๐—ฃ๐—ฟ๐—ผ๐—ท๐—ฒ๐—ฐ๐˜๐˜€ ๐—ฃ๐—ฟ๐—ผ๐˜‚๐—ฑ๐—น๐˜† ๐—™๐—ฒ๐—ฎ๐˜๐˜‚๐—ฟ๐—ฒ๐—ฑ ๐—œ๐—ป: Elle Decor Italia, Design Milk, Hypebeast, Harper's Bazaar Arabia, Wired, Women's Wear Daily, Domus, Identity, Rue Magazine, and Sharp Middle East. I take a strategic, detail-driven approach to design, balancing refined sensibility with seamless functionality. My expertise spans concept development, space planning, 3D visualization, and material selection, ensuring a cohesive, tailored design experience. Every project is a collaboration, resulting in stunning interiors that feel timeless and personal. With over a decade representing renowned brands and discerning clientele, I guide projects from concept to completion with precision and ease. ๐—›๐—ผ๐˜„ ๐—œ ๐—–๐—ฎ๐—ป ๐—ฆ๐˜‚๐—ฝ๐—ฝ๐—ผ๐—ฟ๐˜ ๐—ฌ๐—ผ๐˜‚: โ€ข ๐—™๐˜‚๐—น๐—น-๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ ๐——๐—ฒ๐˜€๐—ถ๐—ด๐—ป: A seamless, start-to-finish process that efficiently guides your project from initial inspiration through concept development, 3D visuals, technical deliverables, FF&E selection, and guidance during the final installation. โ€ข ๐—–๐˜‚๐˜€๐˜๐—ผ๐—บ-๐—ง๐—ฎ๐—ถ๐—น๐—ผ๐—ฟ๐—ฒ๐—ฑ ๐—ฆ๐—ผ๐—น๐˜‚๐˜๐—ถ๐—ผ๐—ป๐˜€: I take a personalized approach that considers your unique goals, preferences, and any spatial challenges, seamlessly integrating them into the functionality and aesthetics of your space. โ€ข ๐—˜๐˜…๐˜๐—ฒ๐—ป๐˜€๐—ถ๐˜ƒ๐—ฒ ๐—˜๐˜…๐—ฝ๐—ฒ๐—ฟ๐˜๐—ถ๐˜€๐—ฒ: With experience spanning projects of all sizes, scopes and locations, I design with a solid understanding of commercial codes, local regulations, and feasibility to ensure a fully functional and compliant result. โ€ข ๐—˜๐˜…๐—ฐ๐—น๐˜‚๐˜€๐—ถ๐˜ƒ๐—ฒ ๐—ง๐—ฟ๐—ฎ๐—ฑ๐—ฒ ๐—ก๐—ฒ๐˜๐˜„๐—ผ๐—ฟ๐—ธ: Gain access to a curated network of hundreds of reputable vendors, offering high-quality architectural materials, finishes, lighting, and furniture at exclusive pricing to maximize the impact of your investment. โ€ข ๐—ฃ๐—ฟ๐—ฒ๐—บ๐—ถ๐—ฒ๐—ฟ ๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ: I prioritize clear communication, reliability, and accountability. By being highly selective about the projects I take on, I ensure I can dedicate my full attention to delivering exceptional results. โ€ข ๐—ฃ๐—ฟ๐—ผ๐˜ƒ๐—ฒ๐—ป ๐—ง๐—ฟ๐—ฎ๐—ฐ๐—ธ ๐—ฅ๐—ฒ๐—ฐ๐—ผ๐—ฟ๐—ฑ: I maintain a 100% job success score and a portfolio of exclusive 5-star ratings across multiple platforms. ๐—ง๐—ต๐—ฒ ๐—ฉ๐—ฎ๐—น๐˜‚๐—ฒ ๐—ผ๐—ณ ๐—ฎ ๐—™๐˜‚๐—น๐—น-๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ ๐——๐—ฒ๐˜€๐—ถ๐—ด๐—ป ๐—ฃ๐—ฎ๐—ฐ๐—ธ๐—ฎ๐—ด๐—ฒ: With a full-service approach, you're not just getting an idea, you're receiving a fully realized space that balances both aesthetic and functional needs. Contractors canโ€™t always execute a design well based on 3D visuals alone, they need detailed specifications and clear guidance to bring the concept to life. My process saves you time, money, and potential mistakes, keeping your project on track and maximizing your investment. ๐—”๐—ฟ๐—ฒ๐—ฎ๐˜€ ๐—ผ๐—ณ ๐—™๐—ผ๐—ฐ๐˜‚๐˜€: High-End Residential Design | Retail Design | Restaurant Design | Exhibition & Fair Design | Pop Up Design | Hotel & Hospitality Design | Workplace Design | Mixed-Use & Multi-Family Design | Short-Term Rental Desigโ€ฆ

