Hi, I'm Shawon, a focused and results-driven Digital Marketer specializing in Social Media Marketing (SMM). With 2 years of hands-on experience in the digital space, I possess a proven track record of helping businesses thrive online. I have successfully partnered with numerous brands across different industries, developing and executing impactful social media strategies that consistently boost engagement, drive traffic, and achieve key business objectives. โœจ What I Bring to the Table: ๐Ÿ‘‰ Strategic SMM Planning: Creating comprehensive, data-backed strategies for optimal performance on platforms like Instagram, Facebook, LinkedIn, and more. ๐Ÿ‘‰ Performance Optimization: A commitment to analyzing campaign data and implementing continuous improvements to maximize ROI. ๐Ÿ‘‰ Brand Voice & Storytelling: Expertise in developing compelling content that captures the audience's attention and strengthens brand affinity. I am passionate about leveraging the power of social media to connect brands with their ideal customers and deliver measurable success.โ€ฆ

Hi, I'm Shawon, a focused and results-driven Digital Marketer specializing in Social Media Marketing (SMM). With 2 years of hands-on experience in the digital space, I possess a proven track record of helping businesses thrive online. I have successfully partnered with numerous brands across different industries, developing and executing impactful social media strategies that consistently boost engagement, drive traffic, and achieve key business objectives. โœจ What I Bring to the Table: ๐Ÿ‘‰ Strategic SMM Planning: Creating comprehensive, data-backed strategies for optimal performance on platforms like Instagram, Facebook, LinkedIn, and more. ๐Ÿ‘‰ Performance Optimization: A commitment to analyzing campaign data and implementing continuous improvements to maximize ROI. ๐Ÿ‘‰ Brand Voice & Storytelling: Expertise in developing compelling content that captures the audience's attention and strengthens brand affinity. I am passionate about leveraging the power of social media to connect brands with their ideal customers and deliver measurable success.โ€ฆ

Available to hire

Hi, Iโ€™m Shawon, a focused and results-driven Digital Marketer specializing in Social Media Marketing (SMM).

With 2 years of hands-on experience in the digital space, I possess a proven track record of helping businesses thrive online. I have successfully partnered with numerous brands across different industries, developing and executing impactful social media strategies that consistently boost engagement, drive traffic, and achieve key business objectives.

โœจ What I Bring to the Table:

๐Ÿ‘‰ Strategic SMM Planning: Creating comprehensive, data-backed strategies for optimal performance on platforms like Instagram, Facebook, LinkedIn, and more.

๐Ÿ‘‰ Performance Optimization: A commitment to analyzing campaign data and implementing continuous improvements to maximize ROI.

๐Ÿ‘‰ Brand Voice & Storytelling: Expertise in developing compelling content that captures the audienceโ€™s attention and strengthens brand affinity.

I am passionate about leveraging the power of social media to connect brands with their ideal customers and deliver measurable success.

See more

Language

English
Fluent

Work Experience

Advertising Specialist at Fiverr, Freelancer
October 1, 2023 - Present
Build Ad Campaigns That Actually Work; Next-Gen Meta Ads Specialist; Expert In Pixel Installation & Tracking; Social Media Marketing & Management; Built For Brands That Want To Win; And Use AI To Make It All Smarter
Digital Marketing Specialist at Self-Employed
January 1, 2024 - Present
I run and optimize Facebook and Instagram ad campaigns to increase sales, improve ROAS, and lower CPA using smart targeting and pixel data. I create and manage Instagram ads, handle Google Search, Display, and Performance Max campaigns, and drive conversions through keyword research and data-driven optimization.

Education

Bachelor's degree, Marketing at HubSpot Academy
February 1, 2023 - March 1, 2025

Qualifications

HubSpot Academy Certification
February 1, 2023 - October 2, 2025

Industry Experience

Retail, Computers & Electronics, Education, Healthcare, Real Estate & Construction, Gaming, Media & Entertainment, Software & Internet
    paper Cotton Zone

    This project was for a clothing brand where I handled the entire digital marketing process from A to Z. The objective was to build a strong online presence, drive quality traffic, and convert visitors into customers.
    I managed everythingโ€”from market research, audience targeting, and ad strategy to creative planning, ad design, campaign setup, and daily optimization. Facebook and Instagram ads were launched with multiple creatives and audiences, and performance was closely monitored to scale what worked and fix what didnโ€™t.
    Through continuous testing and optimization, the brand achieved steady growth in traffic, engagement, and conversions, creating a solid foundation for long-term scaling.

    paper Customer Referral Genie

    The goal of this project was to help a newly launched software brand build awareness and attract traffic to its website. Since the brand was new to the market, the primary focus was visibility and audience reach rather than immediate sales.
    I developed a clear Meta Ads strategy, created multiple ad creatives, and ran targeted Facebook and Instagram campaigns. In the early phase, we faced challenges with audience response and creative performance, but through continuous testing, optimization, and data analysis, results steadily improved. Over time, the campaigns began driving consistent website traffic and increasing brand exposure.