I'm Sumaya Sheik Mumtaj, a SEO Content Lead with 6 years of experience spanning content writing, SEO strategy, team management, website management, and digital media. I've driven 3x growth in organic traffic, keyword rankings, and revenue across 15+ clients, and I enjoy turning data into actionable content plans. I'm based in Singapore and specialize in crafting data-driven content strategies, executing on-page, off-page, and technical SEO, and leading cross-functional teams. I also create social media content and short-form videos that align with brand and SEO goals.

Sheik Mumtaj Sumaya

I'm Sumaya Sheik Mumtaj, a SEO Content Lead with 6 years of experience spanning content writing, SEO strategy, team management, website management, and digital media. I've driven 3x growth in organic traffic, keyword rankings, and revenue across 15+ clients, and I enjoy turning data into actionable content plans. I'm based in Singapore and specialize in crafting data-driven content strategies, executing on-page, off-page, and technical SEO, and leading cross-functional teams. I also create social media content and short-form videos that align with brand and SEO goals.

Available to hire

I’m Sumaya Sheik Mumtaj, a SEO Content Lead with 6 years of experience spanning content writing, SEO strategy, team management, website management, and digital media. I’ve driven 3x growth in organic traffic, keyword rankings, and revenue across 15+ clients, and I enjoy turning data into actionable content plans.

I’m based in Singapore and specialize in crafting data-driven content strategies, executing on-page, off-page, and technical SEO, and leading cross-functional teams. I also create social media content and short-form videos that align with brand and SEO goals.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate

Language

Tamil
Fluent
English
Fluent
Telugu
Fluent
Hindi
Beginner
Malayalam
Beginner

Work Experience

Content & SEO Lead at Smacient (A Tacheon Initiative) (IN)
January 1, 2025 - Present
Spearheaded content across Smacient’s website, blogs, and the Founder’s LinkedIn. Oversaw keyword strategy and editorial workflows using AI tools (ChatGPT, Jasper) to boost efficiency. Collaborated with developers on technical SEO, schema, and UI/UX enhancements. Increased organic website traffic by 62.50% in the first 6 months.
SEO Team Lead at White Mastery Systems (IN)
December 31, 2024 - July 24, 2025
Managed SEO for 11+ clients, leading a team of 5 writers and achieving a 214% organic traffic boost. Designed and implemented custom SEO roadmaps using GA4, GSC, and SEMrush. Delivered consistent YoY revenue growth for clients (e.g., ₹2.77 Cr for an e-commerce client, ₹25.9 L for a hospitality client). Built editorial and reporting frameworks that improved content delivery by 40%.
Content Writer at Mercy Group of Companies (IN)
June 30, 2022 - July 24, 2025
Wrote SEO content across multiple industries (travel, software, interior design). Produced blogs, web pages, and LinkedIn posts for company profiles. Ensured consistent tone and SEO alignment across content assets.
Accounts Receivable Associate at AGS Health (IN)
September 30, 2021 - July 24, 2025
Managed insurance claim resolution with US providers; corrected and resubmitted claims. Awarded “Bright Beginning” for top performance in the first quarter.
Teaching Assistant at Kumon India (IN)
January 31, 2021 - July 24, 2025
Taught Math and English to Pre-K to Grade 10 students. Designed lesson plans, tracked student progress, and trained new hires. Contributed to admissions and parent communications.
SEO Specialist at OOm Singapore
October 1, 2025 - Present
Manage multiple client accounts in a fast-paced agency environment, executing data-driven SEO strategies and implement on-page and technical optimizations to enhance site performance and visibility.
Content Lead at Smacient ( A Tacheon Initiative)
January 1, 2025 - April 1, 2025
Spearhead content strategy across Smacient’s website, social media, and Founder’s LinkedIn. Optimize existing website content and create new content following SEO best practices. Collaborate with developers on technical SEO, schema, and UI/UX enhancements. Grew organic website traffic by 62.50% within 6 months and drove social growth on Instagram and LinkedIn.
SEO Team Lead at White Mastery Systems
September 1, 2022 - December 1, 2024
Managed SEO for 11+ clients, leading a team of 5 writers and analysts and achieving a 214% organic traffic boost. Acted as a single point of contact for all website updates and migrations, handling over 1000+ pages. Designed and implemented custom data-informed SEO roadmaps using GA4, GSC, and SEMrush. Delivered consistent revenue growth for clients.
Content Writer at Mercy Group of Companies
October 1, 2021 - June 1, 2022
Wrote SEO content across multiple industries (travel, software, interior design). Produced blogs, web pages, and LinkedIn posts for company profiles.
Accounts Receivable Associate at AGS Health
January 1, 2021 - September 1, 2021
Managed insurance claim resolution with US providers; corrected and resubmitted claims.
Teaching Assistant at Kumon India
July 1, 2019 - January 1, 2021
Taught Math and English to Pre-K to Grade 10 students. Designed lesson plans, tracked student progress, and trained new hires.

Education

Bachelor of Mathematics at University of Madras
January 1, 2022 - December 31, 2023
Bachelor of Mathematics at St. Joseph’s College for Women
January 1, 2017 - December 31, 2019
BSc Mathematics at Madras University
June 1, 2022 - December 1, 2023
BSc Mathematics at St. Joseph’s College for Women
June 1, 2017 - April 1, 2019

Qualifications

Corporate Leaders Fellowship, Led By Foundation
January 1, 2022 - December 31, 2022
Bright Beginning Award, AGS Health
January 1, 2021 - December 31, 2021
SEO Course, SEMrush Academy
January 11, 2030 - July 24, 2025
Corporate Leaders Fellowship, Led By Foundation
January 1, 2022 - April 3, 2026
Bright Beginning Award, AGS Health
January 1, 2021 - April 3, 2026
SEO Course, SEMrush Academy
January 11, 2030 - April 3, 2026

Industry Experience

Software & Internet, Travel & Hospitality, Education, Retail, Professional Services, Media & Entertainment