Hi, I’m Sophie Hargreaves, a freelance Marketing Consultant, Social Media Manager and Brand Manager. I work with brands to build distinctive identities and create meaningful content that aligns with business goals. With over 7 years of experience, I deliver campaigns that drive engagement, growth and conversion across beauty, fashion, jewellery and lifestyle. I blend creative vision with strategic thinking to shape brand positioning and content execution, from day-to-day management to big launches.

Sophie Hargreaves

Hi, I’m Sophie Hargreaves, a freelance Marketing Consultant, Social Media Manager and Brand Manager. I work with brands to build distinctive identities and create meaningful content that aligns with business goals. With over 7 years of experience, I deliver campaigns that drive engagement, growth and conversion across beauty, fashion, jewellery and lifestyle. I blend creative vision with strategic thinking to shape brand positioning and content execution, from day-to-day management to big launches.

Available to hire

Hi, I’m Sophie Hargreaves, a freelance Marketing Consultant, Social Media Manager and Brand Manager. I work with brands to build distinctive identities and create meaningful content that aligns with business goals.

With over 7 years of experience, I deliver campaigns that drive engagement, growth and conversion across beauty, fashion, jewellery and lifestyle. I blend creative vision with strategic thinking to shape brand positioning and content execution, from day-to-day management to big launches.

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Language

English
Fluent

Work Experience

Social Media Manager / Brand Manager at ChloBo Jewellery
March 21, 2025 - Present
Lead multi-platform social strategy, aligning content with brand positioning and commercial objectives Define and refine brand positioning to ensure consistency and differentiation across all touchpoints Develop and implement CRM email flows to support customer retention and lifecycle marketing Deliver integrated content strategies across launches, seasonal campaigns and brand storytelling Lead creative direction for collection shoots, from concept through to on-site execution Oversee packaging design for key launches, ensuring alignment with brand and campaign objectives Develop brand collateral including booklets and POS to enhance retail and e-commerce experience Use performance data and audience insights to optimise content, engagement and conversion
Marketing Manager at Humaiyra Jewellery
May 25, 2024 - Present
Lead social media strategy and content development, driving consistent brand growth and engagement Manage and optimise Instagram and TikTok channels, aligning content with audience behaviour and platform trends Oversee community management, building strong audience relationships and enhancing brand loyalty Elevate brand presence through strategic press positioning, securing features in leading titles including Tatler, Vogue, GQ and Harper's Bazaar Lead website refresh to enhance user experience, brand storytelling and conversion performance Develop and implement email marketing flows to support customer retention and lifecycle engagement Direct creative for product photoshoots, from concept development through to execution
Marketing Manager at Freelance - Dr Nina Bal / Dr Amiee Vyas
February 10, 2023 - March 6, 2025
Manage day-to-day social media across key platforms, ensuring consistent, on-brand content delivery Plan and execute content calendars aligned with campaigns, launches and audience engagement goals Develop and produce content across video, photography and UGC, including editing and optimisation for each platform Drive social media growth through ongoing performance analysis, trend integration and content refinement Manage community engagement, responding to audiences and strengthening brand relationships Support wider marketing activity through digital, email and CRM-aligned social campaigns Coordinate influencer collaborations to increase reach, engagement and brand visibility

Education

BSc (Hons) Illustration & Animation at Manchester Metropolitan University
January 11, 2030 - May 13, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail