Available to hire
Hi, I’m Sultan Beibarys Makhanbet Makhambet, a versatile marketing professional with a track record in FMCG brand strategy at Milka and startup leadership in Crypto and Design niches. I also run a YouTube channel, bringing end-to-end video production and digital storytelling to audiences. I’m comfortable bridging corporate environments and fast-paced startups, turning complex topics into clear, engaging content.\n\nI love building brands, creating content, and growing communities around innovative products. I’m hands-on with video, design, analytics, and strategy, always aiming to deliver measurable impact.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Russian
Fluent
Kazakh
Fluent
Work Experience
Social Media Manager (Crypto & Fintech) at Blofin
November 1, 2025 - January 1, 2026Rapid Channel Growth: Launched the CIS YouTube channel for the Blofin crypto exchange from scratch, reaching 800 targeted subscribers in just 1.5 months through organic growth. Content Strategy: Developed and executed a content plan focused on market analysis and educational videos, increasing brand awareness in the CIS region. Conversion & Engagement: Boosted referral link clicks and comment activity by 25% by implementing interactive engagement mechanics. Video Production: Managed the full cycle of production—from scriptwriting to dynamic editing—tailoring complex crypto topics for a broad audience.
Marketing Department Intern at Mondelēz International (Milka)
June 1, 2025 - November 1, 2025Sales and market share analysis (Nielsen data); automated reporting in Excel, reducing preparation time by 40%. Brand & Design: Redesigned several brand websites and product packaging; approved 30+ creative materials with agencies without a single delay. Campaigns: Contributed to a promo campaign that drove a 15% sales increase for Milka. Ops: Coordinated BTL activities and managed POSM production with external vendors.
Founder & Entrepreneur at Tan Sho (E-commerce & Fashion)
May 1, 2024 - July 1, 2025Created a clothing brand for major marketplaces from scratch (50+ SKUs); projected to outperform market engagement by 30%. Supply Chain: Negotiated with 4 international manufacturers and 3 logistics providers, cutting production costs by 15%. Marketing: Generated 10,000+ customer reach at launch through targeted digital campaigns and marketplace SEO. Strategy: Developed pricing models that increased projected gross margins by 25%.
Project Manager at eto (Custom Embroidery Brand)
April 1, 2024 - June 1, 2025Successfully launched a custom cap brand in just 4 months. Tech & Design: Designed technical patterns for caps and built the brand’s e-commerce website, leading to sales in the first week. Team Lead: Hired and managed a production team (including seamstresses) and secured 3+ reliable suppliers. Promotion: Executed media activities resulting in 10,000+ impressions in the first month.
Research Intern at SR Space
September 1, 2023 - December 1, 2023Analyzed the global satellite and Earth Observation market to identify emerging trends. Performed competitor research to support strategic decision-making for a space-tech company.
Project Manager at Raduga (Event Industry)
June 1, 2023 - September 1, 2023Developed creative concepts for destination events and analyzed international event market dynamics. Conducted competitor research to identify opportunities for differentiation in the off-site event segment.
Education
Bachelor's Degree at Lomonosov Moscow State University (MSU) - Business School
January 1, 2021 - January 1, 2025Qualifications
Industry Experience
Consumer Goods, Media & Entertainment, Software & Internet, Professional Services, Retail
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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