I am a Strategic Communications and Content Specialist with 4 years of experience in high-impact PR, digital marketing, social media, and editorial leadership. I craft narratives that drive brand reputation and engagement across diverse audiences, and I excel at executive ghost-writing and managing multi-channel campaigns. I am passionate about turning complex ideas into accessible content and helping brands attract the right audiences. I thrive on translating complex concepts into clear, engaging content and building compelling employer and corporate narratives across websites, blogs, press releases, and external media.

Stacie Plast

I am a Strategic Communications and Content Specialist with 4 years of experience in high-impact PR, digital marketing, social media, and editorial leadership. I craft narratives that drive brand reputation and engagement across diverse audiences, and I excel at executive ghost-writing and managing multi-channel campaigns. I am passionate about turning complex ideas into accessible content and helping brands attract the right audiences. I thrive on translating complex concepts into clear, engaging content and building compelling employer and corporate narratives across websites, blogs, press releases, and external media.

Available to hire

I am a Strategic Communications and Content Specialist with 4 years of experience in high-impact PR, digital marketing, social media, and editorial leadership. I craft narratives that drive brand reputation and engagement across diverse audiences, and I excel at executive ghost-writing and managing multi-channel campaigns. I am passionate about turning complex ideas into accessible content and helping brands attract the right audiences.

I thrive on translating complex concepts into clear, engaging content and building compelling employer and corporate narratives across websites, blogs, press releases, and external media.

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Experience Level

Expert

Work Experience

Executive Storytelling / Social Media and PR Executive at H2E Commerce
January 1, 2023 - Present
Executive storytelling: Partnered with leadership to develop and execute ghostwritten content strategies, ensuring a consistent and authoritative brand voice across the website and external media. Employer brand advocacy: Managed paid and organic social media presence, leveraging and repurposing creative content to showcase company culture and values to prospective talent. Experienced in turning long-form video into short-form content for TikTok/Reels. Stakeholder management: Served as a central bridge between marketing, PR, and external journalists to align communication strategies with wider corporate objectives. Editorial excellence: Leveraged a background in Creative Writing to produce high-quality SEO-optimised blogs and press releases, maintaining high standards of clarity and engagement across internal and external touchpoints.
Senior Account Executive and Social Media Specialist at Stone Junction
January 1, 2021 - December 31, 2023
Strategic Client Counselling: Acted as a strategic advisor for a portfolio of global B2B/STEM clients, aligning PR and content strategies with their overarching business objectives and international growth plans. Complex Narrative Simplification: Translated highly technical and complex STEM concepts into accessible, engaging, and newsworthy content for media outlets, educational resources, and company blogs, significantly increasing brand visibility for niche engineering firms. Campaign Leadership: Managed and executed multi-channel PR campaigns, coordinating with internal teams and external media partners to ensure a cohesive and localised brand message. Stakeholder & SME Management: Partnered directly with C-suite executives and technical SMEs to extract key insights and ghostwrite authoritative thought-leadership pieces, establishing them as industry experts. Account Retention & Growth: Directly contributed to account stability and growth by identifying new opportunities for content

Education

BA in English and Creative Writing at Staffordshire University
January 1, 2018 - January 1, 2021

Qualifications

CIM Certification: LinkedIn advertising
January 11, 2030 - June 18, 2026
CIM Certification: Influencer strategy
January 11, 2030 - June 18, 2026
TikTok Academy Certification
January 11, 2030 - June 18, 2026

Industry Experience

Media & Entertainment, Professional Services, Other

Experience Level

Expert

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