Creative marketing specialist with a B.A. in Marketing & Management from Penn State and proven experience building and optimizing websites using WordPress, Shopify, and other platforms. I craft high-converting sites, execute SEO strategies, and produce engaging content across digital and physical channels, from email campaigns to video ads to brochures. Skilled in Adobe Creative Cloud, Google Analytics, CRM tools, and more, I help brands grow with data-driven marketing and polished design.…

Seth Burkhardt

5.0 (2 reviews)

Creative marketing specialist with a B.A. in Marketing & Management from Penn State and proven experience building and optimizing websites using WordPress, Shopify, and other platforms. I craft high-converting sites, execute SEO strategies, and produce engaging content across digital and physical channels, from email campaigns to video ads to brochures. Skilled in Adobe Creative Cloud, Google Analytics, CRM tools, and more, I help brands grow with data-driven marketing and polished design.…

Available to hire

Creative marketing specialist with a B.A. in Marketing & Management from Penn State and proven experience building and optimizing websites using WordPress, Shopify, and other platforms. I craft high-converting sites, execute SEO strategies, and produce engaging content across digital and physical channels, from email campaigns to video ads to brochures. Skilled in Adobe Creative Cloud, Google Analytics, CRM tools, and more, I help brands grow with data-driven marketing and polished design.

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Skills

Experience Level

Adobe Photoshop
Expert
FL Studio
Expert
Adobe Premiere Pro
Intermediate
Artwork
Intermediate
Logo
Intermediate
Soundtrack
Beginner

Work Experience

Add your work experience history here.

Education

Bachelor of Science at Penn State University
August 1, 2019 - May 8, 2023
Business Administration: Management & Marketing

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Real Estate & Construction, Agriculture & Mining, Life Sciences, Healthcare, Manufacturing
    paper Brochures - Various Companies

    I designed custom brochures for Holganix, Michael’s Paving, and iFit, each tailored to reflect the brand’s voice and market goals. From eco-conscious fertilizer solutions to local paving services and fitness product promotion, these brochures blend strategic messaging with clean, professional design. Created using Adobe Creative Cloud tools and formatted for both digital and print use.

    View Brochures:
    [See Brochures for Holganix, Michael’s Paving, and iFit](https://www.twine.net/signin

    Primary Tool: Adobe Photoshop

    paper Polysciences - Website Design & SEO

    At Polysciences, I led the full migration of their eCommerce site from Magento to Shopify, building all content, product pages, and importing over 2,000+ SKUs / 10+ collections. I executed a comprehensive SEO strategy (metafields, schema, redirects) and used Google Analytics to enhance site performance and user experience.

    Highlights & Sample Work:

    [Shopify Site](https://www.twine.net/signin – Live product listings and custom landing pages

    [SEO Audit Results](https://www.twine.net/signin – Performance improvements

    Tools: Shopify, Google Analytics, PageSpeed Insights, Adobe Photoshop

    paper Michael's Paving - Website Design & Social Media Content

    In addition to full website design (WordPress), I led content creation and ad campaigns across Google, Facebook, YouTube, Instagram, and TikTok to grow Michael’s Paving’s online presence and drive lead generation. I produced engaging videos, designed graphics, and wrote copy tailored to each platform, using analytics to optimize performance.

    Platforms & Sample Content:

    Website - Fully designed website made with WordPress

    Facebook – Project highlights & testimonials

    YouTube – Before/after job videos

    Instagram – Reels & branded visuals

    TikTok – Quick, engaging job clips

    Tools: Adobe Creative Cloud, WordPress, Meta Suite, YouTube Studio