Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Samantha Girouard, a Brand & Merchandising Designer with 5+ years of experience developing illustration-driven packaging concepts, apparel graphics, and surface design systems for lifestyle and consumer brands. I craft visuals that align with brand identity and help products stand out on shelves and screens. I’m a collaborative team contributor with strong retail brand awareness and experience translating visual identity into real-world customer experiences across print, digital, and physical formats. I value clear communication, thoughtful concept development, and consistent creative standards to deliver compelling, on-brand results.…Hi, I’m Samantha Girouard, a Brand & Merchandising Designer with 5+ years of experience developing illustration-driven packaging concepts, apparel graphics, and surface design systems for lifestyle and consumer brands. I craft visuals that align with brand identity and help products stand out on shelves and screens. I’m a collaborative team contributor with strong retail brand awareness and experience translating visual identity into real-world customer experiences across print, digital, and physical formats. I value clear communication, thoughtful concept development, and consistent creative standards to deliver compelling, on-brand results.

Samantha Girouard





Hi, I’m Samantha Girouard, a Brand & Merchandising Designer with 5+ years of experience developing illustration-driven packaging concepts, apparel graphics, and surface design systems for lifestyle and consumer brands. I craft visuals that align with brand identity and help products stand out on shelves and screens. I’m a collaborative team contributor with strong retail brand awareness and experience translating visual identity into real-world customer experiences across print, digital, and physical formats. I value clear communication, thoughtful concept development, and consistent creative standards to deliver compelling, on-brand results.…Hi, I’m Samantha Girouard, a Brand & Merchandising Designer with 5+ years of experience developing illustration-driven packaging concepts, apparel graphics, and surface design systems for lifestyle and consumer brands. I craft visuals that align with brand identity and help products stand out on shelves and screens. I’m a collaborative team contributor with strong retail brand awareness and experience translating visual identity into real-world customer experiences across print, digital, and physical formats. I value clear communication, thoughtful concept development, and consistent creative standards to deliver compelling, on-brand results.

Available to hire

Hi, I’m Samantha Girouard, a Brand & Merchandising Designer with 5+ years of experience developing illustration-driven packaging concepts, apparel graphics, and surface design systems for lifestyle and consumer brands. I craft visuals that align with brand identity and help products stand out on shelves and screens.

I’m a collaborative team contributor with strong retail brand awareness and experience translating visual identity into real-world customer experiences across print, digital, and physical formats. I value clear communication, thoughtful concept development, and consistent creative standards to deliver compelling, on-brand results.

Skills

Adobe Illustrator

Adobe Photoshop

Illustration

Surface Pattern Design

Brand Identity

Experience Level

Adobe Illustrator

Expert

Adobe Photoshop

Expert

Illustration

Expert

Surface Pattern Design

Expert

Brand Identity

Expert

Procreate

Expert

Adobe After Effects

Intermediate

Language

English

Fluent

Work Experience

Brand & Illustration Designer (Freelance) at Independent / Remote

January 1, 2017 - Present

Develop brand-aligned packaging concepts, posters, and merchandising graphics for independent and self-initiated projects. Create repeat patterns and apply artwork across product mockups, apparel, and accessory applications. Translate brand voice into cohesive visual assets across print, digital, and physical formats. Manage projects from concept development and visual exploration through final file preparation for vendors. Coordinate with clients on scope, timelines, and revisions while maintaining consistent creative standards.

Lead Sales Associate at Soap Des Jour

August 1, 2024 - February 1, 2026

Led daily floor operations and supported visual merchandising in a specialty retail environment. Facilitated hands-on workshops and events to enhance brand engagement. Maintained register operations while delivering brand-forward customer experience. Managed inventory organization and product presentation.

Retail Associate at St. Vincent de Paul

January 1, 2021 - December 31, 2022

Processed and categorized donated inventory for resale and merchandising. Contributed to pricing and product presentation decisions. Consistently ranked among the top three performing departments for multiple months, frequently achieving #1 position. Transitioned from part-time to full-time based on performance and reliability.

Retail Associate at TJ Maxx

January 1, 2019 - December 31, 2019

Supported new store opening operations including inventory setup and register operations.