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Hi, I'm Dimitar, a data-driven Digital Marketing Specialist with over 5 years of experience in executing multi-channel campaigns like Google Ads, Meta Ads, SEO, and Social Media. I focus on optimizing website performance to deliver measurable ROI and have a passion for building brand awareness and generating qualified leads through clear storytelling and sustainable growth strategies. I enjoy working collaboratively to develop innovative marketing strategies, leveraging the latest technologies including AI tools. My approach balances creativity with data insights to help businesses succeed and grow in a competitive landscape.…Hi, I'm Dimitar, a data-driven Digital Marketing Specialist with over 5 years of experience in executing multi-channel campaigns like Google Ads, Meta Ads, SEO, and Social Media. I focus on optimizing website performance to deliver measurable ROI and have a passion for building brand awareness and generating qualified leads through clear storytelling and sustainable growth strategies. I enjoy working collaboratively to develop innovative marketing strategies, leveraging the latest technologies including AI tools. My approach balances creativity with data insights to help businesses succeed and grow in a competitive landscape.

Dimitar Shopov

Digital Marketer, Marketing Strategist, Content Creator, +4

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Hi, I'm Dimitar, a data-driven Digital Marketing Specialist with over 5 years of experience in executing multi-channel campaigns like Google Ads, Meta Ads, SEO, and Social Media. I focus on optimizing website performance to deliver measurable ROI and have a passion for building brand awareness and generating qualified leads through clear storytelling and sustainable growth strategies. I enjoy working collaboratively to develop innovative marketing strategies, leveraging the latest technologies including AI tools. My approach balances creativity with data insights to help businesses succeed and grow in a competitive landscape.…Hi, I'm Dimitar, a data-driven Digital Marketing Specialist with over 5 years of experience in executing multi-channel campaigns like Google Ads, Meta Ads, SEO, and Social Media. I focus on optimizing website performance to deliver measurable ROI and have a passion for building brand awareness and generating qualified leads through clear storytelling and sustainable growth strategies. I enjoy working collaboratively to develop innovative marketing strategies, leveraging the latest technologies including AI tools. My approach balances creativity with data insights to help businesses succeed and grow in a competitive landscape.

Available to hire

Hi, I’m Dimitar, a data-driven Digital Marketing Specialist with over 5 years of experience in executing multi-channel campaigns like Google Ads, Meta Ads, SEO, and Social Media. I focus on optimizing website performance to deliver measurable ROI and have a passion for building brand awareness and generating qualified leads through clear storytelling and sustainable growth strategies.

I enjoy working collaboratively to develop innovative marketing strategies, leveraging the latest technologies including AI tools. My approach balances creativity with data insights to help businesses succeed and grow in a competitive landscape.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Beginner

Language

English

Fluent

Bulgarian

Fluent

Italian

Fluent

Danish

Beginner

Work Experience

Marketing Coordinator; Digital Marketing Specialist at Nume

October 1, 2024 - May 31, 2025

Developed and managed paid advertising campaigns on Google Ads & Meta Ads, optimising CPL and ROAS; developed and optimised real-time ad performance tracking, reducing cost-per-lead; managed customer data insights and refining lead qualification processes; implemented SMS and email automation, reducing no-show rates and increasing customer retention; spearheaded influencer & podcaster outreach to drive brand awareness and customer engagement; enhanced SEO and LLM Optimisation including structured data, on-page improvements, and content expansion to rank effectively for search engines and AI-driven tools; helped create an optimised website and an API chatbot; boosted organic traffic by 12%, CPL reduced by 18%.

Content Coordinator and Researcher at The AI Marketing Girl

May 1, 2023 - December 31, 2024

Created and curated content about AI platforms; collaborated with stakeholders to develop appropriate content and marketing strategies; conducted research on emerging trends, customer needs, and competitive insights in large language models; researched AI model's understanding and response to language inputs (prompt engineering); created educational tutorials about AI tools and simplified AI concepts, including comparisons between similar tools and platforms.

Sales Partner; Digital Marketing Associate at Flexible IT Solutions

May 1, 2022 - August 31, 2023

Managed full lifecycle of the sales process; planned and executed marketing strategies; onboarded and trained new sales people; managed internships; lead generation; created SOPs for sales and marketing; created visuals for multiple projects such as competitor and company analyses, website visuals, certifications, and blog posts.

General Manager at Splash ApS

August 1, 2019 - November 30, 2021

Managed social media, created events and promotions; hired and trained employees; handled B2C and B2B clients including Peugeot, Citroen, Opel, Dacia; managed inventory and calendar for clients and employees; provided detailing and polishing services, window tinting, foil wrapping; customer support; successfully increased company revenue threefold in two years through sales, marketing, and quality work.

Marketing and Sales at RSVP

June 1, 2023 - December 31, 2023

Coordinated with marketing team and stakeholders for B2B marketing strategies; created and curated content for Instagram and LinkedIn; updated internal and external analyses and SOPs; optimized website; handled cold and warm lead approaches; created comprehensive data reports on social media and website activity.