Hi! I'm Sayli, a passionate marketing and content specialist who loves creating engaging stories that connect brands with their audiences. From crafting compelling social media content to strategizing campaigns that really move the needle, I enjoy bringing creativity and strategy together to deliver measurable results. I'm comfortable working across platforms like Instagram, LinkedIn, Meta ads, and email marketing to help brands grow and thrive. I have experience managing content calendars, writing everything from ad copy to blog posts, and producing eye-catching short-form videos. When I'm not creating content, you can find me brainstorming creative ideas or collaborating with teams to ensure brand voices are authentic and consistent. I'm excited to bring positive energy and effective strategies to your team!

Sayli Sutar

Hi! I'm Sayli, a passionate marketing and content specialist who loves creating engaging stories that connect brands with their audiences. From crafting compelling social media content to strategizing campaigns that really move the needle, I enjoy bringing creativity and strategy together to deliver measurable results. I'm comfortable working across platforms like Instagram, LinkedIn, Meta ads, and email marketing to help brands grow and thrive. I have experience managing content calendars, writing everything from ad copy to blog posts, and producing eye-catching short-form videos. When I'm not creating content, you can find me brainstorming creative ideas or collaborating with teams to ensure brand voices are authentic and consistent. I'm excited to bring positive energy and effective strategies to your team!

Available to hire

Hi! I’m Sayli, a passionate marketing and content specialist who loves creating engaging stories that connect brands with their audiences. From crafting compelling social media content to strategizing campaigns that really move the needle, I enjoy bringing creativity and strategy together to deliver measurable results. I’m comfortable working across platforms like Instagram, LinkedIn, Meta ads, and email marketing to help brands grow and thrive.

I have experience managing content calendars, writing everything from ad copy to blog posts, and producing eye-catching short-form videos. When I’m not creating content, you can find me brainstorming creative ideas or collaborating with teams to ensure brand voices are authentic and consistent. I’m excited to bring positive energy and effective strategies to your team!

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Language

English
Advanced
Hindi
Advanced

Work Experience

Student Life Representative at CSI - Conestoga Students Inc.
April 1, 2024 - April 30, 2025
Promoted CSI services and events through in-person engagement, social media content, and digital outreach. Acted as the face of CSI’s social media by featuring in campaigns, reels, stories, and promotional content to boost engagement. Contributed ideas and feedback to improve social media campaigns and increase event visibility.
Social Media Strategist – Freelance at Finance With Archit
January 1, 2025 - March 31, 2025
Developed and executed social media strategies to increase audience engagement and brand awareness. Produced and edited high-quality video and static content with on-camera presentation skills to create engaging financial content. Monitored analytics to optimize content effectiveness, resulting in increased audience reach and interaction.
Freelance Copywriter & Copy Editor at Various Clients
September 1, 2023 - November 30, 2024
Edited and refined long-form content and digital ad campaigns to sharpen messaging, tone, and clarity for performance marketing. Maintained distinct brand voices while ensuring consistency across paid and organic channels. Delivered fast turnaround copy under tight deadlines balancing strategic thinking with creative execution.
Content & Creative Strategist at Gateway Marketing Digital
January 1, 2023 - August 31, 2023
Developed and executed creative strategies for Meta Ads and eCommerce emails that increased engagement by 20% and conversion rates by 15%. Collaborated with designers and marketers to improve ad creatives and messaging. Crafted tailored content for diverse industries to strengthen brand communication and campaign performance.
Copywriter at Havas Life
October 1, 2022 - December 31, 2022
Created social media content for the medical industry, significantly improving customer engagement through innovative strategies. Pitched creative ideas and developed content for Seacod’s social media to enhance brand engagement. Collaborated with cross-functional teams for brand storytelling consistency and conducted market research to align messaging with industry trends.
Executive Copywriter at Adbuffs Media
April 1, 2021 - September 30, 2022
Conducted over 50 eCommerce brand audits analyzing ad copy, creatives, and conversion strategies. Collaborated with media buyers to create new campaign concepts and content strategies that enhanced ad performance. Created ad copy and marketing content for over 100 eCommerce and service-based brands using data-backed messaging to improve audience engagement and conversion rates.
Digital Marketing Intern at DigitizeBrand Hub
October 1, 2020 - March 31, 2021
Planned and executed ad campaigns for Indian brands aligning messaging with business goals. Wrote compelling copy for Meta Ads, Google Ads, eCommerce emails, and websites. Launched ad copy and creatives to improve engagement and conversion rates.

Education

Postgraduate Degree at Conestoga College
September 1, 2023 - April 30, 2025
Bachelor Of Science at University Of Mumbai
June 1, 2014 - May 31, 2017

Qualifications

Practical Digital Marketing Certification
October 1, 2020 - December 31, 2020
Digital Marketing Certification - HubSpot Academy
January 1, 2017 - December 31, 2017
Content Creation: Strategy and Tools - LinkedIn Learning
January 1, 2017 - December 31, 2017

Industry Experience

Financial Services, Media & Entertainment, Retail, Professional Services