SierraHollandDesign

๎˜‚๎˜‚
๎˜‚๎˜‚
๎˜‚๎˜‚
๎˜‚๎˜‚
๎˜‚

๐—ฃ๐—ฟ๐—ผ๐—ท๐—ฒ๐—ฐ๐˜๐˜€ ๐—ฃ๐—ฟ๐—ผ๐˜‚๐—ฑ๐—น๐˜† ๐—™๐—ฒ๐—ฎ๐˜๐˜‚๐—ฟ๐—ฒ๐—ฑ ๐—œ๐—ป: Elle Decor Italia, Design Milk, Hypebeast, Harper's Bazaar Arabia, Wired, Women's Wear Daily, Domus, Identity, Rue Magazine, and Sharp Middle East. I take a strategic, detail-driven approach to design, balancing refined sensibility with seamless functionality. My expertise spans concept development, space planning, 3D visualization, and material selection, ensuring a cohesive, tailored design experience. Every project is a collaboration, resulting in stunning interiors that feel timeless and personal. With over a decade representing renowned brands and discerning clientele, I guide projects from concept to completion with precision and ease. ๐—›๐—ผ๐˜„ ๐—œ ๐—–๐—ฎ๐—ป ๐—ฆ๐˜‚๐—ฝ๐—ฝ๐—ผ๐—ฟ๐˜ ๐—ฌ๐—ผ๐˜‚: โ€ข ๐—™๐˜‚๐—น๐—น-๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ ๐——๐—ฒ๐˜€๐—ถ๐—ด๐—ป: A seamless, start-to-finish process that efficiently guides your project from initial inspiration through concept development, 3D visuals, technical deliverables, FF&E selection, and guidance during the final installation. โ€ข ๐—–๐˜‚๐˜€๐˜๐—ผ๐—บ-๐—ง๐—ฎ๐—ถ๐—น๐—ผ๐—ฟ๐—ฒ๐—ฑ ๐—ฆ๐—ผ๐—น๐˜‚๐˜๐—ถ๐—ผ๐—ป๐˜€: I take a personalized approach that considers your unique goals, preferences, and any spatial challenges, seamlessly integrating them into the functionality and aesthetics of your space. โ€ข ๐—˜๐˜…๐˜๐—ฒ๐—ป๐˜€๐—ถ๐˜ƒ๐—ฒ ๐—˜๐˜…๐—ฝ๐—ฒ๐—ฟ๐˜๐—ถ๐˜€๐—ฒ: With experience spanning projects of all sizes, scopes and locations, I design with a solid understanding of commercial codes, local regulations, and feasibility to ensure a fully functional and compliant result. โ€ข ๐—˜๐˜…๐—ฐ๐—น๐˜‚๐˜€๐—ถ๐˜ƒ๐—ฒ ๐—ง๐—ฟ๐—ฎ๐—ฑ๐—ฒ ๐—ก๐—ฒ๐˜๐˜„๐—ผ๐—ฟ๐—ธ: Gain access to a curated network of hundreds of reputable vendors, offering high-quality architectural materials, finishes, lighting, and furniture at exclusive pricing to maximize the impact of your investment. โ€ข ๐—ฃ๐—ฟ๐—ฒ๐—บ๐—ถ๐—ฒ๐—ฟ ๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ: I prioritize clear communication, reliability, and accountability. By being highly selective about the projects I take on, I ensure I can dedicate my full attention to delivering exceptional results. โ€ข ๐—ฃ๐—ฟ๐—ผ๐˜ƒ๐—ฒ๐—ป ๐—ง๐—ฟ๐—ฎ๐—ฐ๐—ธ ๐—ฅ๐—ฒ๐—ฐ๐—ผ๐—ฟ๐—ฑ: I maintain a 100% job success score and a portfolio of exclusive 5-star ratings across multiple platforms. ๐—ง๐—ต๐—ฒ ๐—ฉ๐—ฎ๐—น๐˜‚๐—ฒ ๐—ผ๐—ณ ๐—ฎ ๐—™๐˜‚๐—น๐—น-๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ ๐——๐—ฒ๐˜€๐—ถ๐—ด๐—ป ๐—ฃ๐—ฎ๐—ฐ๐—ธ๐—ฎ๐—ด๐—ฒ: With a full-service approach, you're not just getting an idea, you're receiving a fully realized space that balances both aesthetic and functional needs. Contractors canโ€™t always execute a design well based on 3D visuals alone, they need detailed specifications and clear guidance to bring the concept to life. My process saves you time, money, and potential mistakes, keeping your project on track and maximizing your investment. ๐—”๐—ฟ๐—ฒ๐—ฎ๐˜€ ๐—ผ๐—ณ ๐—™๐—ผ๐—ฐ๐˜‚๐˜€: High-End Residential Design | Retail Design | Restaurant Design | Exhibition & Fair Design | Pop Up Design | Hotel & Hospitality Design | Workplace Design | Mixed-Use & Multi-Family Design | Short-Term Rental Desigโ€ฆ

