of work, I enjoy photography with iPhone and digital camera, writing songs and poems, cooking Asian food, playing the guitar, and staying stylish. I love meeting new people, collaborating, and turning ideas into compelling visuals.…

Rossana Zaccagnino

I'm a visual designer and art director with a knack for brand identity, UX/UI, and engaging web experiences. I work across branding, social media, and illustration to create cohesive visuals that help brands tell their story. Outside of work, I enjoy photography with iPhone and digital camera, writing songs and poems, cooking Asian food, playing the guitar, and staying stylish. I love meeting new people, collaborating, and turning ideas into compelling visuals.…

Available to hire

I’m a visual designer and art director with a knack for brand identity, UX/UI, and engaging web experiences. I work across branding, social media, and illustration to create cohesive visuals that help brands tell their story.

Outside of work, I enjoy photography with iPhone and digital camera, writing songs and poems, cooking Asian food, playing the guitar, and staying stylish. I love meeting new people, collaborating, and turning ideas into compelling visuals.

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Language

Italian
Fluent
English
Intermediate

Work Experience

Ux/Ui designer at Iperdesign
September 1, 2022 - October 10, 2022
Curricular internship during the final semester of my master degree, I’ve worked directly with the studio’s team as UX/UI designer and brand designer
Brand designer at Fabio Mazzeo Architects
November 30, 2022 - June 30, 2023
Thanks to RUFA university I worked in collaboration with other two students on the brand identity, web design and web site development of a collateral project by Studio Fabio Mazzeo Architects.
Art director - Brand designer - Web designer - Social media graphics at Goldness price
August 1, 2023 - July 1, 2024
I was a member of Goldness Price's team as freelance art director and visual designer for all the platforms of the brand, working on branding, user experience, user interfaces, and social media
Art director - Visual designer at MSD design
September 1, 2024 - Present
I work with the brand as art director and brand designer; I created the new identity and I take care of the graphic management of digital platforms
Web designer at IZS Teramo
June 1, 2023 - September 1, 2024
I took care of the user experience and user interface for the new website of the zooprophylaxis institute in Teramo, Abruzzo following the guidelines of their recent rebranding

Education

Bachelor of Design at University of studies "G. D'Annunzio"
October 2, 2017 - February 22, 2021
Master of Visual and Innovation Design at RUFA Rome university of fine arts
November 2, 2020 - March 1, 2023
Liceo Classico at Q.O.F. Liceo Classico (PZ)
January 11, 2030 - October 3, 2025
Design at Università G.D’Annunzio (PE)
January 11, 2030 - October 3, 2025
Visual and Innovation Design at RUFA (RM)
January 11, 2030 - October 3, 2025
at Liceo Classico Q.O.F. (PZ)
January 11, 2030 - December 2, 2025
at Università G.D’Annunzio (PE)
January 11, 2030 - December 2, 2025
at RUFA – Rome University of Fine Arts (Design RUFA) (RM)
January 11, 2030 - December 2, 2025

Qualifications

Official mc certificate in Rhinoceros and Cinema 4D level 1
September 1, 2020 - October 1, 2020

Industry Experience

Professional Services, Financial Services, Manufacturing, Retail, Media & Entertainment, Software & Internet, Education, Other
    uniE621 "Sogni e speranze di aspettative infrante" card game based on your choice
    My master’s thesis project stems from the need to narrate the emotions of a person in the most difficult phase of life: entering adulthood, which brings with it the most difficult doubts, fears and changes. I wrote a story about the dream journey of a person who is experiencing those very emotions mentioned above, and I turned it into a card game in which it is the player who will generate his narrative step by step in an ever-changing and ever-new way by making choices. The aim is to speak to all those who have lost the will to dream and believe in the future, to give a stimulus to re-emerge from the river of ‘having to be’ ‘having to do’ and create a personal path, congenial to one’s own dreams or, at the very least, rediscover oneself as unique and special in being oneself.…
    uniE621 Alphabet town
    (case study) How many shapes can an object have? How arbitrary is the judgment on the reality of things? These are the questions that have figured out in my mind for the creation of a design concept. What came out of it? The desire to broaden horizons, to awaken from the sleep of the normal, monotonous routine. So I processed the images I took around Rome looking for typefaces in them; these have become the guide to building a catalog website for fonts that are classified starting from the photo taken which becomes a stylistic guide for choosing the typefaces to show graphicdesigner webdesigner photo…
    uniE621 Editorial design for future Rufa students
    (case study) When we have to make a choice, there are many questions we would like to answer, but often the fear of showing ourselves stops us. The guide was created as a support for Rufa: an attachment to the visit to the academy to answer hypothetical questions from a visitor. The booklet explains and promotes the Visual Culture and Media course, helping the kids to clarify their doubts. graphicdesigner editorialdesigner bookdesign…
    uniE621 Sònar music festival Identity system
    (case study) Sónar is a unique event in its format and content: an international point of reference thanks to a careful offer that combines gaming with art, the avant-garde and experimentation with new musical currents of electronics. To create the festival’s logo and design system, research was carried out on the functioning and graphic forms of "sonar" technology as a tool used in submarines. The system is based on the repetition and contortion of circular shapes to be enlarged or reduced to obtain different shapes and atmospheres in order to characterize each single sector or product of the Sónar. branding graphicdesigner logo designer…
    uniE621 Rawr - Brand identity for a design studio
    (Case study) Rawr is a design studio based in Amsterdam centered on editorial design. The goal of the studio is to design in relation to materials and the sensations they give off to people, creating a direct link with digital media that integrate analog. They work closely with the clients and involve them in the design. logo graphicdesigner illustrator branding designer…