Sarah Wilkins

Available to hire

Visionary business, brand, and marketing leader with 30 years of experience driving strategic development, revenue growth, and leading diverse, cross-functional teams to launch award-winning campaigns and increase…

About

Visionary business, brand, and marketing leader with 30 years of experience driving strategic development, revenue growth, and leading diverse, cross-functional teams to launch award-winning campaigns and increase brand awareness. Skilled in fostering collaboration, managing stakeholder relationships, communicating complex strategies, and building sustainable growth plans.

  • 29 years' experience
  • Joined June 2025

Industry experience

  • Non-Profit Organization
  • Financial Services
  • Software & Internet
  • Manufacturing
  • Professional Services
  • Healthcare
  • Agriculture & Mining
  • Retail

Work experience· 34 roles

Brand, Marketing & Business Consultant · SWM Sarah Wilkins MarketingJun 2022 – Jun 2024 · 2 yrs 1 mo

Currently engaged in consultancy and fractional CMO duties including work with a non-profit and revenue generating social enterprise, coordination of company integrations, and rebranding projects.

Brand, Marketing & Business Consultant · SWM Sarah Wilkins MarketingJun 2022 – Jun 2024 · 2 yrs 1 mo

Current role as fractional CMO and consultant, supporting a non-profit and its social enterprise with growth and development.

Director, Communications · AgriRoots Capital Management Inc. / FamilyLending.ca Inc. (now FarmLending Canada)May 2021 – Jun 2022 · 1 yr 2 mos

Delivered a rebranded and repositioned Investor Deck focused on ESG investing to increase funding from private and institutional investors. Developed and delivered a complete HR program and company handbook ensuring legislative adherence across all provinces.

Director, Communications · AgriRoots Capital Management Inc. / FamilyLending.ca Inc. (now FarmLending Canada)May 2021 – Jun 2022 · 1 yr 2 mos
Chief Marketing Officer (CMO) · Gigit Marketplace Inc. (now Kambeo)Mar 2020 – Apr 2021 · 1 yr 2 mos
Chief Marketing Officer (CMO) · Gigit Marketplace Inc. (now Kambeo)Mar 2020 – Apr 2021 · 1 yr 2 mos
Board of Director, Marketing & Communications Director · Association of Fundraising Professionals (AFP) Golden Horseshoe ChapterJan 2020 – Apr 2021 · 1 yr 4 mos
Board of Director, Marketing & Communications Director · Association of Fundraising Professionals (AFP) Golden Horseshoe ChapterJan 2020 – Apr 2021 · 1 yr 4 mos

Education

BA · University of Toronto1991 – 1995

English Major, Philosophy Minor

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