Available to hire

๐—ฃ๐—ฟ๐—ผ๐—ท๐—ฒ๐—ฐ๐˜๐˜€ ๐—ฃ๐—ฟ๐—ผ๐˜‚๐—ฑ๐—น๐˜† ๐—™๐—ฒ๐—ฎ๐˜๐˜‚๐—ฟ๐—ฒ๐—ฑ ๐—œ๐—ป: Elle Decor Italia, Design Milk, Hypebeast, Harperโ€™s Bazaar Arabia, Wired, Womenโ€™s Wear Daily, Domus, Identity, Rue Magazine, and Sharp Middle East.

I take a strategic, detail-driven approach to design, balancing refined sensibility with seamless functionality. My expertise spans concept development, space planning, 3D visualization, and material selection, ensuring a cohesive, tailored design experience. Every project is a collaboration, resulting in stunning interiors that feel timeless and personal. With over a decade representing renowned brands and discerning clientele, I guide projects from concept to completion with precision and ease.

๐—›๐—ผ๐˜„ ๐—œ ๐—–๐—ฎ๐—ป ๐—ฆ๐˜‚๐—ฝ๐—ฝ๐—ผ๐—ฟ๐˜ ๐—ฌ๐—ผ๐˜‚:

โ€ข ๐—™๐˜‚๐—น๐—น-๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ ๐——๐—ฒ๐˜€๐—ถ๐—ด๐—ป: A seamless, start-to-finish process that efficiently guides your project from initial inspiration through concept development, 3D visuals, technical deliverables, FF&E selection, and guidance during the final installation.

โ€ข ๐—–๐˜‚๐˜€๐˜๐—ผ๐—บ-๐—ง๐—ฎ๐—ถ๐—น๐—ผ๐—ฟ๐—ฒ๐—ฑ ๐—ฆ๐—ผ๐—น๐˜‚๐˜๐—ถ๐—ผ๐—ป๐˜€: I take a personalized approach that considers your unique goals, preferences, and any spatial challenges, seamlessly integrating them into the functionality and aesthetics of your space.

โ€ข ๐—˜๐˜…๐˜๐—ฒ๐—ป๐˜€๐—ถ๐˜ƒ๐—ฒ ๐—˜๐˜…๐—ฝ๐—ฒ๐—ฟ๐˜๐—ถ๐˜€๐—ฒ: With experience spanning projects of all sizes, scopes and locations, I design with a solid understanding of commercial codes, local regulations, and feasibility to ensure a fully functional and compliant result.

โ€ข ๐—˜๐˜…๐—ฐ๐—น๐˜‚๐˜€๐—ถ๐˜ƒ๐—ฒ ๐—ง๐—ฟ๐—ฎ๐—ฑ๐—ฒ ๐—ก๐—ฒ๐˜๐˜„๐—ผ๐—ฟ๐—ธ: Gain access to a curated network of hundreds of reputable vendors, offering high-quality architectural materials, finishes, lighting, and furniture at exclusive pricing to maximize the impact of your investment.

