Available to hire
Hi, I’m Siwei Liu, a Senior Visual Designer and Multimedia Artist with over 10 years of experience creating innovative visual content for K-12 educational products and community projects. I enjoy leading visual direction, collaborating with cross-functional teams, and mentoring fellow artists to deliver engaging and award-winning designs.
Let’s create meaningful visual experiences that make learning fun and impactful!
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Chinese
Fluent
Work Experience
Senior visual designer/artist at MIND Education/MIND Research Institute
January 1, 2013 - PresentLed visual direction and concept development for the ISTE 2025 award-winning K-6 math curriculum InsightMath, impacting 225,000 students. Collaborated cross-functionally to refine visual design, streamline workflows, mentor team members, and ensure timely delivery. Managed a centralized style guide and asset storage system to boost efficiency across multiple teams. Assisted project management with planning and progress tracking using Smartsheet, Trello, and Google Workspace.
Visual Design and Illustration at MathMINDs Boardgame Collection
December 31, 2018 - July 9, 2025Created culturally-enriched storybook illustrations for the award-winning MathMINDs South of the Sahara 3-game collection impacting 84,000+ families. Authored visual guides and technical documentation to support contracted artists for seamless project continuation.
Visual Exploration and Motion Design at ST Math Digital Learning Program (Gen5&6)
January 1, 2024 - July 9, 2025Contributed to visual exploration, interaction design, and motion graphics for ST Math, a neuroscience-based nonverbal learning platform serving over 1.3 million students. Created a new branding mascot version, JiJi, adopted as the new brand logo. Supported interactive experiences to promote deep conceptual understanding.
Visual Design and Illustration at Math Fair Events
December 31, 2015 - July 9, 2025Designed event concepts and visual directions for large pop-up math events attracting thousands of attendees. Created engaging digital and print visual materials including mathematically accurate illustrations for 20+ exhibitions. Facilitated activities and engaged with children and families to support fun and educational experiences.
Publication & Marketing at South Coast Chinese Cultural Center
December 31, 2020 - July 9, 2025Designed and produced a wide range of visual marketing materials including print publications, photography, and videos to promote cultural and community events.
Education
Master of Fine Arts at Cal State University, Fullerton
January 1, 2018 - December 31, 2020Bachelor of Fine Arts at Cal State University, Fullerton
January 1, 2008 - December 31, 2012Qualifications
Professional Certificate in User Experience
January 1, 2024 - December 31, 2024Industry Experience
Education, Media & Entertainment, Non-Profit Organization, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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