Available to hire
Hi, I’m Sheri Fuqua, a Marketing Strategist, Social Media Manager, and Digital Marketing Consultant with 10+ years of experience helping founder‑led businesses, wellness brands, and service companies grow their digital presence across social media, email marketing, websites, and content platforms. I specialize in translating brand vision into cohesive marketing strategies and multi‑channel campaigns that drive engagement, traffic, and conversions. I’m known for building strong client relationships, staying organized, and effectively managing multiple brands simultaneously.
I collaborate with clients to develop and implement brand voice, content strategies, and cross‑channel plans that align with business goals. My approach emphasizes clarity, creativity, and measurable results, delivering consistent branding and marketing momentum across all digital touchpoints.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Social Media Manager & Digital Marketing Consultant at Social Sheri
December 1, 2017 - PresentProvide full-service social media and digital marketing support for multiple clients across wellness, aesthetics, creative arts, logistics, and small business sectors, including Foothills Integrated Health & Aesthetics (Denver, CO), Hip Gloss Productions (Cincinnati, OH), Karina Puente Arts (Pittsburgh, PA), Sonay Uniforms (Douglasville, GA), and Pro-Move Logistics (Santa Fe, NM). Develop and execute social media strategies focused on brand growth, engagement, and audience retention. Create original content, campaign messaging, and visual assets aligned with brand identity and business goals. Manage multi-platform presence including Instagram, Facebook, Pinterest, YouTube, LinkedIn, and emerging channels. Write, publish, and manage blog content to support SEO and drive website traffic. Oversee email marketing campaigns, including list building, segmentation, and performance tracking. Analyze metrics to optimize ongoing campaigns and support product launches and promotions through coord
Personal Assistant | Independent Contractor at Time Etc
January 1, 2020 - PresentProvide virtual and digital support services to clients across various industries, functioning as a trusted extension of their business operations. Supports social media scheduling, content uploads, and audience engagement. Build and maintain websites and landing pages using WordPress, Wix, and Squarespace. Manage email marketing campaigns and newsletters using Mailchimp and Constant Contact. Assist with blogging, document creation, presentations, and workflow organization. Coordinate tasks using Asana and Slack to ensure deadlines and priorities are met.
Website Sales, E‑Marketing & Social Media Manager at Cooper & Company / Dakota Watch Company
January 1, 1997 - January 1, 2017Led website sales, digital marketing, and social media initiatives for a national retail brand. Increased website sales by 95% within the first year. Built and managed early e-marketing and social media presence. Created and executed email marketing campaigns. Designed digital advertisements and promotional content to support brand visibility and conversion. Managed social platforms including Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Polyvore. Earned CeMA Certification in Advanced Email Marketing (2010).
Independent Professional Pet Sitter & House Sitter
January 1, 2017 - PresentProvide reliable, professional in-home pet care and house sitting services for private clients with an emphasis on trust, consistency, and animal wellbeing. Deliver daily pet care, feeding, medication administration, exercise, and companionship. Maintain household security and routine while owners are away. Communicate regularly with clients through updates, photos, and care notes. Trusted with long-term, repeat clients and extended stays.
Professional Pet Sitter at Stay at Home Pet Sitters
January 1, 2017 - January 1, 2019Provide in-home pet sitting services for a wide range of animals. Follow detailed care instructions and schedules to ensure animal safety and comfort. Maintain professional standards while representing the company in clients’ homes.
Virtual Assistant – Marketing & Digital Support at Time Etc
January 1, 2020 - PresentProvide operational and marketing support for entrepreneurs and small businesses, including social media scheduling and engagement monitoring, website updates and page creation, email marketing newsletters and campaign setup, document preparation, presentations, marketing materials, and workflow coordination using project management tools.
Website Sales, E-Marketing & Social Media Manager at Dakota Watch Company / Cooper & Company
January 1, 1997 - January 1, 2017Held multiple roles over a 20-year tenure, ultimately managing the company’s website sales and digital marketing efforts. Increased website sales 95% within one year of taking over e-commerce operations; built and managed early email marketing campaigns and customer lists; developed promotional campaigns that increased online customer engagement; managed social media platforms including Facebook, Instagram, Twitter, LinkedIn, and Pinterest; coordinated marketing messaging across retail and digital channels.
Social Media Manager & Digital Marketing Consultant at Self-employed / Freelance
December 1, 2017 - PresentProvide full-service social media and digital marketing support for multiple clients across wellness, aesthetics, creative arts, logistics, and small business sectors, including Foothills Integrated Health & Aesthetics (Denver, CO), Hip Gloss Productions (Cincinnati, OH), Karina Puente Arts (Pittsburgh, PA), Sona Uniforms (Douglasville, GA), and Pro-Move Logistics (Santa Fe, NM). Develop and execute social media strategies focused on brand growth, engagement, and audience retention. Create original content, campaign messaging, and visual assets aligned with brand identity and business goals. Manage multi-platform presence across Instagram, Facebook, Pinterest, YouTube, LinkedIn and emerging channels. Write, publish, and manage blog content to support SEO and drive website traffic. Oversee email marketing campaigns, including list building, segmentation, and performance tracking. Analyze metrics to optimize ongoing campaigns. Support product launches and promotions through coordinated d
Personal Assistant at Time Etc
January 1, 2020 - PresentProvide virtual and digital support services to clients across various industries, functioning as a trusted extension of their business operations. Support social media scheduling, content uploads, and audience engagement. Build and maintain websites and landing pages using WordPress, Wix, and Squarespace. Manage email marketing campaigns and newsletters using Mailchimp and Constant Contact. Assist with blogging, document creation, presentations, and workflow organization. Coordinate tasks using Asana and Slack to ensure deadlines and priorities are met. Tools include Canva, Microsoft Office, Google Workspace, WordPress, Wix, Squarespace, Mailchimp, Constant Contact, Asana, Slack.
