I am a result-driven SEO Executive with a strong academic background and hands-on experience in international SEO techniques, content migration, and optimization strategies. I have developed SEO roadmaps, link building, and competitor analysis and am seeking opportunities to leverage my expertise and drive impactful results within an organization. Throughout my career, I have executed advanced SEO strategies to improve keyword rankings, driven qualified traffic across various legal service verticals, and managed both on-page and off-page SEO initiatives. I’m proficient with tools such as Google Analytics, Search Console, SEMrush, and Ahrefs, and I stay updated with SEO trends and algorithm changes to continually adjust strategies effectively.

Rupa Kumari Singh

I am a result-driven SEO Executive with a strong academic background and hands-on experience in international SEO techniques, content migration, and optimization strategies. I have developed SEO roadmaps, link building, and competitor analysis and am seeking opportunities to leverage my expertise and drive impactful results within an organization. Throughout my career, I have executed advanced SEO strategies to improve keyword rankings, driven qualified traffic across various legal service verticals, and managed both on-page and off-page SEO initiatives. I’m proficient with tools such as Google Analytics, Search Console, SEMrush, and Ahrefs, and I stay updated with SEO trends and algorithm changes to continually adjust strategies effectively.

Available to hire

I am a result-driven SEO Executive with a strong academic background and hands-on experience in international SEO techniques, content migration, and optimization strategies. I have developed SEO roadmaps, link building, and competitor analysis and am seeking opportunities to leverage my expertise and drive impactful results within an organization.

Throughout my career, I have executed advanced SEO strategies to improve keyword rankings, driven qualified traffic across various legal service verticals, and managed both on-page and off-page SEO initiatives. I’m proficient with tools such as Google Analytics, Search Console, SEMrush, and Ahrefs, and I stay updated with SEO trends and algorithm changes to continually adjust strategies effectively.

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Language

English
Advanced
Hindi
Advanced

Work Experience

Senior SEO Specialist at Pacific Legal Professional Corporation
January 1, 2025 - Present
Developed and executed advanced SEO strategies to improve keyword rankings and drive qualified traffic across legal service verticals. Performed comprehensive site audits and identified technical and content-related SEO issues, implementing actionable solutions. Led on-page and off-page SEO initiatives including content optimization, internal linking, and tailored link-building campaigns. Collaborated with web developers to implement schema markup, improve site speed, and ensure mobile responsiveness. Conducted competitive analysis and keyword research to inform content development and service page enhancements. Utilized Google Analytics, Search Console, SEMrush, and Ahrefs for performance tracking and reporting. Played a key role in expanding local SEO visibility for Ontario-based legal practices, significantly increasing organic lead generation.
Senior SEO Executive at Elixir Web Solutions
January 1, 2025 - August 26, 2025
Developed and implemented comprehensive SEO strategies to enhance website visibility. Conducted extensive keyword research to identify high-value search terms. Optimized on-page elements including meta tags, headings, and content structure. Managed off-page SEO efforts, including link-building campaigns and partnerships. Analyzed website performance using Google Analytics and Search Console metrics. Enhanced local SEO strategies for improved regional search results. Collaborated with content teams to produce SEO-friendly articles and blogs. Executed technical SEO audits to identify and rectify performance-impacting issues. Stayed updated with SEO trends and algorithm changes to adjust strategies accordingly. Trained and mentored junior SEO professionals on best practices and tools. Developed and maintained detailed reports on keyword rankings and site traffic analysis. Utilized SEO tools such as SEMrush, Ahrefs, and Moz for data insights. Coordinated with web development teams to ensur
SEO Executive at Elixir Web Solutions
December 1, 2023 - August 26, 2025
Developed optimization strategies to improve company's search engine rankings. Conducted detailed keyword research and set measurable goals for marketing efforts. Collaborated with PPC, development, and content teams for on-page recommendations. Communicated with marketing professionals and aligned goals for SEO strategy performance. Managed regular site audits for clients and made recommendations for optimization.
Digital Marketing Executive at Tech Lounge
December 1, 2020 - August 26, 2025
Optimized copy and landing pages for search engine marketing. Conducted ongoing keyword discovery, expansion, and optimization. Researched and implemented SEO recommendations and analyzed competitor advertising links. Developed and implemented link-building strategy for newly developed code. Worked with editorial and marketing teams to drive SEO in content creation.
Intern at P2P System Pvt Ltd
June 1, 2020 - August 26, 2025
Contributed to link building and lead generation campaigns. Managed content, on-page, and off-page optimization. Assisted in internet marketing and META optimization. Participated in website development, management, and site structure. Handled social media management.

Education

BSc I.T at Jamshedpur Women's College, Kolhan University
January 1, 2016 - August 26, 2025
Intermediate in Science at Jamshedpur Women's College, Kolhan University
January 1, 2013 - August 26, 2025
Matriculation at S.R.S.J High School, Chota Govindpur
January 1, 2011 - August 26, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Software & Internet