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I am a passionate digital marketer with a focus on app store optimization and growth strategies. With experience in various companies, I've honed my skills in user acquisition and retention, ensuring apps reach their full potential. Collaborating with developers and designers, I strive to create engaging and effective marketing campaigns that drive results and foster user satisfaction.…

MUHAMMAD SHOAIB SIDDIQUE

Digital Marketer, Growth Marketer, App Store Optimization Specialist, +3

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I am a passionate digital marketer with a focus on app store optimization and growth strategies. With experience in various companies, I've honed my skills in user acquisition and retention, ensuring apps reach their full potential. Collaborating with developers and designers, I strive to create engaging and effective marketing campaigns that drive results and foster user satisfaction.…

Available to hire

I am a passionate digital marketer with a focus on app store optimization and growth strategies. With experience in various companies, I’ve honed my skills in user acquisition and retention, ensuring apps reach their full potential. Collaborating with developers and designers, I strive to create engaging and effective marketing campaigns that drive results and foster user satisfaction.

Skills

Google Ads

Experience Level

Google Ads

Expert

Language

English

Advanced

Urdu

Fluent

Work Experience

Sr. ASO Expert at Join App Studio

February 1, 2022 - February 1, 2022

Optimized app listings to enhance visibility and user acquisition. Designed and tested creative assets to improve conversion. Monitored analytics to track app growth and collaborated with developers for effective store presence.

Team Lead – ASO Expert at BiTech PVT Ltd.

February 1, 2024 - February 1, 2024

Led ASO strategies and team operations. Managed apps marketing, promotion, and growth. Generated marketing campaigns and monitored impact on downloads and revenue.

Sr. Marketing & Growth Officer at Neve Tech PVT Ltd.

January 1, 2025 - January 1, 2025

Directed product lifecycle from planning to launch and scaling. Analyzed user behavior and market trends to shape product improvements and developed engagement strategies.

Sr. Marketing & Growth Officer at SoftAxes Private Limited

January 1, 2025 - November 7, 2025

Designed and executed growth-focused marketing campaigns across digital platforms. Managed ad budgets, optimized ROI, and reported on growth KPIs.