Hi, I’m Sultan Beibarys Makhanbet Makhambet, a versatile marketing professional with a track record in FMCG brand strategy at Milka and startup leadership in Crypto and Design niches. I also run a YouTube channel, bringing end-to-end video production and digital storytelling to audiences. I’m comfortable bridging corporate environments and fast-paced startups, turning complex topics into clear, engaging content.\n\nI love building brands, creating content, and growing communities around innovative products. I’m hands-on with video, design, analytics, and strategy, always aiming to deliver measurable impact.

SultanBeibarys Makhanbet

Hi, I’m Sultan Beibarys Makhanbet Makhambet, a versatile marketing professional with a track record in FMCG brand strategy at Milka and startup leadership in Crypto and Design niches. I also run a YouTube channel, bringing end-to-end video production and digital storytelling to audiences. I’m comfortable bridging corporate environments and fast-paced startups, turning complex topics into clear, engaging content.\n\nI love building brands, creating content, and growing communities around innovative products. I’m hands-on with video, design, analytics, and strategy, always aiming to deliver measurable impact.

Available to hire

Hi, I’m Sultan Beibarys Makhanbet Makhambet, a versatile marketing professional with a track record in FMCG brand strategy at Milka and startup leadership in Crypto and Design niches. I also run a YouTube channel, bringing end-to-end video production and digital storytelling to audiences. I’m comfortable bridging corporate environments and fast-paced startups, turning complex topics into clear, engaging content.\n\nI love building brands, creating content, and growing communities around innovative products. I’m hands-on with video, design, analytics, and strategy, always aiming to deliver measurable impact.

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Language

English
Fluent
Russian
Fluent
Kazakh
Fluent

Work Experience

Social Media Manager (Crypto & Fintech) at Blofin
November 1, 2025 - January 1, 2026
Rapid Channel Growth: Launched the CIS YouTube channel for the Blofin crypto exchange from scratch, reaching 800 targeted subscribers in just 1.5 months through organic growth. Content Strategy: Developed and executed a content plan focused on market analysis and educational videos, increasing brand awareness in the CIS region. Conversion & Engagement: Boosted referral link clicks and comment activity by 25% by implementing interactive engagement mechanics. Video Production: Managed the full cycle of production—from scriptwriting to dynamic editing—tailoring complex crypto topics for a broad audience.
Marketing Department Intern at Mondelēz International (Milka)
June 1, 2025 - November 1, 2025
Sales and market share analysis (Nielsen data); automated reporting in Excel, reducing preparation time by 40%. Brand & Design: Redesigned several brand websites and product packaging; approved 30+ creative materials with agencies without a single delay. Campaigns: Contributed to a promo campaign that drove a 15% sales increase for Milka. Ops: Coordinated BTL activities and managed POSM production with external vendors.
Founder & Entrepreneur at Tan Sho (E-commerce & Fashion)
May 1, 2024 - July 1, 2025
Created a clothing brand for major marketplaces from scratch (50+ SKUs); projected to outperform market engagement by 30%. Supply Chain: Negotiated with 4 international manufacturers and 3 logistics providers, cutting production costs by 15%. Marketing: Generated 10,000+ customer reach at launch through targeted digital campaigns and marketplace SEO. Strategy: Developed pricing models that increased projected gross margins by 25%.
Project Manager at eto (Custom Embroidery Brand)
April 1, 2024 - June 1, 2025
Successfully launched a custom cap brand in just 4 months. Tech & Design: Designed technical patterns for caps and built the brand’s e-commerce website, leading to sales in the first week. Team Lead: Hired and managed a production team (including seamstresses) and secured 3+ reliable suppliers. Promotion: Executed media activities resulting in 10,000+ impressions in the first month.
Research Intern at SR Space
September 1, 2023 - December 1, 2023
Analyzed the global satellite and Earth Observation market to identify emerging trends. Performed competitor research to support strategic decision-making for a space-tech company.
Project Manager at Raduga (Event Industry)
June 1, 2023 - September 1, 2023
Developed creative concepts for destination events and analyzed international event market dynamics. Conducted competitor research to identify opportunities for differentiation in the off-site event segment.

Education

Bachelor's Degree at Lomonosov Moscow State University (MSU) - Business School
January 1, 2021 - January 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Software & Internet, Professional Services, Retail