I design consumer brands and packaging, balancing commercial clarity with sensory storytelling.
I design consumer brands and packaging, balancing commercial clarity with sensory storytelling.
My work combines digital precision with handcrafted analogue elements, creating empathy with the end user and resulting in visual languages that feel human, premium and distinctive on and off pack.
Challenge Create a label design for the New York Cocktail Company who are releasing a new limited edition black manhattan. Solution Taking inspiration from New York surroundings the label is inspired by New Yorks manhole cover designs. An entrance into the dark even dirty side of New York but sometimes its fun to go dark and dirty in the evening with a drink thats fit for purpose. graphicdesigner packagingdesigner drinkspackaging spirits
Challenge People are going through a cost of living crisis. Many are opting to stay in rather than go out. Create an alcoholic drinks brand, product concept and packaging for a new age of drinker focused around gatherings at home. Solution The name Uniun reflects the coming together of people, it is also an ambigram which embodies the idea of seeing things from two perspectives. The wordmark is deliberatly simple, big, bold and unapologetic. Different cultures merge through textural handcrafted patterns inspired by fashion from the countries that inspire the drinks. logo graphicdesigner branding illustrator designer packaging packagingdesign drinks spirits
Challenge Create a craft beer brand and packaging with stand out and attitude. Solution The name Take Aim is a nod to the brewery location situated around Stirling castle next to the cannons. It also speaks of a purpose to be uncompromisingly craft. A rebellious DIY attitude to mainstream bland beer is achieved through an aesthetic inspired by punk, street art and collage. illustrator graphicdesigner branding packaging design drinks craftbeer
• Part of the consumer packaging team working on the Nestle account with brands such as; Dolce Gusto, Nesquik, Nido, Starbucks, Felix & Purina. • Brand ambassador for Purina & Nido heavily involved in the creative output both creating concepts and taking them through to final production as well as overseeing work from other studio designers, freelancers, photographers and retouchers. Building relationships with the client directly and presenting work to them. • I also worked on the corporate identity side involved in pitches for new business.
Various work for Reckitt, Bayer, Danone and Johnson & Johnson on brands such as Durex, Gaviscon, Strepsils, Nurofen, Dettol, Air Wick, Harpic, Lays, Iberogast, Danonino, Enfamil, Milka & Rani.
Freelance design projects.
Post a job and invite Steven, or contact them directly. No hidden commission.