SaaS Based Creative Ads
Shreyansh Khandelwal
Published
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HomeLead is a SaaS-based CRM solution for the real estate industry. While creating creatives, my goal was not just to make them visually appealing but also to communicate the product’s value clearly. I highlighted key features, business benefits, and user pain points through clean layouts, strong headlines, product-focused visuals, and easy-to-understand messaging. Since many creatives were used for social media marketing and lead generation campaigns, I paid special attention to readability, audience targeting, and conversion-focused design elements. This helped create awareness about the product and encouraged potential users to learn more or request a demo.