Uniun Spirits

Challenge

People are going through a cost of living crisis. Many are opting to stay in rather than go out. Create an alcoholic drinks brand, product concept and packaging for a new age of drinker focused around gatherings at home.

Solution

The name Uniun reflects the coming together of people, it is also an ambigram which embodies the idea of seeing things from two perspectives. The wordmark is deliberatly simple, big, bold and unapologetic. Different cultures merge through textural handcrafted patterns inspired by fashion from the countries that inspire the drinks. #logo #graphicdesigner #branding #illustrator #designer #packaging #packagingdesign #drinks #spirits