Hi, I’m Sheilyn S. Rivera Falero—a Creative Project Manager with over five years of experience translating complex ideas into cohesive, human-centered creative visions that resonate with target audiences and align with business goals. I thrive on turning strategy into tangible, impactful work across print, digital, and multimedia platforms. I’m known for my collaborative approach and ability to move ideas from concept to execution while keeping teams aligned and motivated. I excel at guiding cross-functional teams through the full creative process—from ideation to delivery—focusing on brand development, visual storytelling, and creative problem-solving. My passion is driving customer engagement and retention through thoughtful design, clear communication, and outcomes-driven creative strategies.

Sheilyn S. Rivera Falero

Hi, I’m Sheilyn S. Rivera Falero—a Creative Project Manager with over five years of experience translating complex ideas into cohesive, human-centered creative visions that resonate with target audiences and align with business goals. I thrive on turning strategy into tangible, impactful work across print, digital, and multimedia platforms. I’m known for my collaborative approach and ability to move ideas from concept to execution while keeping teams aligned and motivated. I excel at guiding cross-functional teams through the full creative process—from ideation to delivery—focusing on brand development, visual storytelling, and creative problem-solving. My passion is driving customer engagement and retention through thoughtful design, clear communication, and outcomes-driven creative strategies.

Available to hire

Hi, I’m Sheilyn S. Rivera Falero—a Creative Project Manager with over five years of experience translating complex ideas into cohesive, human-centered creative visions that resonate with target audiences and align with business goals. I thrive on turning strategy into tangible, impactful work across print, digital, and multimedia platforms. I’m known for my collaborative approach and ability to move ideas from concept to execution while keeping teams aligned and motivated.

I excel at guiding cross-functional teams through the full creative process—from ideation to delivery—focusing on brand development, visual storytelling, and creative problem-solving. My passion is driving customer engagement and retention through thoughtful design, clear communication, and outcomes-driven creative strategies.

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Work Experience

Marketing Manager at Moonlight Marketing
June 1, 2017 - November 12, 2025
Created compelling marketing materials, including digital assets, business cards, and labels, leading to a 37% boost in client engagement and improved lead conversion across campaigns. Led branding initiatives, produced content for social media and websites, and tracked performance to inform strategy; coordinated cross-functional teams to ensure timely delivery under tight deadlines.
Customer Success Associate at Yelp
May 1, 2025 - May 1, 2025
Delivered exceptional customer service via phone, email, and chat; educated clients on Yelp’s advertising tools, data insights, and performance metrics to help improve visibility and engagement by 13%. Identified client needs, provided tailored recommendations, and contributed to an 18% increase in customer satisfaction and retention. Collaborated with marketing and support teams to optimize workflows.
Customer Success Associate at PRA
February 1, 2025 - February 1, 2025
Managed daily client interactions with a 90+ quality assurance rating by following compliance standards; led training for 22 individuals in collections, demonstrating negotiation and interpersonal skills; improved recovery rates through data-driven outreach strategies.

Education

Foundation of Digital Marketing at Hampton VA
January 1, 2023 - November 12, 2025

Qualifications

Foundation of Digital Marketing
January 1, 2023 - November 12, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet