Available to hire
Expertise in influencer marketing strategy, social media, influencer
relations, and event management. 10 years of international
experience in PR & Influence agencies across various sectors:
beauty, fashion, food, and decor.
Experience Level
Language
French
Fluent
English
Fluent
Portuguese
Fluent
Spanish; Castilian
Intermediate
Work Experience
Head of Influence at Oh La La Les Influencers
January 1, 2018 - January 1, 2024Create the overall influencer marketing strategy aligned with the brand's communication plan. Organize influencer campaigns within budget and coordinate relations with influencers (public figures, corporate partners, celebrities). Study the effectiveness of French and international campaigns and monitor ongoing innovations in influencer marketing.
Head of Influence at Oh La La Les Influencers
January 1, 2017 - January 1, 2018Led influencer marketing initiatives and campaign activations; built and maintained relationships with influencers; oversaw budget and performance tracking.
Digital Marketing Manager at Oh La La Les Influencers
January 1, 2014 - January 1, 2017Directed influencer marketing strategy; organized influencer operations and events; managed the agency's Facebook, Twitter, Instagram and Pinterest social networks.
Education
Master 1 Marketing and Advertising at IDRAC Paris
January 1, 2004 - January 1, 2008MBA Marketing and Advertising at FAAP - Brazil
January 1, 2010 - January 1, 2011Qualifications
Certificate - Marketing
January 1, 2008 - January 1, 2008Certificate - Marketing
January 1, 2008 - January 1, 2008Industry Experience
Media & Entertainment, Consumer Goods, Retail
Experience Level
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