I am a passionate communication and digital marketing enthusiast with a strong interest in Digital Marketing and Content Media. I have hands-on experience managing social media for government organizations and private companies, helping to grow follower counts and engagement. I enjoy creating videos and graphics and am eager to expand my knowledge in marketing analytics and strategy.\n\nI am a quick learner, reliable, creative, and comfortable working with both teams and individuals. I thrive in collaborative environments and love bringing bold ideas to life in the digital world. Whether you’re looking to boost your online presence or captivate your audience with engaging storytelling, I’m here to help.…

Sekar Arum Mustika Dewi

I am a passionate communication and digital marketing enthusiast with a strong interest in Digital Marketing and Content Media. I have hands-on experience managing social media for government organizations and private companies, helping to grow follower counts and engagement. I enjoy creating videos and graphics and am eager to expand my knowledge in marketing analytics and strategy.\n\nI am a quick learner, reliable, creative, and comfortable working with both teams and individuals. I thrive in collaborative environments and love bringing bold ideas to life in the digital world. Whether you’re looking to boost your online presence or captivate your audience with engaging storytelling, I’m here to help.…

Available to hire

I am a passionate communication and digital marketing enthusiast with a strong interest in Digital Marketing and Content Media. I have hands-on experience managing social media for government organizations and private companies, helping to grow follower counts and engagement. I enjoy creating videos and graphics and am eager to expand my knowledge in marketing analytics and strategy.\n\nI am a quick learner, reliable, creative, and comfortable working with both teams and individuals. I thrive in collaborative environments and love bringing bold ideas to life in the digital world. Whether you’re looking to boost your online presence or captivate your audience with engaging storytelling, I’m here to help.

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Language

Indonesian
Fluent
English
Advanced

Work Experience

Video Content Creator at Coordinating Ministry for Economic Affairs, Republic of Indonesia
April 1, 2023 - Present
Managed and updated the official website and social media platforms, ensuring timely dissemination of information regarding economic policies. Produced engaging visual and video content using Adobe Creative Cloud to enhance public awareness and engagement. Analyzed social media metrics and website traffic to evaluate content performance and optimize digital communication strategies.
Social Media Specialist at SOC Media Agency
September 1, 2022 - January 31, 2023
Handled end-to-end social media management for client accounts, ensuring consistent posting schedules; developed and implemented social media strategies to increase engagement and reach; collaborated with design and video production teams to create engaging content; tracked performance and produced monthly reports.
Content Writer / Social Media Designer at Kineria.com
October 1, 2018 - October 1, 2021
Wrote content for the platform and contributed to video and publication materials; supported social media design and content planning.
News Editor Intern at Vokasi UI (University of Indonesia)
February 1, 2020 - January 31, 2021
Created a new concept for Vokasi Flash News; produced video content from post to pre-production for weekly programs; coordinated weekly news coverage.
Audio Editor Intern at VoCast Radio, University of Indonesia
September 1, 2020 - January 31, 2021
Edited audio content for broadcasts and announcements; contributed to program concepts such as #KamInspiratif and #BersamaLewatiPandemi; supported pre-production planning for shows.
Social Media and Website Content Officer at Coordinating Ministry for Economic Affairs of the Republic of Indonesia
April 2, 2023 - December 2, 2024
Managed official website and social media platforms; coordinated timely dissemination of information regarding economic policies; produced engaging visual content using Adobe Creative Cloud; analyzed metrics; coordinated with senior officials; maintained brand voice and audience trust.
Audio Editor Intern at VoCast Radio UI (University of Indonesia)
September 1, 2020 - January 31, 2021
Responsible for audio editing and announcing for VoCast Radio UI Podcast Program.
Content Writer at Kineria.com
October 1, 2018 - October 31, 2021
Created content and proposed new concepts for social media and publications; contributed to editorial planning.
Marketing Staff Intern at Partaya Architecture Design and Build
September 1, 2021 - December 31, 2021
Developed marketing materials and campaigns to promote services; supported brand messaging and client outreach.
Marketing Intern at Partaya Architect Design Interior & Build
September 1, 2021 - December 1, 2021
Developed marketing strategies for company products and services. Designed visual content for social media and other promotional channels. Increased public engagement through well-designed and informative content. Ensured branding and messaging consistency across all marketing materials. Collaborated with team members to refine designs and marketing approaches.
Content Writer at Kineria Movie
October 1, 2018 - October 1, 2021
Researched and wrote original media content for trivia and movie recommendation features on the Kineria.com platform. Produced 32 content scripts over three years, covering a large volume of entertainment topics. Developed and organized trivia and movie recommendation material to keep content fresh and engaging for monthly updates. Ensured accuracy and quality of written content to maintain editorial standards. Collaborated with editors or platform team to meet publication schedules and content goals.
Public Relation Intern at Ministry of Environment and Forestry of the Republic of Indonesia
February 1, 2021 - August 1, 2021
Developed and implemented social media content strategies, increasing followers from 11,000 to 15,000 within two months. Produced and edited five videos distributed nationally, enhancing public awareness of environmental initiatives. Designed graphics and publications for social media to support campaigns and outreach efforts. Recognized with the “Medsos Ter-edukatif” award by the Public Relations Bureau of the Indonesian Ministry of Environment for educational social media content. Collaborated with internal teams to create engaging and informative content aligned with the Ministry’s messaging.

Education

Associate Degree at Universitas Indonesia
January 1, 2018 - January 1, 2021
Bachelor Degree at Universitas Veteran Bangun Nusantara
January 1, 2023 - January 1, 2024
Bachelor Degree in Communication Science at Universitas Indonesia
January 11, 2030 - December 26, 2025
Associate Degree in Multimedia Broadcasting at Universitas Indonesia
January 11, 2030 - December 26, 2025
Bachelor of Science at Universitas Veteran Bangun Nusantara
January 1, 2023 - January 1, 2024
Foundation Degree at Communication University of Indonesia
January 1, 2018 - January 1, 2021

Qualifications

Medsos Ter-edukatif award
January 11, 2030 - February 6, 2026

Industry Experience

Media & Entertainment, Government, Education, Professional Services, Software & Internet
    paper AW Dolan Solo – Personal Branding Series (Astrid Widayani YT Channel)

    Role: Personal Branding Concept Developer & Video Editor

    Description:
    Contributed to the development of AW Dolan Solo, a YouTube travel and lifestyle series highlighting cultural, culinary, and leisure experiences in Solo. Worked closely with the creator to shape the personal branding direction, ensuring the content reflected an approachable, informative, and inspiring identity.

    As the Personal Branding Concept Developer, I was involved in:
    • Defining the overall content concept and positioning of the series
    • Structuring episodic themes (art exhibitions, traditional markets, local cuisine, and leisure experiences)
    • Developing storytelling flow to connect personal experiences with local culture
    • Aligning visual and narrative elements with the creator’s personal brand

    As the Video Editor, I handled:
    • Full video editing from raw footage to final output
    • Narrative pacing to maintain viewer engagement across episodes
    • Visual consistency including opening sequences, text overlays, and transitions
    • Enhancing storytelling through music selection and timing
    • Ensuring brand continuity across the playlist

    Outcome:
    The series successfully presented a cohesive personal brand through multiple episodes, combining storytelling, visuals, and cultural exploration, while maintaining a consistent identity across the AW Dolan Solo playlist.