I’m a creative visual designer specializing in digital assets, print collateral, product catalogs, and marketing materials that boost brand visibility. I craft clean, on-brand visuals for web assets, landing pages, email campaigns, and social media to elevate messaging.
I thrive in collaborative settings, translating ideas into cohesive brand storytelling and maintaining consistency across channels from concept to production.
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My Pitch deck showcases my current work, highlighting my graphic design skills and over 25 years of experience transforming ideas into strategic visual solutions that elevate brands and drive engagement. My background spans print, digital, and web design, allowing me to create cohesive brand experiences across every touchpoint—from high-impact marketing collateral and advertising campaigns to responsive web layouts and social content. I approach each project with a balance of creative exploration and purposeful strategy, ensuring that every design decision supports clear communication and measurable results.
Woodwind & Brasswind — Master Product Catalog — designed and laid out a comprehensive catalog for educators and school programs showcasing the brand’s complete instrument selection. Collaborated with a senior designer to develop visual hierarchy, typographic system, and spec tables; produced cohesive page layouts and delivered press‑ready files on schedule.
Link to Project:
https://www.twine.net/signin
Guitar Center Brooklyn Grand Opening — design and production of coordinated digital and print assets for the store grand opening featuring a headline performance by DJ FunkFlex. Delivered landing pages, modular email campaigns, social creative (feed, and stories), in‑store signage, posters, and POS materials—everything aligned to a unified brand system to maximize visibility, build excitement, and drive foot traffic.
Link to Project:
https://www.twine.net/signin
Guitar Center Brooklyn Grand Opening — design and production of coordinated digital and print assets for the store grand opening featuring a headline performance by DJ FunkFlex. Delivered landing pages, modular email campaigns, social creative (feed, and stories), in‑store signage, posters, and POS materials—everything aligned to a unified brand system to maximize visibility, build excitement, and drive foot traffic.
Link to Project:
https://www.twine.net/signin
Keyboard Event Campaign — curated landing pages, digital assets, and print collateral showcasing Guitar Center’s keyboards, MIDI controllers, and DJ gear. Designed to elevate the customer experience across channels, the campaign features targeted web landing pages, email templates, banner and social ads, and in-store posters.
Link to Project:
https://www.twine.net/signin
Roland V-Drums Product Launch — a cross-channel digital campaign of web, email, and social assets to drive awareness and engagement. Design focused on energetic visuals, clear CTAs, and cohesive branding to convert interest into store visits and purchases — included ready-to-develop files and variants for A/B testing.
Link to Project:
https://www.twine.net/signin
Positive Grid — AI‑Powered Wireless Headphones social carousel — designed a cohesive carousel suite for social feed and stories to support product launch. Delivered visually driven frames, motion-ready assets, and platform‑optimized formats highlighting AI features, lifestyle shots, and clear CTAs. Assets engineered for high engagement and with production‑ready files and variants for A/B testing.
Link to Project:
https://www.twine.net/signin
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