Tiffany Richardson

DIGITAL DESIGN & HIGH-VISIBILITY CREATIVE Led the design and delivery of high-impact visual communications across enterprise initiatives. Produces campaigns, publications, executive communications, and branded assets using Adobe Creative Suite and modern design workflows. Supports high-visibility initiatives, including AI strategy campaigns, GEOINT Symposium materials, website redesign, and enterprise communications. DESIGN SYSTEMS & BRAND STANDARDS Leads development and implementation of enterprise design systems, including style guides, templates, and reusable assets to ensure brand consistency and scalability. Contributes to large-scale Visual Style Guide updates and establishes standardized workflows (SOPs, checklists) to improve efficiency, reduce errors, and maintain quality across teams. Ensures all deliverables align with brand identity, accessibility, and compliance standards. CREATIVE LEADERSHIP & QUALITY CONTROL Serves as Graphic Design Team Lead and acting Art Director, providing creative direction, mentorship, and oversight for design teams and contractors. Reviews and approves design deliverables to ensure alignment with visual standards and stakeholder expectations. Manages high-volume project pipelines (100+ annually), maintaining a 90–96% on-time delivery rate while balancing rapid-turnaround and complex, high-priority work. CROSS-FUNCTIONAL COLLABORATION Partners with cross-functional teams, including communications, analysts, developers, and executive leadership, to translate requirements into strategic visual solutions. Acts as a liaison for public-facing materials, ensuring accuracy, clarity, and brand alignment prior to release. Builds strong stakeholder relationships by providing guidance, feedback, and consultation to improve workflow and communication outcomes. KEY ACHIEVEMENTS • Delivered 700+ visual communication projects across digital, print, and environmental platforms. • Produced: 180+ digital signage assets; 160+ print and marketing materials; 70+ campaigns; 70+ publications; 60+ social assets; 20+ executive presentations; 6+ large-scale installations • Led and supported high-visibility initiatives, including the NGA Style Guide, Directors Challenge Coins, AI strategy campaigns, GEOINT Symposium materials, NGA website redesign, and executive communications. • Recognized with multiple awards and leadership commendations for design excellence and mission-critical support.

DIGITAL CAMPAIGNS & COMMUNITY ENGAGEMENT Leads the development and execution of omni-channel marketing campaigns across web, social media, and live events, driving engagement, brand awareness, and community growth. Creates visually compelling digital content for a 12,500+ member community, increasing participation through interactive campaigns and consistent content delivery. Manages social media engagement, content creation, and community operations. BRAND SYSTEMS & DIGITAL EXPERIENCE Builds and maintains scalable brand systems, including visual identities, templates, and reusable assets to ensure consistency across digital and print platforms. Collaborates with web and IT teams to enhance website UX/UI, improving navigation, visual hierarchy, and overall user experience. EVENT, MERCHANDISE & MULTI-PLATFORM CREATIVE Designs and produces visual assets across multiple platforms, including merchandise, event branding, digital advertising, and print collateral. Develops event marketing packages supporting both in-person and virtual engagement. KEY ACHIEVEMENTS • Produced 100+ social media assets; 30+ branding materials; 20+ campaigns • Created 25+ digital signage assets and 20+ print materials • Designed 25+ apparel and merchandise graphics • Developed 2 sub-brand logos and supporting visual identities

Developed and executed 70+ tailored projects encompassing brand kits, social media content, product packaging, and event materials, enhancing client recognition and market presence. Developed unique brand kits and visual identities that elevated client visibility across web, social, and print platforms, driving stronger customer engagement, and retention. Produced and optimized digital and print-ready assets for campaigns, packaging, websites, and presentations, ensuring high-quality output across all mediums. Created and presented mockups and design concepts to clients, incorporating feedback to align with brand strategy, marketing goals, and audience needs. Oversaw full project lifecycles from discovery and consultation through design execution, delivery, and billing, maintaining professionalism and client satisfaction. Built templates, reusable design assets, and style guides to streamline workflows and ensure brand consistency across future campaigns and collateral. Executed multi-medium creative projects using Adobe Creative Suite (InDesign, Photoshop, Illustrator, After Effects), Figma, Canva, and Procreate, as well as traditional media (watercolors, ink, and acrylics). Designed custom illustrations and tattoo concepts that blended traditional artistry with digital production techniques to expand creative service offerings. Experienced in preparing design files for both digital deployment and print production, ensuring accuracy, quality, and adherence to technical specifications.