I'm Stella Markata, a results-driven Digital Marketing Specialist with a passion for crafting compelling content that not only engages audiences but also drives sales. I combine strategic storytelling with data-driven insights to amplify brand presence, especially within the eCommerce space. My journey spans both freelance and corporate roles, giving me the flexibility to adapt across various industries and audiences. Whether it's refining a brand narrative or optimizing digital campaigns, I am dedicated to transforming content into conversions and turning strategies into measurable success. I love collaborating across teams to align content with broader marketing goals and continuously improve through performance analysis.

Stella Markata

I'm Stella Markata, a results-driven Digital Marketing Specialist with a passion for crafting compelling content that not only engages audiences but also drives sales. I combine strategic storytelling with data-driven insights to amplify brand presence, especially within the eCommerce space. My journey spans both freelance and corporate roles, giving me the flexibility to adapt across various industries and audiences. Whether it's refining a brand narrative or optimizing digital campaigns, I am dedicated to transforming content into conversions and turning strategies into measurable success. I love collaborating across teams to align content with broader marketing goals and continuously improve through performance analysis.

Available to hire

I’m Stella Markata, a results-driven Digital Marketing Specialist with a passion for crafting compelling content that not only engages audiences but also drives sales. I combine strategic storytelling with data-driven insights to amplify brand presence, especially within the eCommerce space. My journey spans both freelance and corporate roles, giving me the flexibility to adapt across various industries and audiences.

Whether it’s refining a brand narrative or optimizing digital campaigns, I am dedicated to transforming content into conversions and turning strategies into measurable success. I love collaborating across teams to align content with broader marketing goals and continuously improve through performance analysis.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Greek, Modern
Fluent
English
Fluent
Italian
Intermediate
Chinese
Intermediate

Work Experience

Content Editor at Public Group
January 1, 2025 - June 24, 2024
Developing and managing high-quality web content for personal care products, ensuring accuracy and brand consistency. Optimizing product descriptions and digital assets to enhance SEO and user engagement. Maintaining and organizing product data for accurate online listings. Collaborating with cross-functional teams to align content with marketing strategies and business goals. Analyzing content performance metrics to improve visibility and conversion rates.
Executive Assistant – Copywriter at Emptyfilm – Film and Digital Media
June 1, 2022 - July 1, 2023
Responsible for copywriting and translating content, managing social media presence across Instagram and Facebook, and overseeing the advertising budget within Google Ads to optimize reach and engagement.
Digital Marketing Specialist at Self-Employed
January 1, 2022 - June 24, 2024
Managing and optimizing social media profiles, creating engaging content, implementing SEO strategies, analyzing performance metrics, and executing data-driven strategies for brand growth across various platforms.
English Language Teacher at Zanneio Experimental High School, Piraeus
December 1, 2018 - June 1, 2019
Developed structured lesson plans for adolescent learners, incorporating interactive activities to enhance engagement. Oversaw the management and coordination of the school’s Literature and Drama Club, fostering creativity and collaboration among students.
English Language Teacher at MATHISIS – Foreign Language School
March 1, 2018 - December 1, 2024
Prepared young learners and adults for English certification exams including IELTS and Cambridge/Michigan C2. Managed adult learning programs and developed business-focused English courses tailored to professional needs.

Education

Bachelor at National Kapodistrian University of Athens
September 1, 2014 - September 1, 2019

Qualifications

Digital Marketing Certificate
August 1, 2024 - March 1, 2025
Marketing Executive Training Certificate
October 1, 2020 - June 1, 2022
Psychology Seminars: Crisis Management
October 1, 2020 - June 1, 2021

Industry Experience

Education, Media & Entertainment, Consumer Goods, Professional Services, Retail