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Hello! I’m Sam. On my journey I’ve worked in various fields, skilled individuals & teams that have built my experience. In the time, doing what I do, I’ve evolved from graphic design into the new world of tech driven visual communication while still maintaining a hold on conventional design and advertising practices, not only in the creative space but as a business minded entrepreneur.…

Sameer Nawaz Shah

Graphic Designer, Brand Designer, Creative Director, +2

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Hello! I’m Sam. On my journey I’ve worked in various fields, skilled individuals & teams that have built my experience. In the time, doing what I do, I’ve evolved from graphic design into the new world of tech driven visual communication while still maintaining a hold on conventional design and advertising practices, not only in the creative space but as a business minded entrepreneur.…

Available to hire

Nairobi, Kenya

Hello! I’m Sam. On my journey I’ve worked in various fields, skilled individuals & teams that have built my experience.

In the time, doing what I do, I’ve evolved from graphic design into the new world of tech driven visual communication while still maintaining a hold on conventional design and advertising practices, not only in the creative space but as a business minded entrepreneur.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Beginner

Beginner

Work Experience

Co-Founder / Head Of Advertising and Sales at Sofya Furniture Stores Ltd.

March 1, 2022 - November 20, 2025

Founded after years of experience learning from one of Kenya's largest furniture retail chains. Drove the furniture retail scene in East Africa using strengths in Advertising, Design & Marketing to steer Sofya to be the Number one Digital & Tech driven retail store. Used AR/VR, social media and e-commerce tools to drive faster purchase decisions, while maintaining traditional stores and marketing. Involved in design and product selection of furniture and in tech tools such as CRM and business processing tools.

Founder & Creative Head at Szaba Creative

January 1, 2015 - November 20, 2025

Founder and Creative Head at Szaba Creative. A design studio dealing with all things design, graphic, digital to interior and product design.

Senior Graphic Designer at Motoring Press Agency

September 30, 2022 - September 30, 2022

Senior Graphic Designer in charge of art direction and design for Kenya's top-ranking automotive magazine; designed the entire magazine from start to finish (100+ pages) published quarterly and read across Africa and globally.

Head Of Advertising and Marketing (Consultant) at Furniture Palace (Int.) Kenya Ltd

October 31, 2021 - October 31, 2021

Consulted and executed effective creative for clients’ advertising and marketing needs. Managed to grow the company’s brand and size over the years to market leader in East Africa. Executed all aspects of advertising and marketing from strategy discovery, concept, and campaign execution year-round.

Head Of Design, Marketing & Sales at Pixel Splash Limited - (Kenya)

November 30, 2015 - November 30, 2015

Recommended by HP Indigo team to lead design, marketing and sales for a new design & print company in Nairobi; headed the design team and brand strategy, managed client acquisition and production, and contributed to setup and growth of the business.

Co Founder & Head DJ / Head of Event Planning at Bound By Sound Events & Entertainment

July 31, 2012 - July 31, 2012

Co-founded a pioneering Electronic Dance Music events company; organized concerts with local and international acts, promoting the local scene and growing the industry.

Co Founder / Managing Partner at Sisons Ltd.

September 30, 2014 - September 30, 2014

Co-founded a Graphic Design & Print Studio handling below-the-line advertising and print; grew the company to 24 staff and expanded services.

Graphic Designer at Zahur Printers Ltd.

August 31, 2006 - August 31, 2006

Sole graphic designer creating corporate identity materials, posters, brochures and coordinating pre-press and production.

Graphic Designer & Screen Print Apprentice at Vogue Screen Print Ltd

December 31, 2000 - December 31, 2000

Entry-level role learning graphic design and screen printing, including darkroom film and pre-press processes.

Co Founder at TRI-D Design

February 29, 2004 - February 29, 2004

First company focused on screen print orders and simple graphic design; gained early business and production experience.