I’m an illustrator and graphic designer with 7+ years of experience helping brands establish themselves and stand out through distinctive visual identities and illustrations. If you’re looking for illustrations with real personality to tell your brand’s story, that’s where I shine. I can create artwork that sells, inspires, and truly resonates with your audience. Whether you need assets painted in watercolour or crafted as vector illustrations, I can support both approaches thanks to my background in fine arts and editorial design. If you decide to work with me, you won’t just have an experienced designer, you’ll have a partner who listens to your vision, presents you with options, and, most importantly, delivers on time. Selected clients: La Repubblica, Fornasetti, Hepper…

Sofia Feraboli

I’m an illustrator and graphic designer with 7+ years of experience helping brands establish themselves and stand out through distinctive visual identities and illustrations. If you’re looking for illustrations with real personality to tell your brand’s story, that’s where I shine. I can create artwork that sells, inspires, and truly resonates with your audience. Whether you need assets painted in watercolour or crafted as vector illustrations, I can support both approaches thanks to my background in fine arts and editorial design. If you decide to work with me, you won’t just have an experienced designer, you’ll have a partner who listens to your vision, presents you with options, and, most importantly, delivers on time. Selected clients: La Repubblica, Fornasetti, Hepper…

Available to hire

I’m an illustrator and graphic designer with 7+ years of experience helping brands establish themselves and stand out through distinctive visual identities and illustrations.

If you’re looking for illustrations with real personality to tell your brand’s story, that’s where I shine. I can create artwork that sells, inspires, and truly resonates with your audience.

Whether you need assets painted in watercolour or crafted as vector illustrations, I can support both approaches thanks to my background in fine arts and editorial design.

If you decide to work with me, you won’t just have an experienced designer, you’ll have a partner who listens to your vision, presents you with options, and, most importantly, delivers on time.

Selected clients: La Repubblica, Fornasetti, Hepper

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Language

Italian
Fluent
English
Fluent

Work Experience

Graphic Design and Illustrator Lead at Hepper
November 26, 2022 - July 1, 2025
Managed the creation of all avvertising material (packaging design, e-commerce listings, web design) from concept to completion Managed creation of social media graphics to be used on different platforms.
Graphic designer and Illustrator at Fornasetti
June 7, 2021 - December 22, 2022
Designed new collections for luxury furniture and homeware Created promotional material both printed (brochure, catalogues, invitations to events) And digital
Freelance editorial illustrator at La Repubblica
June 30, 2018 - July 30, 2020

Education

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Qualifications

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    Signature Digital Illustrations for Cat Furniture brand

    I collaborated with a cat furniture brand on their rebranding by developing a cohesive illustration system and digital graphic assets for use across social media, newsletters, website content, and advertising campaigns.

    The project included a collection of versatile spot illustrations for everyday brand communication, alongside larger editorial-style artworks designed specifically for newsletters and campaign storytelling.
    The visual direction balanced warmth and playfulness, reflecting the personality of pets, with the modern aesthetic of the brand’s furniture products.

    All assets were created in scalable SVG format to ensure flexibility, and seamless adaptation across digital platforms.