Available to hire
I’m Simone Binelli, XR Director and Digital Creative with deep experience in 3D visualization, real-time interactive applications, and projects spanning architecture, gaming, and immersive media. I translate complex ideas into engaging visual narratives, leading creative direction from concept to delivery.
In recent years, I’ve specialized in XR creative direction—combining immersive storytelling with emerging technologies (VR/AR and interactive pipelines). I focus on strong aesthetics, technical feasibility, and end-to-end project execution, supporting teams and stakeholders to deliver memorable experiences.
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Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Italian
Fluent
English
Advanced
Spanish; Castilian
Intermediate
Croatian
Fluent
Work Experience
Freelance Consultant | Project Direction / Delivery Manager
January 1, 2024 - PresentManaging and delivering diverse digital projects for various clients. Driven - VR Driving School: supporting the direction of VR scenarios to enable learning driving rules in safe simulated environments. Idle Game (WT) - RISINGPIXEL: coordinating the team for project presentations and supervising overall management. Dark Rooms - MORPH Films: managed performance and calibrated the VR experience for the Venice Immersive Biennale 2025.
Freelance Consultant (Project Direction / Delivery Manager)
January 1, 2024 - PresentManaging and delivering diverse digital projects for various clients. VR driving school (ongoing): supporting direction of driving school scenarios by simulating environments and critical road situations to enable safe, measurable learning. Idle game (WT) – RISINGPIXEL (working title, ongoing): coordinating teams and delivering client/stakeholder presentations, with overall project supervision and management. Dark Rooms – MORPH Films: managed and oversaw live immersive performance, coordinated the team, and monitored/calibrated the VR experience for audiences; presented at the Venice Immersive Biennale 2025 edition.
Project Delivery Manager at AnotheReality
October 1, 2023 - July 1, 2025Oversaw art and development department delivery across multiple client projects. Reported directly to C-level executives with full visibility of project statuses. Supervised timesheets, project summaries, and resource allocation to track effort consumption across company activities. Primary client stakeholder point of contact for updates and request management, ensuring alignment with expectations. Drove process improvement by refining and standardizing workflows for more efficient internal/client management.
Partner - XR Director at Realmore
January 1, 2019 - January 1, 2023Provided technical direction and supported creative direction across multiple Realmore projects. Contributed to strategic decision making and hands-on execution. Supported presales (scoping, feasibility assessments, budgeting). Managed business development and delivery from concept to final release, coordinating multidisciplinary teams. Led R&D exploring innovative solutions and improving products/processes. Facilitated brainstorms, design sprints, and workshops to align vision and translate ideas into actionable plans.
Director of 3D media and AR at Realmore
January 1, 2013 - January 1, 2019Oversaw 3D media production and content management for AR/VR asset development. Supervised full production pipeline from technical data to final release. Managed cloud-based asset databases and version control (Unity version control, Firebase). Supervised creative/art direction, project analysis, and solution strategy for mobile applications (iOS/Android) and Windows-based on-site installations. Led creative direction and project management for HMD-based experiences (Microsoft HoloLens, DAQRI smart glasses, Epson Moverio).
Founding Partner at Modelab
January 1, 2010 - January 1, 2013Project analysis and visual solutions for 3D visualization projects. Art direction, 3D rendering, and postproduction for architecture/design/digital projects.
Freelance Creative Direction at SB Digital Design
January 1, 2007 - December 31, 2018Created 3D content for AR/VR installations and mobile projects. Notable work: environment artist for MILESTONE s.r.l.; UX/3D artist for EAGLE GAMING; AR projects for CDPE.
Freelance Creative Direction (3D content creation & management) at SB Digital Design
January 1, 2007 - January 1, 2019Freelance creative direction and 3D content creation/management for installations and mobile projects, including AR and VR. Notable work: Hermanstrasse / Diaconiecarrè AR applications (interactive presentation of architectural projects). Environment artist for MILESTONE s.r.l. UX and 3D artist for EAGLE GAMING (Croatia).
Lead 3D Artist at Progetto CMR
January 1, 2004 - January 1, 20083D modeling and rendering for architectural visualization. Exterior/interior rendering and postproduction; graphic design.
Education
Bachelor of digital design (3D design specialization) at European Institute of Design IED (Milan)
January 1, 2001 - January 1, 2004Bachelor of Digital Design (3D Specialization) at European Institute of Design (IED), Milan
January 1, 2001 - January 1, 2004Qualifications
Industry Experience
Media & Entertainment, Gaming, Computers & Electronics, Real Estate & Construction, Professional Services, Transportation & Logistics, Education, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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