I’m Samantha, a brand, graphic, and web designer with 12+ years of experience helping small businesses, entrepreneurs, and creatives bring their vision to life. Through my studio, Blue Orchid Creative, I specialize in building purposeful brands and websites that are not only beautiful but also strategic - rooted in research, clear messaging, and design that connects. I offer a full range of services including brand strategy, visual identity, graphic design, web design, and digital assets. My approach is collaborative and personal: I work one-on-one with clients to craft brands and websites that feel authentic, elevate their presence, and create real impact. When I’m not designing, I’m usually brainstorming new ideas, supporting other entrepreneurs, or chasing after my two kids. I love working with people who are passionate about what they do and are ready to grow with a brand and web presence that truly reflects them.…

Samantha Shackleton

I’m Samantha, a brand, graphic, and web designer with 12+ years of experience helping small businesses, entrepreneurs, and creatives bring their vision to life. Through my studio, Blue Orchid Creative, I specialize in building purposeful brands and websites that are not only beautiful but also strategic - rooted in research, clear messaging, and design that connects. I offer a full range of services including brand strategy, visual identity, graphic design, web design, and digital assets. My approach is collaborative and personal: I work one-on-one with clients to craft brands and websites that feel authentic, elevate their presence, and create real impact. When I’m not designing, I’m usually brainstorming new ideas, supporting other entrepreneurs, or chasing after my two kids. I love working with people who are passionate about what they do and are ready to grow with a brand and web presence that truly reflects them.…

Available to hire

I’m Samantha, a brand, graphic, and web designer with 12+ years of experience helping small businesses, entrepreneurs, and creatives bring their vision to life. Through my studio, Blue Orchid Creative, I specialize in building purposeful brands and websites that are not only beautiful but also strategic - rooted in research, clear messaging, and design that connects.

I offer a full range of services including brand strategy, visual identity, graphic design, web design, and digital assets. My approach is collaborative and personal: I work one-on-one with clients to craft brands and websites that feel authentic, elevate their presence, and create real impact.

When I’m not designing, I’m usually brainstorming new ideas, supporting other entrepreneurs, or chasing after my two kids. I love working with people who are passionate about what they do and are ready to grow with a brand and web presence that truly reflects them.

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Language

English
Fluent

Work Experience

Freelance Designer at Blue Orchid Creative
January 1, 2013 - Present
Responsible for a variety of design projects, including branding, web design, and graphic design. Collaborated with clients to understand their needs and translate them into visual representations.
Digital Design Intern at Digital Innovators
January 1, 2020 - September 18, 2025
Assisted the design team with digital projects. Developed skills in web design and user interface design while contributing to ongoing campaigns.

Education

Diploma at Southern Alberta Institute of Technology
January 1, 2011 - January 1, 2013
Scholarship at Jason Lang Scholarship
January 11, 2030 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Media & Entertainment, Software & Internet
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    uniE621 Town of Strathmore Re-brand
    I collaborated with the Town of Strathmore on a comprehensive rebrand, working closely with their board to develop a refreshed visual identity that aligns with the town’s vision and long-term goals. This project involved researching and understanding the town’s values, community priorities, and strategic objectives, and translating them into a cohesive brand that reflects Strathmore’s identity. The outcome is a versatile and modern brand that supports the town’s communication, engagement, and growth initiatives.…
    uniE621 Town of Strathmore Re-brand - Business Cards
    I collaborated with the Town of Strathmore on a comprehensive rebrand, working closely with their board to develop a refreshed visual identity that aligns with the town’s vision and long-term goals. This project involved researching and understanding the town’s values, community priorities, and strategic objectives, and translating them into a cohesive brand that reflects Strathmore’s identity. The outcome is a versatile and modern brand that supports the town’s communication, engagement, and growth initiatives.…