Website Sales, E-Marketing & Social Media Manager at Cooper & Company / Dakota Watch Company
January 1, 1997 - January 1, 2017Advanced through multiple roles over a 20-year tenure, ultimately leading website sales, digital marketing, and social media initiatives for a national retail brand. Increased website sales by 95% within the first year of managing online operations. Built and managed the company’s early e-marketing and social media presence. Created and executed email marketing campaigns that consistently generated online sales. Designed digital advertisements and promotional content to support brand visibility and conversions. Managed social platforms including Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Polyvore. Earned CMA Certification in Advanced Email Marketing (2010).
Independent Professional Pet Sitter & House Sitter at Independent Professional Pet Sitter & House Sitter
January 1, 2017 - PresentProvide reliable, professional in-home pet care and house sitting services for private clients, with a strong emphasis on trust, consistency, and animal well-being. Delivers daily pet care, feeding, medication administration, exercise, and companionship, while maintaining household security, cleanliness, and routines.
Social Media Manager & Digital Marketing Consultant at Self-employed / Independent Contractor
December 1, 2017 - PresentProvide full‑service marketing support for multiple clients in aesthetics, wellness, creative arts, logistics, and retail. Clients include Foothills Integrated Health & Aesthetics, Hip Goddess Productions, Karina Puente Arts, Sonay Uniforms, and Pro‑Move Logistics. Develop and implement social media strategies, create branded graphics, posts, reels, and campaign messaging; manage content calendars across Instagram, Facebook, LinkedIn, and TikTok; plan and execute email marketing campaigns including newsletters and promotional launches; write blog content to support SEO and website traffic growth; monitor analytics and adjust strategies to improve engagement and reach; coordinate multi‑platform campaigns across social media and email marketing; maintain brand consistency across all digital touchpoints.
Virtual Assistant – Marketing & Digital Support at Independent Contractor
January 1, 2020 - PresentProvide operational and marketing support for entrepreneurs and small businesses. Responsibilities include social media scheduling and engagement monitoring; website updates and page creation across multiple platforms; email marketing newsletters and campaign setup; document preparation, presentations, and marketing materials; workflow coordination using project management tools.
Education
Certification in Business Development & Management at Springboard Business Development and Management – Creative Business Solutions / ArtWorks Initiative
January 1, 2013 - March 5, 2026Associate of Applied Business – Fashion Merchandising at Antonelli College
January 11, 2030 - January 1, 1995Business Development & Management Certification at Creative Business Solutions / ArtWorks Business Program
January 1, 2013 - March 12, 2026Associate of Applied Business – Fashion Merchandising at Antonelli College
January 1, 1995 - March 12, 2026 at Antonelli College
January 1, 1995 - January 1, 1995 at Springboard Business Development and Management – Creative Business Solutions
January 11, 2030 - April 6, 2026 at ArtWorks Initiative
January 1, 2013 - January 1, 2013 at Association of Applied Business – Fashion Merchandising
January 11, 2030 - April 6, 2026Associate of Applied Business – Fashion Merchandising at Antonelli College
January 11, 2030 - January 1, 1995Qualifications
CeMA Certification in Advanced Email Marketing
January 1, 2010 - March 5, 2026Pet First Aid Certification
January 11, 2030 - March 5, 2026Email Marketing Certification
January 11, 2030 - March 5, 2026AI Certification
January 11, 2030 - March 5, 2026Pet First Aid Certification
January 11, 2030 - March 12, 2026Email Marketing Certification
January 11, 2030 - March 12, 2026AI Certification
January 11, 2030 - March 12, 2026Pet First Aid Certification
January 11, 2030 - April 6, 2026Email Marketing Certification
January 11, 2030 - April 6, 2026AI Certification
January 11, 2030 - April 6, 2026Business Development & Management Certification
January 11, 2030 - April 6, 2026Springboard Business Development & Management – Creative Business Solutions
January 11, 2030 - April 6, 2026Pet First Aid Certification
January 11, 2030 - April 14, 2026Email Marketing Certification
January 11, 2030 - April 14, 2026AI Certification
January 11, 2030 - April 14, 2026Business Development & Management Certification
January 11, 2030 - April 14, 2026Industry Experience
Media & Entertainment, Professional Services, Retail, Software & Internet, Education, Healthcare, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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