I’m a detail-oriented Graphic Designer with over 8+ years of experience crafting strategic digital and brand assets for global and premium brands. I excel at optimizing creative workflows, designing high-performance CRM and email campaigns, and building cohesive visual identities. I’m highly organized and adaptable, collaborating closely with cross-functional teams to translate complex brand guidelines into engaging multi-channel experiences. In my recent roles, I led major redesigns and campaigns, including a complete CRM email identity revamp for Eucerin that significantly improved production efficiency and grew the core brand leads from 45k to 100k in 10 months. I work with strategy, copy, and marketing teams to deliver multi-channel visuals—daily digital assets, social content, banners, and emails—while maintaining strict global brand guidelines and an optimized workflow framework to reduce silos and accelerate delivery.

Stephanie Swan Capelache

I’m a detail-oriented Graphic Designer with over 8+ years of experience crafting strategic digital and brand assets for global and premium brands. I excel at optimizing creative workflows, designing high-performance CRM and email campaigns, and building cohesive visual identities. I’m highly organized and adaptable, collaborating closely with cross-functional teams to translate complex brand guidelines into engaging multi-channel experiences. In my recent roles, I led major redesigns and campaigns, including a complete CRM email identity revamp for Eucerin that significantly improved production efficiency and grew the core brand leads from 45k to 100k in 10 months. I work with strategy, copy, and marketing teams to deliver multi-channel visuals—daily digital assets, social content, banners, and emails—while maintaining strict global brand guidelines and an optimized workflow framework to reduce silos and accelerate delivery.

Available to hire

I’m a detail-oriented Graphic Designer with over 8+ years of experience crafting strategic digital and brand assets for global and premium brands. I excel at optimizing creative workflows, designing high-performance CRM and email campaigns, and building cohesive visual identities. I’m highly organized and adaptable, collaborating closely with cross-functional teams to translate complex brand guidelines into engaging multi-channel experiences.

In my recent roles, I led major redesigns and campaigns, including a complete CRM email identity revamp for Eucerin that significantly improved production efficiency and grew the core brand leads from 45k to 100k in 10 months. I work with strategy, copy, and marketing teams to deliver multi-channel visuals—daily digital assets, social content, banners, and emails—while maintaining strict global brand guidelines and an optimized workflow framework to reduce silos and accelerate delivery.

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Language

Portuguese
Fluent
English
Fluent
French
Beginner
Norwegian Bokmål
Beginner

Work Experience

Graphic Design Assistant at Cheil Brasil
March 1, 2023 - January 1, 2025
Developed creative assets for email marketing and CRM communications; supported brand identity refresh for Eucerihk and Shtamsuhkg; collaborated with copywriters and account managers; prepared briefs for social media and campaign rollouts; ensured cohesive, brand-aligned design across digital channels; contributed to production with development team.
Junior Art Director at BBDA
December 1, 2021 - January 1, 2023
Created layouts for email marketing, blog posts, and social media materials; produced animated posts, banners, landing pages, and pop-ups; scheduled posts using a range of tools; collaborated with marketing teams to deliver cohesive graphic solutions.
Graphic Designer at PACCO BY
September 1, 2020 - October 1, 2021
Handled new client requests for logos, visual identity guidelines, slide decks, iconography systems, illustrations, and other design services; directed and created art for social media and campaigns; managed content calendars for four Instagram and Facebook profiles.
Graphic Designer (Freelance) at Self-employed
February 1, 2020 - September 1, 2020
Managed the company’s social media accounts; contacted suppliers for sponsorship negotiations; created, coordinated, and executed advertising campaigns; assisted in planning and implementing the company’s marketing strategies.
Marketing Assistant at Beluz
March 1, 2019 - March 1, 2020
Supported marketing activities and operations, assisting with campaigns, content creation, and coordination.
Junior Graphic Designer at Cheil Brasil
April 1, 2023 - January 1, 2025
Led the complete redesign of CRM email identity templates and contributed to brand identity design, CRM & email layouts, vector illustration, and digital marketing funnels. Produced daily digital assets (social posts, stories, reels, YouTube graphics, banners) aligned with global brand guidelines. Implemented a transparent project framework to optimize workflows and reduce communication silos. Coordinated with cross-functional teams and Salesforce for streamlined production; contributed to growing the core brand lead base from 45k to 100k subscribers in 10 months and delivered approximately 2 major monthly campaigns with an average of 300 creative assets per campaign.
Graphic Designer at Pacco By Design & Digital Tools
November 1, 2021 - January 1, 2023
Specialized in high-end digital media campaigns for premier financial accounts, primarily servicing Bradesco Prime. Partnered with copywriting and marketing teams to produce cohesive visual assets across internet banking interfaces, email marketing, website banners, YouTube graphics, and ATM screen layouts. Managed shifting priorities in a fast-paced agency environment, balancing task complexity and client timelines to ensure accurate project delivery.

Education

BA, Public Relations at Universidade Metodista de São Paulo
January 1, 2011 - December 31, 2014
Bachelor of Human Sciences in Public Relations at Universidade Metodista de São Paulo
January 11, 2030 - June 10, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail