I'm a Digital Marketing Executive with 6 years of marketing experience, including over 2 years in digital marketing across B2B and industrial sectors. I specialize in SEO optimization, LinkedIn lead generation, content marketing, and campaign reporting, with a solid foundation in Google Analytics, Google Ads, and performance tracking. I enjoy collaborating with cross-functional teams and external agencies to deliver integrated campaigns that align with business goals. My background spans SEO strategy, content production, and multi-channel campaigns across industries, from mining to industrial equipment to agri-tech, and I love turning data into actionable marketing improvements.

Simran Thakur

I'm a Digital Marketing Executive with 6 years of marketing experience, including over 2 years in digital marketing across B2B and industrial sectors. I specialize in SEO optimization, LinkedIn lead generation, content marketing, and campaign reporting, with a solid foundation in Google Analytics, Google Ads, and performance tracking. I enjoy collaborating with cross-functional teams and external agencies to deliver integrated campaigns that align with business goals. My background spans SEO strategy, content production, and multi-channel campaigns across industries, from mining to industrial equipment to agri-tech, and I love turning data into actionable marketing improvements.

Available to hire

I’m a Digital Marketing Executive with 6 years of marketing experience, including over 2 years in digital marketing across B2B and industrial sectors. I specialize in SEO optimization, LinkedIn lead generation, content marketing, and campaign reporting, with a solid foundation in Google Analytics, Google Ads, and performance tracking.

I enjoy collaborating with cross-functional teams and external agencies to deliver integrated campaigns that align with business goals. My background spans SEO strategy, content production, and multi-channel campaigns across industries, from mining to industrial equipment to agri-tech, and I love turning data into actionable marketing improvements.

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Language

English
Fluent

Work Experience

Digital Marketing Executive at Ashapura Minechem Ltd.
May 1, 2023 - May 1, 2024
Implemented SEO strategies, conducted keyword research and on-page optimization to improve search visibility. Managed LinkedIn and social media campaigns for B2B lead generation. Generated performance reports using Google Analytics and Google Search Console to identify opportunities and optimize campaigns. Conducted competitor benchmarking and coordinated with agencies to ensure consistent brand messaging. Oversaw content production including blogs, brochures, newsletters, and promotional creatives.
Digital Marketing Executive at Kent Valve / Autocontrol
April 1, 2022 - May 1, 2023
Supported SEO implementation and content optimization for the B2B industrial market. Managed LinkedIn campaigns to engage technical decision-makers. Assisted in planning and executing email campaigns and promotional content. Conducted market research and competitor analysis for data-informed marketing decisions. Oversaw content workflow including creatives and multimedia coordination.
Marketing Coordinator at Jivagro Limited
January 1, 2022 - March 1, 2022
Delivered SEO and social media initiatives for agri-tech products. Created regional digital content including testimonials and product videos. Monitored campaign performance and recommended improvements. Managed third-party website listings to increase online presence.
Marketing Coordinator at Redington India Limited
July 1, 2019 - November 1, 2021
Supported marketing operations for global brands including Apple and Google. Generated inventory and dispatch reports supporting sales planning. Coordinated cross-functional communication between sales and warehouse teams. Assisted with promotional planning aligned with brand partner requirements.

Education

MSc Digital Marketing Management at University of Strathclyde
January 1, 2024 - January 1, 2025
Bachelor of Commerce at University of Mumbai
January 1, 2015 - January 1, 2018
Master of Science at University of Strathclyde
January 1, 2024 - January 1, 2025
Bachelor of Commerce at University of Mumbai
January 1, 2015 - January 1, 2018

Qualifications

Google Analytics Certification – Skillshop
January 11, 2030 - February 25, 2026
Google Ads Measurement Certification – Skillshop
January 11, 2030 - February 25, 2026
Fundamentals of Digital Marketing – Google Digital Garage
January 11, 2030 - February 25, 2026
Digital Marketing – HubSpot Academy
January 11, 2030 - February 25, 2026
Advanced SEO – LinkedIn
January 11, 2030 - February 25, 2026
Google Ads Essential Training – LinkedIn
January 11, 2030 - February 25, 2026
Social Media Marketing Strategy – LinkedIn
January 11, 2030 - February 25, 2026
Content Marketing & Responsible AI – LinkedIn
January 11, 2030 - February 25, 2026
Microsoft 365 Certification – PMI
January 11, 2030 - February 25, 2026
GST Certification
January 11, 2030 - February 25, 2026
Google Analytics Certification
January 11, 2030 - February 25, 2026
Google Ads Measurement Certification
January 11, 2030 - February 25, 2026
Fundamentals of Digital Marketing
January 11, 2030 - February 25, 2026
Digital Marketing – HubSpot Academy
January 11, 2030 - February 25, 2026
Advanced SEO – LinkedIn
January 11, 2030 - February 25, 2026
Google Ads Essential Training – LinkedIn
January 11, 2030 - February 25, 2026
Social Media Marketing Strategy – LinkedIn
January 11, 2030 - February 25, 2026
Content Marketing & Responsible AI – LinkedIn
January 11, 2030 - February 25, 2026
Microsoft 365 Certification – PMI
January 11, 2030 - February 25, 2026
GST Certification
January 11, 2030 - February 25, 2026

Industry Experience

Agriculture & Mining, Manufacturing, Professional Services, Software & Internet, Media & Entertainment