Silvia Venturini

Maintained and optimised website content, enhancing user experience and supporting digital marketing objectives. Developed and edited social media content that increased audience engagement and strengthened the organisation's online presence. Executed SEO strategies, including keyword research, content optimisation, and performance monitoring, contributing to improved search rankings and organic reach. Researched, identified, and engaged prospective producers and strategic partners to support the launch of a new e-commerce venture, building the initial supplier pipeline from the ground up.

●Managed and maintained the company website, improving user experience and increasing website traffic by 26% over 6 months. ● Created and scheduled social media content and marketing assets to strengthen brand visibility and audience engagement. ● Partnered with the Managing Director to create digital assets and marketing collateral that supported lead generation and brand awareness initiatives. ● Produced and distributed email marketing campaigns via Mailchimp, achieving average open rates of 38% and click-through rates of 9% and a subscribers growth of 50% in a year. ● Assisted in the planning and promotion of corporate events, contributing to increased attendance and stakeholder engagement.

- Data input by records transcription and segmentation - Prompt engineering & evaluation by ranking most accurate replies - RLHF / Preference Labelling with focus on writing quality and contents accuracy