Shayla Tottenham

Fundraising Coordinator at IRC Canada - Surrey

Established and maintained relationships with key stakeholders to drive fundraising success. Led a regional volunteer team to plan and execute grassroots community events, including large-scale events with over 500 attendees. Managed donor database (Odoo) to track donations, pledges, and contact information. Processed donations, handled bank deposits, and completed donation tax forms. Assisted in developing case management plans for newly arrived refugees and implemented strategies to address barriers during their resettlement process. Created sponsorship packages to support events and fundraising initiatives.

Fund Development Coordinator at Archway - Abbotsford

Planned, coordinated, and executed fundraising initiatives, donor campaigns, and community engagement events to support agency programs and services. Cultivated and stewarded donor relationships through personalized communications, donor recognition, and impact reporting. Wrote compelling fundraising content including donor letters, sponsorship proposals, social media copy, and campaign materials. Maintained and managed donor data in CRM systems ensuring accurate tracking, segmentation, and reporting. Designed marketing materials, social media posts, and email campaigns to support fundraising goals and donor engagement. Processed donations, handled bank deposits, and completed donation tax forms.

Sales Associate / Visual Merchandiser at H&M - Abbotsford

Operated cash registers, managed financial transactions, and balanced drawers. Followed planogram guidelines to maintain orderly appearance on the sales floor. Resolved customer concerns using strong communication and conflict management skills. Built attractive displays and merchandised products. Supported team with receiving, pricing, and merchandising. Rotated stock using clearance markdowns and special sale promotions. Demonstrated selling experience in a fast-paced, service-oriented retail setting.

Social Media / Marketing Coordinator at Kiss & Makeup - Vancouver

Developed, implemented, and managed social media strategy. Defined key social media KPIs and oversaw social media content. Measured success of social media campaigns and stayed up to date with latest best practices and technologies. Communicated with industry professionals and influencers to build strong networks. Created print and digital marketing assets.