โ€ข ๐—ฃ๐—ฟ๐—ฒ๐—บ๐—ถ๐—ฒ๐—ฟ ๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ: I prioritize clear communication, reliability, and accountability. By being highly selective about the projects I take on, I ensure I can dedicate my full attention to delivering exceptional results.

โ€ข ๐—ฃ๐—ฟ๐—ผ๐˜ƒ๐—ฒ๐—ป ๐—ง๐—ฟ๐—ฎ๐—ฐ๐—ธ ๐—ฅ๐—ฒ๐—ฐ๐—ผ๐—ฟ๐—ฑ: I maintain a 100% job success score and a portfolio of exclusive 5-star ratings across multiple platforms.

๐—ง๐—ต๐—ฒ ๐—ฉ๐—ฎ๐—น๐˜‚๐—ฒ ๐—ผ๐—ณ ๐—ฎ ๐—™๐˜‚๐—น๐—น-๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ ๐——๐—ฒ๐˜€๐—ถ๐—ด๐—ป ๐—ฃ๐—ฎ๐—ฐ๐—ธ๐—ฎ๐—ด๐—ฒ:
With a full-service approach, youโ€™re not just getting an idea, youโ€™re receiving a fully realized space that balances both aesthetic and functional needs. Contractors canโ€™t always execute a design well based on 3D visuals alone, they need detailed specifications and clear guidance to bring the concept to life. My process saves you time, money, and potential mistakes, keeping your project on track and maximizing your investment.

๐—”๐—ฟ๐—ฒ๐—ฎ๐˜€ ๐—ผ๐—ณ ๐—™๐—ผ๐—ฐ๐˜‚๐˜€:
High-End Residential Design | Retail Design | Restaurant Design | Exhibition & Fair Design | Pop Up Design | Hotel & Hospitality Design | Workplace Design | Mixed-Use & Multi-Family Design | Short-Term Rental Desig

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Language

English
Fluent
Danish
Advanced

Work Experience

Founder & Design Principal at Sierra Holland LLC
December 30, 2020 - Present
Portland, OR / Remote
Concept Designer & Project Manager for Global Branded Spaces (Contract-based) at Pandora Jewelry
May 31, 2020 - October 30, 2020
Copenhagen, Denmark
Concept Designer & Project Manager for Global Branded Spaces at Bang & Olufsen
September 30, 2016 - May 30, 2016
Lyngby, Denmark
Freelance Design Consultant at Freelance
March 1, 2011 - December 31, 2020
Remote
Interior Design Graduate Assistant at Pratt Institute at Pratt Institute
August 15, 2013 - May 30, 2016
Brooklyn, NY
Assistant Business Development & Operations Manager at ONS Clothing
September 1, 2011 - December 31, 2012
New York, NY
Sales & Leadership Intern at Nordstrom
May 15, 2010 - August 31, 2026
Salt Lake City Area, Utah
Fashion Editorial Intern at Harper's Bazaar Magazine (Hearst)
January 9, 2010 - May 9, 2010
New York, NY

Education

Masters of Science - Interior Design at Pratt Institute
August 15, 2013 - May 31, 2016
Brooklyn, NY
Scandinavian Furniture Design Intesive at DIS
June 1, 2015 - August 15, 2015
Copenhagen, Denmark
Bachelor of Business Administration - Design & Management at Parsons the New School for Design
September 1, 2011 - May 31, 2011
New York, NY

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Professional Services, Retail, Travel & Hospitality, Other
    Sloan House Wine & Tapas Lounge โ€” Winning Adaptive Reuse RFP

    An envisioned adaptation of the Louise Sloan House in the Greater
    Charlotte Area transforms the historic Queen Anne-style landmark into a
    tapas, wine, and cocktail bar. Developed for the clientโ€™s submission to the
    cityโ€™s RFP, the winning concept balances preservation with contemporary
    function, reinterpreting the homeโ€™s intimate rooms as distinct experiential
    spaces. A material and color palette drawn from period-appropriate
    references is reinterpreted to complement the buildingโ€™s historic character
    with layered, enduring richness.