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Hello, I'm Samar Ibrahim, a visual communicator with 15 years of experience translating brand strategy into emotionally resonant, scalable design systems. I thrive on turning complex objectives into clear, shareable visuals and collaborate with cross-functional teams to shape a strong, consistent brand narrative. I've led multi-channel campaigns across industries—from boutique retail in Dubai to farm-to-table dining in the U.S.—and built scalable design architectures that support product launches and long-term growth. I mentor designers, streamline feedback, and love crafting brand experiences that feel cohesive across print, packaging, digital, and experiential touchpoints.…Hello, I'm Samar Ibrahim, a visual communicator with 15 years of experience translating brand strategy into emotionally resonant, scalable design systems. I thrive on turning complex objectives into clear, shareable visuals and collaborate with cross-functional teams to shape a strong, consistent brand narrative. I've led multi-channel campaigns across industries—from boutique retail in Dubai to farm-to-table dining in the U.S.—and built scalable design architectures that support product launches and long-term growth. I mentor designers, streamline feedback, and love crafting brand experiences that feel cohesive across print, packaging, digital, and experiential touchpoints.

Samar Ibrahim

Brand Designer, Graphic Designer, Creative Director, +1

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Hello, I'm Samar Ibrahim, a visual communicator with 15 years of experience translating brand strategy into emotionally resonant, scalable design systems. I thrive on turning complex objectives into clear, shareable visuals and collaborate with cross-functional teams to shape a strong, consistent brand narrative. I've led multi-channel campaigns across industries—from boutique retail in Dubai to farm-to-table dining in the U.S.—and built scalable design architectures that support product launches and long-term growth. I mentor designers, streamline feedback, and love crafting brand experiences that feel cohesive across print, packaging, digital, and experiential touchpoints.…Hello, I'm Samar Ibrahim, a visual communicator with 15 years of experience translating brand strategy into emotionally resonant, scalable design systems. I thrive on turning complex objectives into clear, shareable visuals and collaborate with cross-functional teams to shape a strong, consistent brand narrative. I've led multi-channel campaigns across industries—from boutique retail in Dubai to farm-to-table dining in the U.S.—and built scalable design architectures that support product launches and long-term growth. I mentor designers, streamline feedback, and love crafting brand experiences that feel cohesive across print, packaging, digital, and experiential touchpoints.

Available to hire

Hello, I’m Samar Ibrahim, a visual communicator with 15 years of experience translating brand strategy into emotionally resonant, scalable design systems. I thrive on turning complex objectives into clear, shareable visuals and collaborate with cross-functional teams to shape a strong, consistent brand narrative.

I’ve led multi-channel campaigns across industries—from boutique retail in Dubai to farm-to-table dining in the U.S.—and built scalable design architectures that support product launches and long-term growth. I mentor designers, streamline feedback, and love crafting brand experiences that feel cohesive across print, packaging, digital, and experiential touchpoints.

Skills

Branding

Brand Identity

Web Design

Experience Level

Branding

Expert

Brand Identity

Expert

Web Design

Expert

Language

English

Fluent

Arabic

Advanced

Work Experience

Design Director at K&S Ventures

June 1, 2025 - Present

Lead conceptualization to final execution of integrated brand campaigns across 6+ industries; engage stakeholders, conduct research to clarify brand objectives; manage 4–6 concurrent projects end-to-end; deliver presentations, streamline feedback; oversee print, packaging, and digital; partner with external vendors to support project goals and exceed client expectations.

Freelance Designer

January 1, 2016 - May 31, 2025

Directed brand concept and execution for clients across 6+ industries; built brand systems and design directions; collaborated with stakeholders and vendors; delivered on time and within budget.

Founder & Brand Designer at SamartTreats

January 1, 2025 - Present

Founded a wellness-focused CPG brand; developed a 12-product line; created unified brand experiences across packaging, digital, print, and retail touchpoints; launched products at a neighborhood event, achieving $1,500 in sales within 3 hours, validating market demand.

Brand Designer at Sametz Blackstone Associates

August 1, 2012 - October 1, 2014

Directed the development of brand identity systems; produced 15+ brand guidelines; built client retention and brand continuity across major accounts; led client presentations and feedback; designed reusable web theme to reduce time and enable smaller budgets; led brand shoots; mentored juniors.

Senior Brand Designer at Sametz Blackstone Associates

October 1, 2014 - February 1, 2019

Built multi-channel brand systems; delivered 30+ assets per rollout; collaborated with cross-functional teams; contributed to Harvard Medical School partnership; managed design reviews and client feedback.

Design Director at Sametz Blackstone Associates

February 1, 2019 - May 1, 2025

Led creative direction and coordination of brand photoshoots; mentored 1–3 junior designers yearly; led creative work across major accounts; sustained long-term client relationships (e.g., Harvard Medical School).

Designer at Peter Rose + Partners

March 1, 2012 - August 1, 2012

Created architectural visual plans and diagrams in Adobe Creative Suite; built detailed architectural models to support client proposals.

Marketing/Materials Lead at Association of American Geographers

October 1, 2011 - February 1, 2012

Led redesign of annual conference marketing materials, improving visual clarity and attendee engagement.

Architecture Intern at Symbiosis Design ltd.

June 1, 2008 - August 1, 2008

Supported project analysis and schematic planning for commercial and residential developments; contributed to concept refinement and design decision-making.