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I am a strategic and detail-oriented Brand and Marketing professional with over 13 years of experience delivering integrated campaigns, managing brand identity, and producing high-quality multi-channel content. I have a proven track record of leading end-to-end brand projects, ensuring consistency across digital, print, and campaign outputs. I thrive in complex, multi-stakeholder environments, collaborating with cross-functional teams and external partners to deliver impactful, audience-focused communications. I excel in brand governance, content strategy, and performance evaluation, bringing a creative, solutions-driven approach to every assignment. My strengths include end-to-end campaign delivery, multi-channel marketing, and producing compelling brand assets across channels, supported by strong photography and video capabilities.…I am a strategic and detail-oriented Brand and Marketing professional with over 13 years of experience delivering integrated campaigns, managing brand identity, and producing high-quality multi-channel content. I have a proven track record of leading end-to-end brand projects, ensuring consistency across digital, print, and campaign outputs. I thrive in complex, multi-stakeholder environments, collaborating with cross-functional teams and external partners to deliver impactful, audience-focused communications. I excel in brand governance, content strategy, and performance evaluation, bringing a creative, solutions-driven approach to every assignment. My strengths include end-to-end campaign delivery, multi-channel marketing, and producing compelling brand assets across channels, supported by strong photography and video capabilities.

Sadia Karim

Brand Designer, Brand Strategist, Content Strategist, +4

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I am a strategic and detail-oriented Brand and Marketing professional with over 13 years of experience delivering integrated campaigns, managing brand identity, and producing high-quality multi-channel content. I have a proven track record of leading end-to-end brand projects, ensuring consistency across digital, print, and campaign outputs. I thrive in complex, multi-stakeholder environments, collaborating with cross-functional teams and external partners to deliver impactful, audience-focused communications. I excel in brand governance, content strategy, and performance evaluation, bringing a creative, solutions-driven approach to every assignment. My strengths include end-to-end campaign delivery, multi-channel marketing, and producing compelling brand assets across channels, supported by strong photography and video capabilities.…I am a strategic and detail-oriented Brand and Marketing professional with over 13 years of experience delivering integrated campaigns, managing brand identity, and producing high-quality multi-channel content. I have a proven track record of leading end-to-end brand projects, ensuring consistency across digital, print, and campaign outputs. I thrive in complex, multi-stakeholder environments, collaborating with cross-functional teams and external partners to deliver impactful, audience-focused communications. I excel in brand governance, content strategy, and performance evaluation, bringing a creative, solutions-driven approach to every assignment. My strengths include end-to-end campaign delivery, multi-channel marketing, and producing compelling brand assets across channels, supported by strong photography and video capabilities.

Available to hire

I am a strategic and detail-oriented Brand and Marketing professional with over 13 years of experience delivering integrated campaigns, managing brand identity, and producing high-quality multi-channel content. I have a proven track record of leading end-to-end brand projects, ensuring consistency across digital, print, and campaign outputs. I thrive in complex, multi-stakeholder environments, collaborating with cross-functional teams and external partners to deliver impactful, audience-focused communications.

I excel in brand governance, content strategy, and performance evaluation, bringing a creative, solutions-driven approach to every assignment. My strengths include end-to-end campaign delivery, multi-channel marketing, and producing compelling brand assets across channels, supported by strong photography and video capabilities.

Skills

Copywriting

Brand Identity

Experience Level

Copywriting

Expert

Brand Identity

Expert

Language

English

Fluent

Work Experience

Communications Manager at Educo Bangladesh

March 9, 2023 - December 24, 2025

Led end-to-end delivery of multi-channel brand and marketing campaigns, ensuring consistent application of brand identity across digital, print, and events. Acted as a brand guardian, reviewing and aligning content, visuals, and messaging with organisational guidelines and strategic positioning. Produced and managed high-quality brand assets, including brochures, campaigns, video content, and social media materials, increasing audience engagement. Analyzed campaign performance and engagement metrics to inform future content and brand strategy. Collaborated with internal teams and external partners to deliver campaigns on time and to brief, maintaining quality and alignment with objectives.

Adolescents, Youth & Gender Specialist at Educo Bangladesh

April 16, 2020 - March 7, 2023

Developed youth and gender frameworks and content strategies aligned with programme and brand objectives. Ensured consistent integration with the communication department for messaging and brand tone across advocacy and programme outputs. Collaborated with stakeholders to deliver targeted communication materials and campaigns.

Manager, Material Development & Communication (Gender Justice & Diversity Programme) at BRAC

December 4, 2017 - April 15, 2020

Managed production of brand-aligned communication materials across large-scale national campaigns. Oversaw design, content development, and distribution of print and digital assets. Ensured consistency in visual identity, messaging, and quality across multiple programme outputs. Coordinated with designers, agencies, and internal teams to deliver campaign materials. Managed website (WordPress) content and storytelling outputs, ensuring clarity, accessibility, and brand consistency.

Deputy Manager, Communications (Migration Programme) at BRAC

July 6, 2014 - December 3, 2017

Delivered integrated communication campaigns across digital, print, and community channels. Produced multimedia content (video, photography, storytelling) to support programme visibility and engagement. Managed social media content and audience engagement strategies.

Research & Advocacy Officer at Bangladesh Women Lawyers Association

September 8, 2013 - July 3, 2014

Produced advocacy content, reports, and communication materials. Supported campaigns focused on rights, awareness, and stakeholder engagement.

Programme Officer at Bangladesh Women’s Foundation

February 3, 2013 - September 5, 2013

Developed communication materials including reports, brochures, and website content. Coordinated stakeholder communication and content outputs.