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I'm a Social Media Specialist with an MSc in Digital Marketing, skilled at crafting data-driven strategies across Instagram, TikTok, Facebook, and X. I use Meta Business Suite, Hootsuite, and AI-informed insights to boost engagement, brand visibility, and audience growth while staying ahead of platform trends. My experience spans trend-led content, influencer collaborations, and performance analytics to turn data into actionable campaigns. I excel at planning and producing short-form video, optimizing content cadence, and driving measurable outcomes for brands across retail and service sectors.…I'm a Social Media Specialist with an MSc in Digital Marketing, skilled at crafting data-driven strategies across Instagram, TikTok, Facebook, and X. I use Meta Business Suite, Hootsuite, and AI-informed insights to boost engagement, brand visibility, and audience growth while staying ahead of platform trends. My experience spans trend-led content, influencer collaborations, and performance analytics to turn data into actionable campaigns. I excel at planning and producing short-form video, optimizing content cadence, and driving measurable outcomes for brands across retail and service sectors.

Suramya Vohra

Digital Marketer, Content Creator, Brand Strategist, +2

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I'm a Social Media Specialist with an MSc in Digital Marketing, skilled at crafting data-driven strategies across Instagram, TikTok, Facebook, and X. I use Meta Business Suite, Hootsuite, and AI-informed insights to boost engagement, brand visibility, and audience growth while staying ahead of platform trends. My experience spans trend-led content, influencer collaborations, and performance analytics to turn data into actionable campaigns. I excel at planning and producing short-form video, optimizing content cadence, and driving measurable outcomes for brands across retail and service sectors.…I'm a Social Media Specialist with an MSc in Digital Marketing, skilled at crafting data-driven strategies across Instagram, TikTok, Facebook, and X. I use Meta Business Suite, Hootsuite, and AI-informed insights to boost engagement, brand visibility, and audience growth while staying ahead of platform trends. My experience spans trend-led content, influencer collaborations, and performance analytics to turn data into actionable campaigns. I excel at planning and producing short-form video, optimizing content cadence, and driving measurable outcomes for brands across retail and service sectors.

Available to hire

I’m a Social Media Specialist with an MSc in Digital Marketing, skilled at crafting data-driven strategies across Instagram, TikTok, Facebook, and X. I use Meta Business Suite, Hootsuite, and AI-informed insights to boost engagement, brand visibility, and audience growth while staying ahead of platform trends.

My experience spans trend-led content, influencer collaborations, and performance analytics to turn data into actionable campaigns. I excel at planning and producing short-form video, optimizing content cadence, and driving measurable outcomes for brands across retail and service sectors.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Sales Assistant & Social Media Coordinator at Degrif Outlet, Lowry Designer Outlet, Salford

October 1, 2025 - Present

Handle customer inquiries, returns and customer relations to drive in-store sales. Created TikTok content, achieving 17.5K views in 24 hours and contributing to a 20% increase in footfall enquiries. Managed the TikTok Shop and guided influencer content to drive a 20% increase in brand visibility through trend-led videos.

Freelance Social Media Marketer at Self-employed

August 1, 2024 - Present

Achieved a 30% increase in engagement within 6 weeks by restructuring content cadence and integrating trend-led formats for multi-channel social content. Produced 15–20 content pieces weekly while maintaining a consistent brand voice. Analyzed campaign data, offering insights for strategic content improvements and increased performance.

Social Media Coordinator at Red Rocks Gym & Spa

January 1, 2022 - January 1, 2023

Coordinated with internal teams to roll out online content initiatives, improving audience engagement by 40%. Analyzed competitors and recommended content strategies to strengthen online presence. Developed brand-consistent visual content, increasing digital interaction fivefold.

Event coordinator at IINTM

March 1, 2023 - April 1, 2023

Coordinated a large-scale college event featuring a renowned Indian singer, managing both in-person and online ticket sales, driving strong attendance and revenue. Handled all event inquiries and audience communication, ensuring smooth information flow and timely responses. Led the event’s social media engagement strategy, creating promotional content and interactive posts that significantly boosted visibility and audience interest across platforms.

Sales Assistant & Social Media Coordinator at Degrif Outlet – Lowry Designer Outlet, Salford, UK

October 1, 2025 - December 1, 2025

Accelerated retail sales performance by managing customer enquiries, resolving returns efficiently, and building strong customer relationships that encouraged repeat visits and purchase confidence. Increased customer footfall and engagement through the production of high-impact TikTok content, achieving 17.5K views within 24 hours and contributing to a 20% rise in in-store enquiries. Expanded brand awareness and market presence by directing influencer collaborations and delivering trend-focused TikTok campaigns, resulting in a measurable 20% improvement in brand visibility. Elevated customer experience standards by maintaining clear communication, service accuracy, and prompt issue resolution, supporting higher satisfaction levels and long-term customer loyalty. Applied social media trend analysis and performance insights to refine short-form content strategy, sustaining audience growth and strengthening ongoing interest in the brand.

Social Media Coordinator at Red Rocks Gym & Spa, India

January 1, 2022 - January 1, 2023

Boosted audience engagement by 40% through strategic collaboration with cross-functional teams to plan and execute integrated digital content initiatives, enhancing overall online interaction. Strengthened online brand positioning by conducting thorough competitor and market analyses, providing data-driven recommendations that informed content strategy and maximised reach. Amplified digital interactions fivefold by producing visually compelling, brand-consistent content across multiple platforms, driving higher recognition and sustained audience engagement. Optimised content performance and strategy by leveraging analytical insights to align creative development with audience behaviour, ensuring continuous growth and long-term digital impact.