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Hi, I'm Samantha, a passionate and experienced creative professional with a strong background in design and digital media. I specialize in driving creative projects from concept to execution, guiding teams, collaborating with clients, and ensuring every project meets high standards and delivers impactful results. With over a decade of experience working across different industries and a variety of design disciplines, I love creating innovative and effective design solutions. I enjoy working closely with clients and team members to bring ideas to life and constantly improving my skills. Whether it’s digital campaigns, branding materials, websites, or user experience projects, I’m motivated by creativity, collaboration, and growth both for the teams I lead and the companies I work with.…Hi, I'm Samantha, a passionate and experienced creative professional with a strong background in design and digital media. I specialize in driving creative projects from concept to execution, guiding teams, collaborating with clients, and ensuring every project meets high standards and delivers impactful results. With over a decade of experience working across different industries and a variety of design disciplines, I love creating innovative and effective design solutions. I enjoy working closely with clients and team members to bring ideas to life and constantly improving my skills. Whether it’s digital campaigns, branding materials, websites, or user experience projects, I’m motivated by creativity, collaboration, and growth both for the teams I lead and the companies I work with.

Samantha

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Hi, I'm Samantha, a passionate and experienced creative professional with a strong background in design and digital media. I specialize in driving creative projects from concept to execution, guiding teams, collaborating with clients, and ensuring every project meets high standards and delivers impactful results. With over a decade of experience working across different industries and a variety of design disciplines, I love creating innovative and effective design solutions. I enjoy working closely with clients and team members to bring ideas to life and constantly improving my skills. Whether it’s digital campaigns, branding materials, websites, or user experience projects, I’m motivated by creativity, collaboration, and growth both for the teams I lead and the companies I work with.…Hi, I'm Samantha, a passionate and experienced creative professional with a strong background in design and digital media. I specialize in driving creative projects from concept to execution, guiding teams, collaborating with clients, and ensuring every project meets high standards and delivers impactful results. With over a decade of experience working across different industries and a variety of design disciplines, I love creating innovative and effective design solutions. I enjoy working closely with clients and team members to bring ideas to life and constantly improving my skills. Whether it’s digital campaigns, branding materials, websites, or user experience projects, I’m motivated by creativity, collaboration, and growth both for the teams I lead and the companies I work with.

Available to hire

Hi, I’m Samantha, a passionate and experienced creative professional with a strong background in design and digital media. I specialize in driving creative projects from concept to execution, guiding teams, collaborating with clients, and ensuring every project meets high standards and delivers impactful results. With over a decade of experience working across different industries and a variety of design disciplines, I love creating innovative and effective design solutions.

I enjoy working closely with clients and team members to bring ideas to life and constantly improving my skills. Whether it’s digital campaigns, branding materials, websites, or user experience projects, I’m motivated by creativity, collaboration, and growth both for the teams I lead and the companies I work with.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Malay

Intermediate

Work Experience

Regional Creative Director at RY Marketing & Media Agency

January 1, 2025 - Present

Oversaw all aspects of the creative process from concept to execution, ensuring projects met client expectations and goals. Guided and trained a creative team from different regions to maintain high standards and foster innovation and growth. Worked closely with clients to conceptualize and execute impactful campaigns. Conducted interview sessions for creative job roles and assisted project managers and company directors in brainstorming, planning, and executing company strategies. Collaborated with stakeholders to translate business objectives into strategies that enhanced engagement, conversions, and brand loyalty.

Art Director at Prodigious Worldwide & Publicis Groupe

December 31, 2024 - July 27, 2025

Directed the creation of visual assets for digital and print campaigns, ensuring consistency with brand guidelines and industry standards. Managed multiple projects simultaneously while maintaining quality and meeting deadlines. Collaborated with team members to improve design techniques and professional development. Engaged in conceptualizing and executing innovative design solutions for diverse clients. Cultivated strong relationships with clients and stakeholders as the primary contact for design-related inquiries. Designed branding materials, marketing collateral, and advertising campaigns, created brand identities including logos and name cards, and collaborated with developers to produce websites and conduct user testing. Provided photo and video editing services and maintained client support across multiple processes including bug fixing and timeline management.

Freelance Designer

December 31, 2023 - July 27, 2025

Created brand identities such as logos and name cards; provided design consultations for digital materials, managed website design and development with new software; collaborated with developers on projects and user testing; provided photo and video editing services; explored and utilized various software to deliver digital projects. Maintained strong client relationships and support, handled project requirements, invoicing, budget estimates, and timelines from start to finish.

Digital Designer at EG+ Worldwide

December 31, 2018 - July 27, 2025

Conceptualized and designed digital banners and print adverts. Delivered UI products with wireframes, storyboards, prototypes, and presentations. Designed webpages, EDMs, digital banners, graphics, and social media creatives supporting digital marketing campaigns. Maintained and updated client websites to ensure alignment with business objectives and brand standards. Designed internal materials such as advertisements, posters, buntings, newsletters, and promotional visuals. Worked closely with account executives, print designers, web developers, and fellow digital designers to meet clients’ business objectives.

UX Designer at Ripplewerkz Pte Ltd

December 31, 2015 - July 27, 2025

Produced wireframes, mockups, prototypes, and specifications for websites and e-commerce platforms using the latest tools. Collaborated with designers, developers, and project managers following a user-centric methodology. Assisted in developing and maintaining UI/UX standards for internal and external websites. Supported Senior Designer and Project Manager with quality control. Engaged with clients in creative briefs, project updates, and design consultations aimed at improving user experience. Assisted developers with HTML content modification, bug fixes, and cross-browser/device testing. Designed collateral including logos, brochures, banners, name cards, posters, and created flash animations for various media.

Multimedia Designer at Flava Singapore

December 31, 2012 - July 27, 2025

Created sitemaps and wireframes based on client needs. Managed resources and timelines to avoid project clashes. Designed and developed microsites and websites using HTML and Actionscript. Created HTML conversions for EDMs and video editing for presentations. Designed web and print mockups and produced video animations. Managed websites in Wordpress CMS and maintained client communication for updates, problem solving, and decision making.

Continuity Supervisor & Script Writer at JICA-Intern

December 31, 2010 - July 27, 2025

Communicated and discussed project requirements and updates with clients. Researched scenes and produced scripts. Supervised colleagues during filming, providing guidance on camera positioning and actor actions. Oversaw film production processes including casting, selecting scenes, wardrobe, props, script adjustments, and monitoring actor dialogue and actions. Consolidated work after filming for post-production.