I am a content-driven marketing professional with over 5 years of diverse experience across Cybersecurity, SaaS, EdTech, and IT industries. My expertise lies in SEO-led growth, founder branding, customer success, and revenue-driven marketing.\n\nAs a core member of DefensaNet's growth team, I excel at managing client relationships and executing impactful marketing campaigns. I thrive in remote and global environments and am dedicated to delivering impressive results.

Shreya Gupta

I am a content-driven marketing professional with over 5 years of diverse experience across Cybersecurity, SaaS, EdTech, and IT industries. My expertise lies in SEO-led growth, founder branding, customer success, and revenue-driven marketing.\n\nAs a core member of DefensaNet's growth team, I excel at managing client relationships and executing impactful marketing campaigns. I thrive in remote and global environments and am dedicated to delivering impressive results.

Available to hire

I am a content-driven marketing professional with over 5 years of diverse experience across Cybersecurity, SaaS, EdTech, and IT industries. My expertise lies in SEO-led growth, founder branding, customer success, and revenue-driven marketing.\n\nAs a core member of DefensaNet’s growth team, I excel at managing client relationships and executing impactful marketing campaigns. I thrive in remote and global environments and am dedicated to delivering impressive results.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Hindi
Fluent

Work Experience

Customer Success Manager at DefensaNet Securities LLP
October 1, 2023 - Present
Enhanced client journey through structured feedback loops and experience mapping; created 25 enablement assets (cold-call scripts, outreach templates, sales decks); served as primary liaison for clients and prospects; supported Academy and Consulting verticals with targeted marketing material; streamlined onboarding processes reducing friction by 20%.
SEO Content Writer & Strategist at Pepper Content
March 1, 2023 - October 1, 2023
Boosted client organic search traffic by 50% through keyword-optimized blogs; developed audience-specific content roadmaps and long-form content ranking in top SERP results; produced technically and business-focused blogs for enterprise clients.
Freelance Content Writer (Multi-niche) at Freelance
January 1, 2020 - October 1, 2023
Delivered SEO content and technical documentation for global clients; achieved 1M impressions and 440K views with SEO-led content for Ambitio; built content funnels, landing pages, and inbound campaigns; managed content calendars, outreach campaigns, and analytics-driven reporting.
Technical Content Writer at Arbelos Solutions
November 1, 2021 - February 1, 2023
Created technical blogs, product content, and knowledge base articles for SaaS products; increased engagement by 20% through optimized content strategy.
Script & Narrative Content Writer at Paperstone Productions
August 1, 2020 - September 1, 2021
Produced story-driven scripts and narratives for video and multimedia content; contributed creative storytelling assets for multimedia campaigns.
Freelance Content Writer (Multi-niche) at Self-Employed / Freelance
January 1, 2020 - October 1, 2023
W orked with various clients across multiple niches. Delivered SEO content and technical documentation for global clients. Achieved 1M impressions and 440K views with SEO-led content for Ambitio. Built content funnels, landing pages, and inbound campaigns for Organaise. Managed content calendars, outreach campaigns, and analytics-driven reporting across multiple clients.

Education

The Art of Persuasive Writing and Public Speaking at Harvard University
October 1, 2023 - May 3, 2023
Bachelor of Arts (English Hons) at IGNOU
June 30, 2024
Bachelor of Arts (English Hons) at IGNOU – Indira Gandhi National Open University
July 1, 2021 - January 12, 2026
Bachelor of Arts (English Hons) at IGNOU Indira Gandhi National Open University
July 1, 2021 - January 12, 2026

Qualifications

Technical Writing
June 4, 2023
In this Google course, I learned how to write clearly about complex topics. It was all about making tech stuff easy for anyone to understand.
Copywriting For Social Media| LinkedIn
May 17, 2023
I learned how to write good posts for LinkedIn. It showed me how to grab attention and talk to people in a professional setting.
Business Marketing (Technology Focus)
January 11, 2030 - January 12, 2026
B2B Marketing (B2B)
January 11, 2030 - January 12, 2026
PMP - Project Management Professional
January 11, 2030 - January 12, 2026
CAPM - Certified Associate in Project Management
January 11, 2030 - January 12, 2026
Harvard Writer Certification - HarvardX
January 11, 2030 - January 12, 2026
Copywriting for Social Media - LinkedIn Course
January 11, 2030 - January 12, 2026
Copywriting for Conversions - Alison
January 11, 2030 - January 12, 2026
Technical Writing - Saylor Academy
January 11, 2030 - January 12, 2026
Technical Writing - Google
January 11, 2030 - January 12, 2026
PMP - Project Management Professional
January 11, 2030 - January 12, 2026
CAPM - Certified Associate in Project Management
January 11, 2030 - January 12, 2026
Harvard Writer Certification
January 11, 2030 - January 12, 2026
Copywriting for Social Media (LinkedIn Course)
January 11, 2030 - January 12, 2026
Copywriting for Conversions (Alison)
January 11, 2030 - January 12, 2026
Technical Writing (Saylor Academy)
January 11, 2030 - January 12, 2026
Google Course in Technical Writing
January 11, 2030 - January 12, 2026
Business Marketing (Technology Focus) IIT Kanpur
January 11, 2030 - January 12, 2026
B2B Marketing IIT Roorkee
January 11, 2030 - January 12, 2026

Industry Experience

Professional Services, Travel & Hospitality, Software & Internet, Real Estate & Construction, Media & Entertainment, Financial Services, Education, Computers & Electronics, Government
    paper My Writing Portfolio
    Here's where you can check all my work, just simply go to your preferred niche, click the link, and explore my work. Thanks