Available to hire
Creative and driven junior marketing professional with hands-on experience in social media content creation across X (Twitter) and Instagram. Backed by a diverse professional background in retail and English language instruction in South Korea, I bring strong communication skills, cross-cultural awareness, and a natural ability to connect with diverse audiences—all highly valuable assets in today’s global digital landscape.
Passionate about crafting compelling content that resonates, engages, and builds brand presence online. Eager to grow within a forward-thinking team and contribute fresh, audience-driven ideas to social media strategy.
Experience Level
Language
English
Fluent
Korean
Intermediate
Work Experience
Freelance Social Media Manager at Upwork
January 1, 2025 - PresentDeveloped and executed tailored social media strategies for an audience of 1K–2K followers, contributing to a 3% growth in follower count within 2 months. Generated regular performance reports to evaluate content effectiveness and inform future social media strategy decisions. Created and optimised multi-format content—including posts, reels, stories and paid ads—ensuring brand consistency and maximising organic reach. Repurposed long-form video content into high-performing short-form content for Instagram Reels, adapting messaging for platform-specific audiences.
ESL Instructor at Avalon English (South Korea)
August 1, 2024 - December 31, 2024Delivered engaging English lessons to elementary and middle school students, aligning content with national curriculum standards. Established a structured, positive learning environment with clear behavioural expectations, contributing to a 50% increase in student participation and classroom engagement. Designed lesson plans covering core language skills—reading, writing, speaking and listening—resulting in a 20% improvement in student test scores over the term. Administered and evaluated speaking and writing assessments, providing constructive feedback to support progress. Collaborated closely with Korean staff members to coordinate lesson delivery, bridge language barriers and ensure a culturally inclusive classroom experience.
Sales Assistant at CannAfrica (Ballito)
February 1, 2024 - April 30, 2024Consistently met a daily sales target of R2000, demonstrating strong product knowledge, customer engagement and closing ability. Managed kiosk inventory accurately, ensuring stock levels were maintained and products were well-presented to maximise sales opportunities. Operated POS systems efficiently, processing transactions with accuracy and delivering a seamless customer experience. Built product expertise across the wellness range, confidently addressing customer queries and tailoring recommendations to individual needs.
Education
BA Honours in Environmental Management (NQF 8) at University of South Africa
January 1, 2023 - December 31, 2024BA in Environmental Management (NQF 7) at University of South Africa
January 1, 2020 - December 31, 2022National Senior Certificate at Stanger Manor Secondary School
January 1, 2019 - December 31, 2019Qualifications
Influencer Marketing
January 11, 2030 - March 21, 2026Social Media Marketing
January 11, 2030 - March 21, 2026Google Analytics
January 11, 2030 - March 21, 2026Google Ads (Search)
January 11, 2030 - March 21, 2026Teaching English Foreign Language (TEFL)
January 11, 2030 - March 21, 2026Industry Experience
Education, Retail, Media & Entertainment, Software & Internet, Professional Services
Experience Level
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