Sara Buganza

I’m Sara Buganza, a public relations and communications professional specialized in the music and cultural industries. My background combines a Master’s in Economics and Management of Arts and Cultural Activities with hands-on experience in PR, social media, event management, and artist relations.

I’ve worked across Europe and the U.S. with independent artists, festivals, and media outlets. As PR Manager at Fame Hackers, I successfully led PR campaigns that boosted visibility for emerging musicians, coordinating with media outlets and industry professionals. I also managed social media and blog content, building engaged online communities.

My earlier experience as a Production Assistant for Festival Internazionale Green Music had me overseeing logistics for over 20 concerts and directly managing three events from their ideation to their execution.

Currently, I work freelance as a journalist, content creator, and social media manager. I write for platforms like Raandoom and EDMCult, run a column for Miscel Mouton dedicated to new music discoveries, and create music-focused video content on my project MiniDV Music Diary.

What sets me apart is my hybrid skill set: I can design PR strategies, write compelling copy, manage media relations, and produce creative multimedia content, while also having a strong grounding in the business and management side of the arts. I’m proactive, creative, and deeply passionate about helping artists and cultural projects find their voice, grow their audience, and make a lasting impact.