I represent a new wave of fashion marketers who leverage digital platforms to create compelling narratives that resonate with audiences and elevate brand experiences. My international training in luxury management, combined with hands-on experience at Christian Dior Couture, GEM and Melvin & Hamilton Digital, equips me with a strong foundation in e-commerce strategy and social media storytelling. With a proven track record in driving community engagement through collaborative teamwork and creative thinking, I utilize data-driven strategies to foster innovation. I am passionate about blending creativity with analytics to craft impactful marketing campaigns that not only increase brand visibility but also deepen customer engagement. I enjoy working across teams and exploring new digital tools to keep campaigns fresh and relevant in the fast-paced world of fashion marketing.…

Sushant Shankar

I represent a new wave of fashion marketers who leverage digital platforms to create compelling narratives that resonate with audiences and elevate brand experiences. My international training in luxury management, combined with hands-on experience at Christian Dior Couture, GEM and Melvin & Hamilton Digital, equips me with a strong foundation in e-commerce strategy and social media storytelling. With a proven track record in driving community engagement through collaborative teamwork and creative thinking, I utilize data-driven strategies to foster innovation. I am passionate about blending creativity with analytics to craft impactful marketing campaigns that not only increase brand visibility but also deepen customer engagement. I enjoy working across teams and exploring new digital tools to keep campaigns fresh and relevant in the fast-paced world of fashion marketing.…

Available to hire

I represent a new wave of fashion marketers who leverage digital platforms to create compelling narratives that resonate with audiences and elevate brand experiences. My international training in luxury management, combined with hands-on experience at Christian Dior Couture, GEM and Melvin & Hamilton Digital, equips me with a strong foundation in e-commerce strategy and social media storytelling. With a proven track record in driving community engagement through collaborative teamwork and creative thinking, I utilize data-driven strategies to foster innovation.

I am passionate about blending creativity with analytics to craft impactful marketing campaigns that not only increase brand visibility but also deepen customer engagement. I enjoy working across teams and exploring new digital tools to keep campaigns fresh and relevant in the fast-paced world of fashion marketing.

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Skills

Experience Level

Language

English
Fluent
French
Intermediate

Work Experience

Fashion Social Media Intern at Melvin and Hamilton Digital
May 31, 2025 - July 15, 2025
Developed and executed organic social media strategies across Instagram, Facebook and TikTok, achieving 23% growth in followers and increasing audience engagement by 11% in 6 months. Created and managed comprehensive monthly content calendars (50+ posts/month) to ensure consistent brand messaging and alignment with marketing campaigns. Produced and curated engaging, trend-driven content including Reels, product features, and editorial-style posts, driving 2K+ views per post and boosting brand sentiment. Partnered with cross-functional teams including digital marketing, PR and creative teams to amplify seasonal campaigns through social media. Leveraged Meta Business Suite and social media insights to track performance, adjust strategies, and deliver regular reports highlighting audience growth and engagement trends.
Marketing Intern at Laclos Paris
October 31, 2024 - July 15, 2025
Produced dynamic social media content using AI-powered design tools (Canva, Capcut, Midjourney, Luma AI) to create visually compelling posts, resulting in increased brand engagement. Developed AI-enhanced visuals, short-form videos and storytelling captions to support the brand’s fashion collections and digital campaigns that boosted interaction rates by 17%. Conducted competitive analysis and performance tracking, improving content strategy effectiveness by 4% using social media analytics tools. Streamlined content updates for new collections that emphasized trends, increasing website traffic by 15%.
E-Commerce Project Leader at Christian Dior Couture
April 30, 2023 - July 15, 2025
Led the global implementation of dynamic strategies for W-RTW E-Commerce, enhancing online visibility and customer engagement. Managed a cross-functional team in launching targeted online campaigns optimized for engagement and conversion. Collaborated to analyze and optimize the online customer journey, reducing cart abandonment rates and increasing site traffic by integrating strategic content.
Content Creator & Manager at Grenoble Ecole de Management
October 31, 2023 - July 15, 2025
Launched and managed the Instagram account, achieving a 20% increase in follower engagement through effective community management. Planned content calendars for fashion projects, ensuring timely and relevant updates that resonated with audiences. Oversaw 10+ fashion-focused projects, enhancing brand coherence and visual identity across platforms.
Fashion Social Media Intern at Melvin and Hamilton Digital
May 31, 2025 - July 15, 2025
Developed and executed organic social media strategies across Instagram, Facebook and TikTok, achieving 23% growth in followers and increasing audience engagement by 11% in 6 months. Created and managed comprehensive monthly content calendars (50+ posts/month) to ensure consistent brand messaging and alignment with marketing campaigns. Produced and curated engaging, trend-driven content including Reels, product features, and editorial-style posts, driving 2K+ views per post and boosting brand sentiment. Partnered with cross-functional teams including digital marketing, PR and creative teams to amplify seasonal campaigns through social media. Leveraged Meta Business Suite and social media insights to track performance, adjust strategies, and deliver regular reports highlighting audience growth and engagement trends.
Marketing Intern at Laclos Paris
October 31, 2024 - July 15, 2025
Produced dynamic social media content using AI-powered design tools (Canva, Capcut, Midjourney, Luma AI) to create visually compelling posts, resulting in increased brand engagement. Developed AI-enhanced visuals, short-form videos and storytelling captions to support the brand’s fashion collections and digital campaigns that boosted interaction rates by 17%. Conducted competitive analysis and performance tracking, improving content strategy effectiveness by 4% using social media analytics tools. Streamlined content updates for new collections that emphasized trends, increasing website traffic by 15%.
E-Commerce Project Leader at Christian Dior Couture
April 30, 2023 - July 15, 2025
Led the global implementation of dynamic strategies for W-RTW E-Commerce, enhancing online visibility and customer engagement. Managed a cross-functional team in launching targeted online campaigns optimized for engagement and conversion. Collaborated to analyze and optimize the online customer journey, reducing cart abandonment rates and increasing site traffic by integrating strategic content.
Content Creator & Manager at Grenoble Ecole de Management
October 31, 2023 - July 15, 2025
Launched and managed the Instagram account, achieving a 20% increase in follower engagement through effective community management. Planned content calendars for fashion projects, ensuring timely and relevant updates that resonated with audiences. Oversaw 10+ fashion-focused projects, enhancing brand coherence and visual identity across platforms.

Education

Master's Degree at Grenoble Ecole de Management
January 1, 2022 - December 31, 2024
Bachelor's Degree at Rajiv Gandhi Institute of Technology
January 1, 2011 - December 31, 2015
Master's Degree at Grenoble Ecole de Management
January 1, 2022 - December 31, 2024
Bachelor's Degree at Rajiv Gandhi Institute of Technology
January 1, 2011 - December 31, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Retail, Media & Entertainment, Professional Services

Skills

Experience Level