Hi, I’m Shraddha Tendulkar, a marketing professional specializing in digital marketing strategy for live events and entertainment brands. I design and execute integrated campaigns across social, influencer, and paid media, collaborating with agencies and brands like MTV, Dentsu, Lakme Fashion Week, Saregam a, and Dome Entertainment to drive growth, engagement, and measurable results. I thrive on turning data into action and building campaigns that resonate with audiences while delivering strong ROI. I love crafting data-driven brand and content strategies, optimizing SEO and website content, and leading cross-functional teams to deliver high-quality campaigns. My experience spans from influencer partnerships and real-time social campaigns to ORM and performance reporting, with a track record of increasing reach, engagement, and leads for a range of entertainment and consumer brands. In my spare time, I’m active in community volunteering and event management, which keeps my project management and collaborative skills sharp.

Shraddha Tendulkar

Hi, I’m Shraddha Tendulkar, a marketing professional specializing in digital marketing strategy for live events and entertainment brands. I design and execute integrated campaigns across social, influencer, and paid media, collaborating with agencies and brands like MTV, Dentsu, Lakme Fashion Week, Saregam a, and Dome Entertainment to drive growth, engagement, and measurable results. I thrive on turning data into action and building campaigns that resonate with audiences while delivering strong ROI. I love crafting data-driven brand and content strategies, optimizing SEO and website content, and leading cross-functional teams to deliver high-quality campaigns. My experience spans from influencer partnerships and real-time social campaigns to ORM and performance reporting, with a track record of increasing reach, engagement, and leads for a range of entertainment and consumer brands. In my spare time, I’m active in community volunteering and event management, which keeps my project management and collaborative skills sharp.

Available to hire

Hi, I’m Shraddha Tendulkar, a marketing professional specializing in digital marketing strategy for live events and entertainment brands. I design and execute integrated campaigns across social, influencer, and paid media, collaborating with agencies and brands like MTV, Dentsu, Lakme Fashion Week, Saregam a, and Dome Entertainment to drive growth, engagement, and measurable results. I thrive on turning data into action and building campaigns that resonate with audiences while delivering strong ROI.

I love crafting data-driven brand and content strategies, optimizing SEO and website content, and leading cross-functional teams to deliver high-quality campaigns. My experience spans from influencer partnerships and real-time social campaigns to ORM and performance reporting, with a track record of increasing reach, engagement, and leads for a range of entertainment and consumer brands. In my spare time, I’m active in community volunteering and event management, which keeps my project management and collaborative skills sharp.

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Language

English
Fluent
Hindi
Fluent
Marathi (Marāṭhī)
Fluent

Work Experience

Client Servicing and Account Manager at Saregama - Record Label
November 1, 2021 - August 1, 2022
Digital marketing professional with experience coordinating live events, brand communications and influencer partnerships for clients such as MTV, Lakmé Fashion Week, Dome India and Zee Earth; managed client relationships and delivered marketing campaigns with notable influencers and actors.
Marketing Research Analyst - Contract at Advantage - Sports & Entertainment Agency
April 1, 2024 - June 1, 2024
Analyzed 100+ multi-million-dollar companies using public data to evaluate their probability of investing in sports and entertainment related events; Engineered a sales pipeline using insights based on sponsorship and marketing trends; Created data-driven reports for senior stakeholders outlining potential synergies with rights holders.
Marketing Research Analyst at Advantage - Sports & Entertainment Agency
April 1, 2024 - June 1, 2024
Marketing research and data analysis to identify sponsorship opportunities and optimize partnerships in sports and entertainment.
Marketing Research Analyst at Advantage - Sports & Entertainment Agency
April 1, 2024 - June 1, 2024
Analyzed 100+ multi-million-dollar companies using public data to evaluate their probability of investing in sports and entertainment related events; Engineered a data-driven sales pipeline; Created data-driven reports for senior stakeholders outlining potential synergies with rights holders.
Digital Marketing Manager at Saregama - Record Label
November 1, 2021 - August 1, 2022
Managed the digital strategy for a roster of 20+ high-profile influencers and Netflix actors; Negotiated contracts and brand deals; influencer activation campaigns worth over £100,000; coordinated with product, content, and marketing teams to align campaigns with business objectives.
Campaign Manager / Marketing Campaign Lead at Dome Entertainment Company
May 1, 2021 - October 1, 2021
Executed real-time campaigns across multiple social platforms, achieving 100k+ unique engagements on Instagram; Led a team of 20+; Created content and brand deliverables; Ensured alignment with marketing objectives.
Marketing Campaign Lead at Saregama - Record Label
January 1, 2021 - February 1, 2021
Conceptualised marketing campaigns for new music releases with a weekly average of 30k followers on Facebook and 3k on Instagram; Maintained 10% engagement rate; Reached an audience of 10 million unique users per week; Leveraged trend marketing strategies.
Volunteer / Event Manager at Rotary Club of G.N. Khalsa College / New Hope Foundation
May 1, 2020 - January 1, 2021
Vice-President of Rotary Club; Event management head for New Hope Foundation; organized community initiatives and fundraising events.
Marketing Campaign Manager at White Collar Hippie
August 1, 2019 - December 1, 2019
Generated 500+ high-quality leads through a paid media campaign (£1,000) for a travel brand, leveraging paid and organic channels to drive conversions.
Social Media Analyst at Freelance / Various Brands
February 1, 2020 - March 1, 2020
Produced social media performance reports for 20+ brands including MTV, Vespa, HDFC Life, Reliance Smart, Platinum; used Supermetrics and Google Looker Studio; contributed to content strategy and KPI performance; led ORM campaign for MTV (‘Trash Talk’) addressing over 2,000 queries weekly, improving response rates.

Education

MSc Digital Marketing (Distinction) at Queen Mary University of London
January 11, 2030 - June 24, 2026
Bachelor's in Financial Markets (Distinction) at Guru Nanak Khalsa College
January 11, 2030 - June 24, 2026
MSc Digital Marketing (Distinction) at Queen Mary University of London
January 11, 2030 - June 24, 2026
Bachelor's of Financial Markets (Distinction) at Guru Nanak Khalsa College
January 11, 2030 - June 24, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services