I'm a Chartered Marketer with over 20 years of experience leading B2B and SaaS marketing. I drive measurable revenue growth by aligning strategy, positioning and commercial goals across marketing, sales and product. I’ve built demand engines, repositioned brands and improved conversion, retention and pipeline through strong collaboration with sales and leadership teams. I helped scale CommuniGator from £5M to £60M turnover and led UK marketing with European strategy; I enjoy shaping go-to-market plans, managing substantial marketing investments and building high-performing teams across regions.

Simon Moss

I'm a Chartered Marketer with over 20 years of experience leading B2B and SaaS marketing. I drive measurable revenue growth by aligning strategy, positioning and commercial goals across marketing, sales and product. I’ve built demand engines, repositioned brands and improved conversion, retention and pipeline through strong collaboration with sales and leadership teams. I helped scale CommuniGator from £5M to £60M turnover and led UK marketing with European strategy; I enjoy shaping go-to-market plans, managing substantial marketing investments and building high-performing teams across regions.

Available to hire

I’m a Chartered Marketer with over 20 years of experience leading B2B and SaaS marketing. I drive measurable revenue growth by aligning strategy, positioning and commercial goals across marketing, sales and product.

I’ve built demand engines, repositioned brands and improved conversion, retention and pipeline through strong collaboration with sales and leadership teams. I helped scale CommuniGator from £5M to £60M turnover and led UK marketing with European strategy; I enjoy shaping go-to-market plans, managing substantial marketing investments and building high-performing teams across regions.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Advanced

Work Experience

Marketing Director at Spotler
January 1, 2018 - Present
Lead the UK marketing function and contribute to European go-to-market strategy across acquisition, engagement and retention. Lead a multi-disciplinary team spanning demand generation, SEO, brand positioning, events, content, lifecycle marketing and analytics, aligning activity with sales, product and leadership. Responsible for campaigns and digital performance, contributing to over 90% of new business through MQL-driven demand generation. Managed investment from £200K to £1M+ with clear ROI reporting.
Head of Marketing at CommuniGator
January 1, 2013 - January 1, 2018
Led marketing during a high-growth phase, rebuilt events programme with strong lead flow (25% of attendees became customers), initiated a neuromarketing study informing strategy and thought leadership, implemented Microsoft Dynamics CRM, and launched GatorCon to strengthen advocacy and renewal. Introduced structured marketing automation and nurture programmes to improve lead quality and engagement.
Head of Marketing at Huntswood
January 1, 2009 - January 1, 2013
Led marketing strategy and team with a budget of approximately £500K; repositioned brand; developed integrated marketing across digital, partnerships, sponsorships, events and PR; increased website traffic and generated opportunities; delivered a corporate hospitality programme with strong ROI; CRM transformation and cross-channel improvements; hosted charity and brand-building initiatives.

Education

Professional Postgraduate Diploma in Marketing (Master's Level) at Chartered Institute of Marketing
January 11, 2030 - March 20, 2026
Chartered Marketer at Chartered Institute of Marketing
January 11, 2030 - March 20, 2026
BA (Hons) Sociology and Media Studies at Portsmouth University
January 11, 2030 - March 20, 2026

Qualifications

Chartered Marketer
January 11, 2030 - March 20, 2026
Professional Postgraduate Diploma in Marketing (Master's Level)
January 11, 2030 - March 20, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Other