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Shopify-focused UI/UX designer and conversion rate optimization specialist with 4 years of experience building storefronts, landing pages, and sales pages that convert. I translate buyer psychology into interface decisions across hero structure, trust placement, checkout flow, and post-purchase sequencing. I’m Figma-first and ship in Shopify, using structured CRO audits and direct-response layout thinking to reduce hesitation and increase action. I’ve led product and campaign page improvements that reached strong day-one conversion milestones and delivered multi-x ROAS gains.…Shopify-focused UI/UX designer and conversion rate optimization specialist with 4 years of experience building storefronts, landing pages, and sales pages that convert. I translate buyer psychology into interface decisions across hero structure, trust placement, checkout flow, and post-purchase sequencing. I’m Figma-first and ship in Shopify, using structured CRO audits and direct-response layout thinking to reduce hesitation and increase action. I’ve led product and campaign page improvements that reached strong day-one conversion milestones and delivered multi-x ROAS gains.

Adebiyi Samuel

UX Designer, UI Designer, Conversion Rate Optimization Expert, +3

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Shopify-focused UI/UX designer and conversion rate optimization specialist with 4 years of experience building storefronts, landing pages, and sales pages that convert. I translate buyer psychology into interface decisions across hero structure, trust placement, checkout flow, and post-purchase sequencing. I’m Figma-first and ship in Shopify, using structured CRO audits and direct-response layout thinking to reduce hesitation and increase action. I’ve led product and campaign page improvements that reached strong day-one conversion milestones and delivered multi-x ROAS gains.…Shopify-focused UI/UX designer and conversion rate optimization specialist with 4 years of experience building storefronts, landing pages, and sales pages that convert. I translate buyer psychology into interface decisions across hero structure, trust placement, checkout flow, and post-purchase sequencing. I’m Figma-first and ship in Shopify, using structured CRO audits and direct-response layout thinking to reduce hesitation and increase action. I’ve led product and campaign page improvements that reached strong day-one conversion milestones and delivered multi-x ROAS gains.

Available to hire

Shopify-focused UI/UX designer and conversion rate optimization specialist with 4 years of experience building storefronts, landing pages, and sales pages that convert. I translate buyer psychology into interface decisions across hero structure, trust placement, checkout flow, and post-purchase sequencing.

I’m Figma-first and ship in Shopify, using structured CRO audits and direct-response layout thinking to reduce hesitation and increase action. I’ve led product and campaign page improvements that reached strong day-one conversion milestones and delivered multi-x ROAS gains.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Shopify UI/UX Designer & CRO Specialist at Beta Brand Creations (Freelance / Client Projects)

November 1, 2025 - Present

Designed and built Shopify landing pages, sales pages, and storefront UI with conversion-first layouts. Conducted CRO audits and rebuilt page structure and messaging around buyer hesitation points. Delivered functional page elements such as countdown timer logic, trust badges, and post-purchase upsell overlay sequences. Worked across product launches and paid-ad landing pages, including compliance-conscious framing while maintaining direct-response structure. Collaborated on copy and content strategy to support performance goals.