Sophie Dobbin
I’m Sophie Dobbin, a passionate and self-made professional in the influencer and social media marketing industry, with over 4.5 years of hands-on experience. Without a formal educational background in the field, I’ve built my career through instinct, perseverance, and the ability to place myself in the right rooms and conversations — so something people often describe as me having ‘winged my way here,’ a phrase that’s stuck and one I wear proudly.
My journey began by helping a family friend run an endorsements agency specializing in footballers’ brand partnerships and boot deals. I attended my first photoshoot as the agency’s representative with Gaffer and instantly fell in love with the energy, creativity, and potential of the industry. From that moment on, I was all-in — determined to learn, grow, and immerse myself in this world. I went on to launch my own talent management agency, EIGHT AGENCY, which has been a defining milestone in my career. Through this, I’ve connected clients with leading brands such as Harvey Nichols, Flannels, Puma, Kurt Geiger, Schuh, Tequila Rose, and Jo Malone. I’ve also worked freelance in content creation and brand marketing— two areas I thrive in and am truly passionate about. In addition to my work in influencer marketing and brand partnerships, I have a strong track record in event planning and execution. From conceptualizing the Launch Party for EIGHT AGENCY with a guest list to organizing bespoke events for clients, I bring a creative and detail-oriented approach to every project. My most recent success was planning a brand launch event for Lemon Fill, which gained press coverage — a huge achievement and proud moment in my career. I’m constantly looking to expand my knowledge, build meaningful connections, and explore exciting new opportunities within this fast-moving industry.
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