I’m Ryan Hale, a hands-on web developer and digital product builder with a deep background across digital agencies of all sizes. For over a decade, I’ve helped teams ship fast, reliable, and accessible websites by working end-to-end—from custom WordPress theme builds with modern tooling to bespoke plugin development and React/Next.js builds.
I specialise in WordPress (including advanced custom fields work with ACF), and I’m equally comfortable leading the technical side of CMS and eCommerce projects. I bring strong experience across Drupal, Magento, and HubSpot, with practical expertise in JavaScript (including jQuery), PHP, .NET, and performance- and SEO-minded delivery.
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Full-stack WordPress build for TMA, a UK energy data, metering and compliance business working with suppliers and TPIs.
I built the site from start to finish — front end and back end. Custom theme and templates, service and sector pages, newsroom, and a CMS the team can use to update services and news. Including using and creating GSAP libraries for the animations.
Full-stack WordPress build for Chelsom, a UK decorative lighting manufacturer selling into hospitality, marine and residential projects.
I built the site from start to finish — front end and back end. Custom theme and templates, product catalogue (categories, collections, search), multi-brand sections (Portables, Home, Studio C, Restore) and bespoke/project pages, with the CMS set up so the team can manage products and content.
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