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I'm Sammie, a Social Media, Content & Marketing Manager with 6+ years' experience building and scaling brands across healthcare, wellness, property and startup environments in the UK and UAE. I'm skilled at social strategy, content production, influencer marketing, PR, events and brand partnerships, and I thrive on campaigns that boost brand awareness, audience growth and customer acquisition. I work closely with founders and leadership teams to translate commercial objectives into marketing strategies from concept to execution. I love shaping brand voice, leading cross-functional teams, and delivering integrated campaigns that resonate with diverse audiences and drive measurable results.…I'm Sammie, a Social Media, Content & Marketing Manager with 6+ years' experience building and scaling brands across healthcare, wellness, property and startup environments in the UK and UAE. I'm skilled at social strategy, content production, influencer marketing, PR, events and brand partnerships, and I thrive on campaigns that boost brand awareness, audience growth and customer acquisition. I work closely with founders and leadership teams to translate commercial objectives into marketing strategies from concept to execution. I love shaping brand voice, leading cross-functional teams, and delivering integrated campaigns that resonate with diverse audiences and drive measurable results.

Sammie Aslam

Social Media Manager, Content Producer, Brand Designer, +2

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I'm Sammie, a Social Media, Content & Marketing Manager with 6+ years' experience building and scaling brands across healthcare, wellness, property and startup environments in the UK and UAE. I'm skilled at social strategy, content production, influencer marketing, PR, events and brand partnerships, and I thrive on campaigns that boost brand awareness, audience growth and customer acquisition. I work closely with founders and leadership teams to translate commercial objectives into marketing strategies from concept to execution. I love shaping brand voice, leading cross-functional teams, and delivering integrated campaigns that resonate with diverse audiences and drive measurable results.…I'm Sammie, a Social Media, Content & Marketing Manager with 6+ years' experience building and scaling brands across healthcare, wellness, property and startup environments in the UK and UAE. I'm skilled at social strategy, content production, influencer marketing, PR, events and brand partnerships, and I thrive on campaigns that boost brand awareness, audience growth and customer acquisition. I work closely with founders and leadership teams to translate commercial objectives into marketing strategies from concept to execution. I love shaping brand voice, leading cross-functional teams, and delivering integrated campaigns that resonate with diverse audiences and drive measurable results.

Available to hire

I’m Sammie, a Social Media, Content & Marketing Manager with 6+ years’ experience building and scaling brands across healthcare, wellness, property and startup environments in the UK and UAE. I’m skilled at social strategy, content production, influencer marketing, PR, events and brand partnerships, and I thrive on campaigns that boost brand awareness, audience growth and customer acquisition.

I work closely with founders and leadership teams to translate commercial objectives into marketing strategies from concept to execution. I love shaping brand voice, leading cross-functional teams, and delivering integrated campaigns that resonate with diverse audiences and drive measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Social Media, Content & Marketing Manager at Oushk Pharmacy

February 1, 2026 - Present

Led social media, content and marketing for healthcare, wellness, skincare and supplement brands; owned strategy across Instagram, TikTok, Facebook and other digital platforms; planned and produced platform-native content including reels, educational campaigns, founder-led content, product launches and customer stories; managed end-to-end content creation, filming, editing, scheduling and performance analysis; led influencer marketing, creator partnerships, PR gifting campaigns and ambassador programs; oversaw paid social activity and campaign performance optimization.

Social Media / Marketing Manager at XO Property

August 1, 2025 - December 1, 2025

Led end-to-end social media and marketing strategy for a fast-growing Dubai real estate brand; managed Instagram and LinkedIn presence; planned monthly content calendars, branding templates, and campaign concepts aligned with commercial goals; collaborated with videographers to co-create and refine video content; supported recruitment marketing and employer branding; contributed to events and activations.

Social Media Executive at Kamani Living

February 1, 2025 - August 1, 2025

Part of founding marketing team during the brand's early growth phase; supported launch and establishment of Dubai real estate brand; helped shape tone of voice, visual identity and community presence; produced social-first content to elevate profiles; managed daily social output across platforms; supported events and on-site activations.

Social Media, Content & Marketing Manager (Freelance) at Freelance – UK & Dubai (Remote & On-site)

January 1, 2019 - January 1, 2025

Provided social media and marketing support to startups, small businesses and personal brands across fashion, beauty, interior design and other industries; developed tailored social media strategies across Instagram, TikTok, LinkedIn and Facebook; planned and managed platform-native content; built brand foundations for early-stage businesses; supported influencer outreach and partnerships; measured performance and optimized campaigns.