Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I'm Sorin Tufa — a growth-focused SEO and digital marketing leader with over 10 years of agency experience driving results for diverse clients. I build scalable SEO programs, establish strong cross-functional collaboration with paid media and content teams, and design repeatable processes that turn strategy into measurable outcomes. Today I lead SEO strategy at SEO Catalyst and drive growth initiatives across client portfolios, including GEO and AEO visibility, AI-powered search tooling, and content optimization. I enjoy mentoring teams, optimizing pipelines, and turning data into actionable insights that accelerate business outcomes.…Hi, I'm Sorin Tufa — a growth-focused SEO and digital marketing leader with over 10 years of agency experience driving results for diverse clients. I build scalable SEO programs, establish strong cross-functional collaboration with paid media and content teams, and design repeatable processes that turn strategy into measurable outcomes. Today I lead SEO strategy at SEO Catalyst and drive growth initiatives across client portfolios, including GEO and AEO visibility, AI-powered search tooling, and content optimization. I enjoy mentoring teams, optimizing pipelines, and turning data into actionable insights that accelerate business outcomes.

Sorin Tufa

Growth Marketer, Marketing Strategist, Content Strategist, +2





Hi, I'm Sorin Tufa — a growth-focused SEO and digital marketing leader with over 10 years of agency experience driving results for diverse clients. I build scalable SEO programs, establish strong cross-functional collaboration with paid media and content teams, and design repeatable processes that turn strategy into measurable outcomes. Today I lead SEO strategy at SEO Catalyst and drive growth initiatives across client portfolios, including GEO and AEO visibility, AI-powered search tooling, and content optimization. I enjoy mentoring teams, optimizing pipelines, and turning data into actionable insights that accelerate business outcomes.…Hi, I'm Sorin Tufa — a growth-focused SEO and digital marketing leader with over 10 years of agency experience driving results for diverse clients. I build scalable SEO programs, establish strong cross-functional collaboration with paid media and content teams, and design repeatable processes that turn strategy into measurable outcomes. Today I lead SEO strategy at SEO Catalyst and drive growth initiatives across client portfolios, including GEO and AEO visibility, AI-powered search tooling, and content optimization. I enjoy mentoring teams, optimizing pipelines, and turning data into actionable insights that accelerate business outcomes.

Available to hire

Hi, I’m Sorin Tufa — a growth-focused SEO and digital marketing leader with over 10 years of agency experience driving results for diverse clients. I build scalable SEO programs, establish strong cross-functional collaboration with paid media and content teams, and design repeatable processes that turn strategy into measurable outcomes.

Today I lead SEO strategy at SEO Catalyst and drive growth initiatives across client portfolios, including GEO and AEO visibility, AI-powered search tooling, and content optimization. I enjoy mentoring teams, optimizing pipelines, and turning data into actionable insights that accelerate business outcomes.

Skills

SEO Copywriting

Copywriting

Experience Level

SEO Copywriting

Expert

Copywriting

Expert

Language

English

Fluent

Work Experience

Founder & SEO Director at SEO Catalyst

January 1, 2024 - Present

Founded and led the SEO practice, delivering strategy and execution across multiple client accounts. Built scalable processes, led a cross-functional team, and worked with paid media and content teams to drive growth. Implemented GEO & AEO strategies, LM-visibility optimization, and AI-powered search overview to improve performance.

Co-Founder & Head of SEO at NNC Services Digital

January 1, 2019 - January 1, 2025

Co-founded the agency and led SEO strategy and operations across client portfolios, building repeatable processes and ensuring performance-driven outcomes across all engagements.

Co-Founder & SEO Leader at Digital Instinct

January 1, 2015 - January 1, 2019

Co-founded the agency and led SEO operations, building scalable SEO programs, cross-functional collaboration, and client engagement across service-based businesses.