Available to hire
Hi, I’m Sergio López Ruiz-Labranderas. I’m a tech lead, visual developer, and product manager with over two decades of experience in creative programming, visual innovation, and digital product development. I enjoy creating interactive solutions and validating advertising campaigns for marketing agencies and startups, always embracing new technologies like AI, robotics, and cloud computing.
I thrive in collaborative environments where strategic thinking, effective communication, and leadership are key. Constant learning and adapting to change are part of my work philosophy, and I’m passionate about bringing creative ideas to life through technology and design.
Skills
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Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Product Development - FrontEnd - Back End at Wetechfood
January 1, 2019 - December 31, 2021Involved in product development including FrontEnd, Back End, Google Cloud services, and Robotics.
Product Development - FrontEnd - Back End - Google Cloud - Robotics at Wetechfood
January 1, 2019 - December 31, 2021Developed product solutions integrating FrontEnd, BackEnd, Google Cloud technologies and robotics between 2019 and 2021.
Desarrollo de producto - FrontEnd - Back End - Google Cloud - Robotica at Wetechfood
January 1, 2019 - December 31, 2021Responsible for product development covering front-end and back-end programming, cloud services using Google Cloud, and robotics integration.
Product Development - FrontEnd - Back End at ToastUp & Lifefy
January 1, 2013 - December 31, 2016Worked on product development involving FrontEnd, Back End and Google Cloud.
Product Development - FrontEnd - Back End - Google Cloud at ToastUp & Lifefy
January 1, 2013 - December 31, 2016Worked on product development focused on FrontEnd, BackEnd, and Google Cloud integration from 2013 to 2016.
Desarrollo de producto - FrontEnd - Back End- Google Cloud at ToastUp & Lifefy
January 1, 2013 - December 31, 2016Handled product development tasks including front-end and back-end programming and Google Cloud implementations.
Tech Lead / Visual Developer / Product Manager at Keycode Digital
January 1, 2011 - June 15, 2024Led own agency specializing in creative programming, visual innovation, programming, and validation of advertising campaigns. Delivered interactive solutions for marketing agencies and startups.
Tech Lead / Visual Developer / Product Manager at Keycode Digital
January 1, 2011 - June 22, 2024Owns a creative programming agency specializing in visual innovation, programming, and validation of advertising campaigns. Provides interactive solutions for marketing agencies and startups.
Tech Lead / Visual Developer / Product Manager at Keycode Digital
January 1, 2011 - June 14, 2024Founded and managed a creative programming agency focused on visual innovation, programming, and validation of advertising campaigns. Delivered interactive solutions for marketing agencies and startups, overseeing product development and delivery.
Director Tecnología Creativa at Wunderman
January 1, 2009 - December 31, 2011Managed digital production, coordinated, and promoted proactive collaborations with creative teams and team management.
Director Tecnología Creativa at Wunderman
January 1, 2009 - December 31, 2011Managed digital production, coordinated and proactively worked with creative teams and team management from 2009 to 2011.
Director Tecnología Creativa at Wunderman
January 1, 2009 - December 31, 2011Managed digital production, coordinated with creative teams proactively, and led team management efforts.
Senior Creative Programmer at CP Proximity
January 1, 2008 - December 31, 2009Worked as a senior creative programmer.
Programador Creativo Senior at CP Proximity
January 1, 2008 - December 31, 2009Senior creative programmer responsible for digital programming work between 2008 and 2009.
Programador Creativo Senior at CP Proximity
January 1, 2008 - December 31, 2009Senior creative programmer role focusing on interactive advertising solutions and campaign execution.
FrontEnd Programmer at Genetsis
January 1, 2007 - December 31, 2007Worked as FrontEnd programmer.
Programador FrontEnd at Genetsis
January 1, 2007 - December 31, 2007FrontEnd developer role in 2007.
Programador FrontEnd at Genetsis
January 1, 2007 - December 31, 2007Front-end programming duties for various digital projects.
FrontEnd Programmer at Secuoyas
January 1, 2006 - December 31, 2007Worked as FrontEnd programmer.
Programador FrontEnd at Secuoyas
January 1, 2006 - December 31, 2007FrontEnd developer role from 2006 to 2007.
Programador FrontEnd at Secuoyas
January 1, 2006 - December 31, 2007Front-end development responsibilities on client projects.
FrontEnd/BackEnd Programmer at Publicis Grupo K
January 1, 2001 - December 31, 2005Programmed both FrontEnd and BackEnd solutions.
Programador FrontEnd/BackEnd at Publicis Grupo K
January 1, 2001 - December 31, 2005FrontEnd and BackEnd developer from 2001 to 2005.
Programador FrontEnd/BackEnd at Publicis Grupo K
January 1, 2001 - December 31, 2005Both front-end and back-end programming in support of digital agency initiatives.
FrontEnd/BackEnd Programmer at Wysiwyg
January 1, 1999 - December 31, 2001Worked as FrontEnd and BackEnd programmer.
Programador FrontEnd/BackEnd at Wysiwyg
January 1, 1999 - December 31, 2001FrontEnd and BackEnd developer from 1999 to 2001.
Programador FrontEnd/BackEnd at Wysiwyg
January 1, 1999 - December 31, 2001Front-end and back-end programming responsibilities.
Education
Creativo Programador Multimedia at Garben
January 1, 1995 - December 31, 1998Creativo Programador Multimedia at Garben
January 1, 1995 - December 31, 1998Creativo Programador Multimedia at Garben
January 1, 1995 - December 31, 1998Qualifications
Industry Experience
Software & Internet, Media & Entertainment, Consumer Goods, Professional Services, Telecommunications, Financial Services
Skills
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Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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